Cowboys cheerleaders host second straight My Cause, My Boots campaign

Ben Weinrib
Cowboys cheerleaders wore custom boots for their My Cause, My Boots event to support their favorite causes. (AP Photo/Roger Steinman)
Cowboys cheerleaders wore custom boots for their My Cause, My Boots event to support their favorite causes. (AP Photo/Roger Steinman)

With the NFL having its My Cause, My Cleats week in which players can wear custom designed cleats for a cause they care about, the Dallas Cowboys went a step further.

In Sunday’s overtime win against the Philadelphia Eagles, the Cowboys Cheerleaders had their own My Cause, My Boots campaign where cheerleaders wore the team’s white boots with the team’s logo in a color of their choosing to support their favorite cause.

This is the second straight year of the campaign for the Cowboys, and again there was a whole range of causes for the 36 cheerleaders. Some chose their to remember a family member or a raise awareness for a disease. Others chose to support people with disabilities or represent one of their favorite charitable organizations.

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