That J.Crew gingham shirt is taking Instagram by storm

If there is one men's fall trend that seems to be everywhere, it's gingham! Gingham is typically a checkered light-weight shirt that right now, every men's department is selling.

Now that the weather is starting to cool off, this popular pattern seems to be making an appearance at every turn. So much so, that is spurred it's own Instagram account called @thatjcrewginghamshirt! The handle takes unassuming snapshots of men (and sometimes women) walking down the street wearing "that J.Crew Gingham shirt."

Turns out, this handle might be onto something. According to eBay, there has been a 22% increase in sales of gingham button down shirts in the past month! Whether it's the chilly weather or the next hot trend in men's fashion, we promise you one thing, now that you know about this gingham fanaticism, you'll spot gingham everywhere you go!
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