Sports Media World Reacts To The Bryce Young News
Just a few days after making his first career start, Alabama quarterback Bryce Young locked in a major NIL endorsement.
The deal, which is with Colin Cowherd’s The Volume podcast network, calls for Young to have his own weekly eponymous podcast. Jake Crain, another host in The Volume family, will serve as Young’s co-host.
“There is no brand in college football bigger than Alabama, and there is no position more celebrated than playing quarterback,” Cowherd said. “I just thought, you know what? This is really cool. It’s an opportunity for fans to hear somebody, to get the perspective of the quarterback, the on-field coach of Alabama, the best dynasty of my life. So it just felt kind of natural.”
Given Cowherd’s profile in the sports media world, this is a noteworthy agreement for Young. It’s not the first of its kind either–and it definitely won’t be the last.
The reaction to the Young news around the sports media world was mostly positive–though Fox Sports Radio host Doug Gottlieb raised an interesting point about potential conflicts of interest.
Every team needs a QB. We found ours at @TheVolumeSports.
Welcome, @_bryce_young. pic.twitter.com/ERNuJtC9Xp
— Colin Cowherd (@ColinCowherd) September 8, 2021
👀 @TheVolumeSports @thejboyshow https://t.co/xMhd0q5ZhQ
— John Middlekauff (@JohnMiddlekauff) September 8, 2021
cowherd's network also signed four notre dame football players to a podcast deal earlier this summer. the volume continues to tap college athlete talent with this bryce young deal. https://t.co/L0gJmQeOXv
— Emily Caron (@_emcaron) September 8, 2021
This is really, really cool. If you could pick one #Gamecocks football player to start a podcast, who would you most want to listen to? https://t.co/8Dy773NJXK
— The Spurs Up Show (@TheSpursUpShow) September 8, 2021
@_bryce_young it’s up!!! @TheVolumeSports Family!!! https://t.co/25PV5phNxR
— AqibTalib21 (@AqibTalib21) September 8, 2021
How does one maintain any level of objectivity when your employee is an athlete on the team/game you will discuss as well as pick winner/loser of their games? https://t.co/erfvp4j2f0
— Doug Gottlieb (@GottliebShow) September 8, 2021
In addition to providing a platform for Young, Cowherd’s network previously inked a deal with four Notre Dame football players, including projected first-round pick Kyle Hamilton.
Who will be the next college star to join The Volume family?
The post Sports Media World Reacts To The Bryce Young News appeared first on The Spun.
