Volvo Trucks now takes its original marketing to another level, as they set out to launch an online reality TV series. The trailer for the show premieres on June 9. The star of the show is Swedish/American singer Mapei and the mission is clear: Mapei is on a nine-day, 4,000-kilometre long road trip from Sweden to Italy to shoot a music video for her new song ‘Million Ways to Live’. Follow it here.
Welcome to the Holiday Showdown! These expert wrappers had to wrap up bowling balls in the most discreet way possible
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