In The Know by Yahoo
Why you can trust us

We may earn commission from links on this page, but we only recommend products we believe in. Pricing and availability are subject to change.

Fitbits are $30 off on Amazon today — and even celebrity trainers use them

Our team is dedicated to finding and telling you more about the products and deals we love. If you love them too and decide to purchase through the links below, we may receive a commission. Pricing and availability are subject to change.

If you don’t have a Fitbit, now is the time to take the plunge. Fitbits are 30 percent off on Amazon today, knocking the gadgets down to less than $70. That’s a $30 savings on the fitness tracker trusted by celebrity trainers and their high-profile clients.

The Fitbit Inspire HR retails for $99.95, but is $69.95 for today only. The Fitbit tracks your heart rate 24/7, while also tracking your complete physical activity and sleep patterns. The tracker is compatible with iOS and Android, so it will definitely pair with your device. With a five-day battery life, the gadget can be worn all day long. And yes, it’s even waterproof.

The Fitbit Inspire HR comes in three different colors: black, white and lilac. Each hue is included in the sale.

Shop: Fitbit Inspire HR Tracker, $69.95 (Orig. $99.95)

Fitbits are tried-and-true products in the fitness space, trusted by celebrity trainers and notable celebs. Back in October, celebrity personal trainer Harley Pasternak — who has worked with Jessica Simpson, Kim Kardashian and Gwyneth Paltrow — told In The Know that a Fitbit is one of his personal favorite tools to track progress for his clients and himself.

"Sometimes I swim and it's waterproof,” Pasternak said. “I can also stream music through it. I can link mine to my clients so we have this friendly competition to see how many steps we've done to each other — so I can see how much or how little they've moved that week."

The device can hold you accountable to personal fitness goals, while also tracking your everyday habits to give a more comprehensive view of your health. After all, what you choose to do for exercise is only a portion what "health" is, and physical fitness is way more than a number on the scale or how much you can bench.

"When FitBit came along, it introduced this idea that I could give people credit for all the movement they did over the course of a day — not just on a machine in a gym,” Pasternak told In The Know earlier this month. “It revolutionized the experience, where all of a sudden a client would say, 'There’s a coffee shop that’s a mile from me. What if I walked to get my coffee every morning and walked back? Do I still have to do the cardio at the gym?'"

He added: “My clients now don’t even use the gym to do their cardio anymore, and it makes their lives more active overall."

Advertisement