Equinox launches $40,000 gym membership: What to know

Amanda Geffner

Fitness chain Equinox has launched a $40,000 gym membership called "Optimize by Equinox".

The company says the goal is to help with overall health and longevity.

Equinox teamed up with a lab-test startup called Functional Health.

What does the membership include?

  • Personal training

  • Nutrition plans

  • Sleep coaching

  • Massage therapy

Equinox also says each member will have a team of health and fitness professionals who will meet with them up to 16 hours a month.

Click here to join the waitlist.

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