'Sports Illustrated' Swimsuit Issue to feature plus-size bikini ad

Before you go, we thought you'd like these...
Before you go close icon

When the annual Sports Illustrated: Swimsuit Edition hits stands on Feb. 9, it will feature something totally different: a plus-size model.

Plus-size swimsuit brand Swimsuitsforall took out an ad in the famous all-ladies edition of the mag. It's a smart move: one-third ofSports Illustrated: Swimsuit's readership -- that's 18 million -- arereportedly women, and the swimsuits featured in the annualSwimsuit Edition often sell out. Those women are bound to stop and pay attention when they see a plus-size model gracing the glossy alongside the standard issue babes in bikinis (and we're willing to bet a few men will stop in their tracks, too).

Plus, come on: Graham's hot bod deserves to be on display in theSwimsuit Edition. Check it out in motion below:



More from Fashionista:
The VS Angels are taking over the Superbowl
Adrian Grenier lands first-ever fashion campaign
Anne Hathaway successfully pairs cream and white
L'Oreal Professionnel taps Twiggy as its UK ambassador
Read Full Story

From Our Partners

JOIN THE CONVERSATION
Like AOL Lifestyle on Facebook