Trying to buy Taylor Swift tickets? Here’s how to avoid scammers on resell market

Millions of people waited in online queues for their chance to buy tickets to Taylor Swift’s “Eras Tour,” but countless people came away empty handed.

And now many of those Swifites are eyeing secondary markets, where tickets have ballooned in pricing. Some of those tickets will cost you thousands, and others exceed $20,000.

Finding the best-priced tickets — on legitimate resell sites — can often be a challenge. Here’s what to know as fans try to score tickets to Swift’s highly-anticipated tour.

Beware of counterfeit tickets

If you see a deal that’s too good too be true, it likely is.

“Scammers can lure consumers with enticing, low prices only for them to realize the ticket was a fake when it comes time to attend an event,” the Better Business Bureau serving Greater Cleveland told Cleveland.com

The Boston Police Department encourages fans to only purchase tickets “from authorized agencies.”

“Purchasing via other means creates the potential for possessing an invalid and/or counterfeit ticket,” the police department said.

Which ticket sites can you trust?

When buying resell tickets, it’s important to know which websites are legitimate.

StubHub is one of the most popular secondary market websites, but CNN reported that buying tickets to certain tour dates will set you back $17,000 or even $35,000. Take those prices with a grain of salt, a StubHub representative said.

Some “Eras Tour” tickets are reselling for as little as $150, with the averages in the $600s, according to CNN. Prices are likely to settle after the fervor of the presale period is over, the StubHub spokesperson said.

Other sites the Better Business Bureau recommends are Vivid Seats and Seat Geek.

Other tips for purchasing resell tickets

The Better Business Bureau encourages ticket buyers to review the ticket site’s policies, which would provide details about the terms of transaction.

Tickets should only be purchased with a credit card, so avoid resellers who are asking for gift cards or a wire transaction, the organization said.

When you receive your ticket, you should examine it to make sure it is real.

“Does anything look out of place? Are all the details correct?” StubHub said. “Are there any spelling errors? Is the text legible?”

Some websites offer buyers protections for transactions. PayPal, for instance, allows strangers to buy and sell with one another and minimize the potential for risk.

Transactions can be protected through PayPal — meaning you could get your money back — if the item is not received or if it’s different than described.

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