Glam Goth Beauty is the Black-owned goth beauty brand you need for fall and beyond

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In The Know is proud to celebrate National Black Business Month. During this month, our team will highlight a wide range of Black-owned brands. We encourage you to support today and beyond.

You may think you don’t need a black lip liner, but for alt beauty babes, goth makeup breeds creation. Enter: Glam Goth Beauty, a Black-owned goth-inspired brand that makes some of the sickest makeup products.

Given its name by influencer and founder Marley, also known as @TheGlamGoth, Glam Goth Beauty actually offers something for everyone. Inside the brand’s goth-themed packaging is a world of dark wonder. You can shop everything from brushes and lip liners to full-blown eyeshadow palettes and lashes taller than your brows. However, the brand really owns the glam part of its name with its eye glitters known as Diamonds.

Harley Diamond, $10

Credit: Glam Goth Beauty
Credit: Glam Goth Beauty

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Dive into your inner alter ego and check out this Black-owned goth beauty brand to support Black businesses.

Diamond Primer, $15

Credit: Glam Got Beauty
Credit: Glam Got Beauty

A brand staple, the Diamond Primer is what keeps the brand’s cult-favorite Diamonds, or eye glitters, stay put all day long. With a doe foot applicator, you can easily apply it to the tops of your lids and top it with a Diamond without having glitter fly everywhere.

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The Dark Renaissance Palette, $50

Credit: Glam Goth Beauty
Credit: Glam Goth Beauty

A 16-pan highlight and contour palette, this gem is great for everyday looks. This palette comes with highlight shades with names like Marble, David, Madonna and Picasso — makeup artists will love it.

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Rocky Horror Diamond, $10

Credit: Glam Goth Beauty
Credit: Glam Goth Beauty

The cult-favorite diamonds are the glitters that Glam Goth Beauty offers. The brand has a bunch of different shades to shop, but this Rocky Horror Diamond glitter is too dope to ignore.

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Goth Majesty, $18

Credit: Glam Goth Beauty
Credit: Glam Goth Beauty

Part of the brand’s latest Dark Renaissance collection is the rich dark brown nude dubbed Goth Majesty in the line. Plus, this liquid lipstick works perfectly on all skin tones.

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The Bloody Blender, $7

Credit: Glam Goth Beauty
Credit: Glam Goth Beauty


Vegan-made and perfect for blending out foundation and concealer, dampen this Bloody Blender with a drop of water to make your base flawless.

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There’s no shame in rocking the dark side of yourself. In fact, this brand of makeup invites you to play with all the alternative looks you can drum up.

If you liked this story, you might also enjoy Base Butter, the brand on a mission to bring ease back into skin care

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