These Amazing Black-Owned Haircare Brands Will Help With All Your Styling Needs

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links."

After decades of customers calling for more natural haircare products designed specifically for kinky, curly hair textures, a powerful shift is underway. In recent years, we've seen the emergence of so many new Black-owned haircare brands. Pioneers such as Shea Moisture and Carol’s Daughter have been joined by Black-owned haircare companies like Pattern Beauty, Grace Eleyae and many more in offering an inclusive array of products catering to all hair types.

Ahead, we've rounded up 56 Black-owned hair products to shop right now (and always). We've included a range of product categories here to address all kinds of hair issues, including hair masks, scalp exfoliators, weave extensions, shampoo, conditioners and serums, from companies like Bread Beauty Supply, Mielle Organics, Girl+Hair and Hairbrella that are making waves in the Black beauty market.

Of course, there are so many great Black-owned businesses to shop, across lifestyle sectors from beauty to fashion. After shopping these Black-owned hair products, you can discover more new brands to try by checking out our favorite categories:

Black-owned brands on Amazon | Black-owned clothing brands | Black-owned soap companies | Black-owned gift ideas

Alaffia

Popular product to check out: EveryDay Shea Shampoo and Conditioner, $35

Olowo-n’djo Tchala met and fell in love with Prairie Rose Hyde, and the two created Alaffia, which seeks to give back through empowerment projects. The line uses natural ingredients, and the products are vegan. The EveryDay Shea Shampoo and Conditioner is for normal to very dry hair. It cleanses, moisturizes and protects with the help of shea butter. Alaffia is also a Good Housekeeping Sustainable Packaging Award winner.

GIRL+HAIR

Popular product to check out: Moisturizing Leave-In Conditioner, $16

Created by dermatologist Camille Verovic after a "big chop," Girl+Hair is designed to provide nourishing, healthy vitamins to damaged hair. This leave-in uses shea butter and tea tree oil to promote a healthy, clean scalp.

Sienna Naturals

Popular product to check out: Wash Day Duo, $46

After noticing textured haircare lines riddled with harsh chemicals, sisters-in-law Issa Rae and Hannah Diop co-founded Sienna Naturals with a clean, earth-friendly ethos in mind. Featuring the likes of aloe vera juice, coconut and baobab oil, the pair's shampoo and conditioner wash day duo are meant to infuse hydration and moisture into all texture types.

Frederick Benjamin

Popular product to check out: Crown Control, Curl & Twist Cream, $14

Named after his grandfather Frederick Benjamin, founder Michael James developed his grooming line to help Black men struggling with dry scalps and razor bumps. Included in his collection is the Crown Control Curl & Twist Cream formulated to hold hair like gel, while offering a lightweight, water-based feel.

Cecred

Popular product to check out: Reconstructing Treatment Mask, $42

Beyoncé Knowles-Carter needs no introduction in the world of entertainment, but she's carving out a new path in beauty with the launch of her Cécred haircare line. Built in collaboration with her mother, Tina Knowles, Beyoncé created this collection inspired by what she learned growing up in her salon. The reconstructing treatment mask is designed to help repair hair damage from heat, chemicals or coloring with nourishing antioxidants and vitamin E.

Donna's Recipe

Popular product to check out: Sweet Potato Pie Hair Cream, $16

Just like the popular vegan recipes Tabitha Brown shares on her social platforms, the multi-hyphenate's haircare line features plant-based ingredients that are just as nutritious for coarse and textured hair types. Case in point: The brand's sweet potato pie hair cream. It's made with sweet potatoes, vanilla and cinnamon for a lightweight, smooth feel to define and moisturize curls.

OurX

Popular product to check out: Hydrating Shampoo, $24

Ceci Kurzman launched OurX in 2021 to give Black women with 3A to 4C textures an all-encompassing scalp and haircare routine. For hair wash day, the brand's hydrating shampoo not only refreshes strands, but it's also formulated to balance the scalp, lock in shine and moisture and promote growth.

SUNDAY II SUNDAY

Popular product to check out: ROOT REFRESH Micellar Rinse with Apple Cider Vinegar, $31

For those living active lifestyles, Keenan Beasley and his SUNDAY II SUNDAY team have designed haircare products that will help you maintain your look in between washes. Take this ROOT REFRESH Micellar Rinse with Apple Cider Vinegar, for example. It's a water-based dry shampoo substitute formulated to clean your scalp.

Melanin Haircare

Popular product to check out: Plumping Deep Conditioner, $32

Sisters Whitney and Taffeta White teamed up in 2015 to share non-toxic, budget-friendly haircare with the masses. Their reparative, plumping deep conditioner has ingredients like bamboo extract and hyaluronic acid to soften hair and seal in moisture.

Adwoa Beauty

Popular product to check out: Baomint Moisturizing Shampoo, $12

Daughter to a Ghanaian father and Liberian mother, Julian Addo's Adwoa Beauty brand was born out of her love for African hair and beauty, as well as design, marketing and arts from her career in brand and media consulting. To usher in a more accurate portrayal of multicultural beauty, she creates sleek products that won't dry out textured hair. The Baomint Moisturizing Shampoo has aloe vera juice and essential oils designed to cleanse without stripping hair.

Luster's Pink

Popular product to check out: Oil Moisturizer Hair Lotion, $9

The Luster's Pink legacy dates back to the mid-1950s with formulas developed by founder Fred Luster, Sr. for clients at his Chicago, Illinois, barbershop. Today, you can find just as popular products, like the brand's oil moisturizer hair lotion that's loaded with vitamin E and provitamin B5 to revive and condition damaged hair.

Briogeo

Popular product to check out: Scalp Revival Rosemary Pre-Wash Scalp and Hair Oil, $32

After the loss of her mother, Briogeo founder and CEO Nancy Twine, created her brand as an homage to memories making all-natural beauty treatments together in the kitchen. Great for people with dry hair and scalps, the pre-wash oil is made with rosemary, vitamins and lipids to soothe scalps and strengthen hair.

Camille Rose

Popular product to check out: Curl Love Moisture Milk, $14

What started out as a business to help with her children's battle with eczema and hair dryness, Camille Rose CEO and founder Janell Stephens expanded her collection to feature blends of food-grade ingredients in a range of haircare products. The rice milk-based moisture milk product can be used as a treatment or styling product to define curls.

Curls

Popular product to check out: Passion Fruit Curl Control Paste, $9

As a celebration of various curl patterns, Mahisha Dellinger founded Curls to give women functional, natural products they can find at popular retailers. The brand's Passion Fruit Curl Control Paste is formulated with passion fruit oil, shea butter and mango seed butter to slick edges and tame frizz.

Grace Eleyae

Popular product to check out: Grace Eleyae Slap - Satin-Lined Cap, $13

The "Slap," a satin-lined cap, was the first product Grace Eleyae created after experiencing hair breakage during a trip back in 2014. Once she noticed her hair health improve with the Slap's protection, she decided to share her product and expand her line to the likes of silk- and satin-lined hats, pillowcases and hairbands to prevent hair-damaging friction.

Scotch Porter

Popular product to check out: Leave-In Beard Conditioner, $14

With everything from beard to hair collections, Scotch Porter CEO and founder Calvin Quallis aims to provide men with everyday personal care products that are clean and non-toxic for routine use. The leave-in beard conditioner is a daily moisturizer designed to hydrate curly and wavy hair.

TPH By TARAJI

Popular product to check out: Master Cleanse, $15

Actress Taraji P. Henson created TPH By TARAJI to help women care for their hair and scalp, whether worn in a protective, chemically treated or natural style. The master cleanse is a scalp rinse formulated to remove buildup with hazel water, eucalyptus oil and tea tree oil.

Taliah Waajid

Popular product to check out: Curl Cream, $10

Taliah Waajid created her self-titled haircare line after becoming a pro at styling her natural hair in her youth. The brand now offers natural, curly and children's haircare and protective styling products. The Curly Curl Cream defines curls and prevents frizz, sans buildup.

4C ONLY

Popular product to check out: Too Twisted Loc, Braid, & Twist Gel for 4C Hair, $25

Like the brand's name implies, Kim Lewis, the CEO and co-founder of 4C Only, created this haircare line for tighter, coarser textures. The company's Too Twisted Loc, Braid, & Twist Gel is designed to give 4C hairstyles extra hold and hydration.

Pattern Beauty

Popular product to check out: Curl Mousse, $23

From shampoos and conditioners to heat-styling tools, actress Tracee Ellis Ross designed Pattern Beauty to tackle and celebrate every part of the haircare process. Another essential to a haircare routine, the curl mousse won a Good Housekeeping beauty award in 2023 for its ability to accentuate a "natural curl pattern while keeping it volumized and less frizzy."

Inala

Popular product to check out: Power Potion, $55

After observing the use of rice water as a beauty ingredient within Asian cultures, actress La La Anthony decided to experiment with it and noticed positive results in her own scalp and hair. The Power Potion is a daily leave-in treatment featuring rice water extract, biotin and arginine made to strengthen hair and stimulate scalp follicles.

Alodia

Popular product to check out: Soothe Hair & Scalp Herbal Infusion, $20

In addition to using her background in science and medicine, Dr. Isfahan Chambers-Harris founded Alodia as a result of her personal journey going natural. Like the brand's hair and scalp herbal infusion, she infused natural ingredients like chamomile and jojoba oils to help grow her hair.

4U by Tia

Popular product to check out: Curl Refresher Mist Hair Spray with Rosemary, $11

In need of a streamlined haircare routine? Consider actress Tia Mowry's brand, 4U By Tia, which is designed to take the guesswork out of curl care with science-backed, clean ingredients for the whole family. Helpful for non-wash days, the curl refresher spray offers a light mist made for enhanced curl moisture and bounce.

YGN

Popular product to check out: Headwrap Turban, $35

Standing for "You Go Natural," Monique Little founded YGN in 2016 as a way for people to style their natural hair in a fashionable and functional way. A pick on Oprah's Favorite Things 2023, the multi-hyphenate says "anyone who wants to protect their hairstyle overnight will thank you" when wearing this headwrap turban.

Uncle Funky's Daughter

Popular product to check out: Uncle Funky's Daughter Curly Magic, $27

Coined from her father's nickname and love for the '70s era, Tonya Goff founded Uncle Funky's Daughter over 20 years ago with eco-friendly kinky, wavy and curly hair products. The Curly Magic product has a curl-defining, aloe vera-based formula that promotes lasting hold and frizz protection.

Bouclème

Popular product to check out: Silk Envelope Pillowcase, $30

While Michele Scott-Lynch straightened her curly hair for most of her teenage years through her twenties, she saw her curls through a new lens in her daughters. She decided to redefine for herself and the haircare industry with what it means to have curly hair. In addition to cleansing and conditioning haircare products, her brand offers protective tools like a silk envelope pillowcase that helps reduce frizz and keep curls moisturized and defined.

Melanin Crown

Popular product to check out: Hair Detangler Brush, $18

Founder Tiffany Clements launched Melanin Crown with a moisturizer back in 2015. Since then, she's transformed her brand with hair tools like the detangling brush, which has eight flexible claw bristles that help tackle knots in straight, wavy, curly and coily textures more easily.

Mixed Chicks

Popular product to check out: Coil, Kink & Curl Styling Cream, $14

Entrepreneurs Kim Etheredge and Wendi Levy Kaaya co-founded Mixed Chicks in 2004 to amplify haircare for multicultural hair textures. In the market for a multipurpose styling product? The Coil, Kink & Curl Cream is infused with six essential oils and can be used for Wash & Gos, finger styling, two-strand twists and more.

GRACE & COMPANY

Popular product to check out: Luxury Shower Cap, $24

Grace & Company's designs are inspired by founder Kimanee Mason's upbringing in the Jamaican countryside. Like all products in her collection, this luxury shower cap is functional and stylish.

CurlMix

Popular product to check out: Wash and Go Flaxseed Gel, $26

Shark Tank fans are likely already familiar with Kim Lewis' brand CurlMix. After appearing on the hit show in 2019, the brand landed on Oprah's Favorite Things list the next year for the wash and go products.

Hair Are Us

Popular product to check out: Brazilian Curly Bundle, $85

Business partners and best friends Ashley Williams and Khat Brim launched their hair extension brand in 2011 to provide quality human hair options to people around the world, including this Brazilian Curly Bundle that's durable and non-shedding.

Design Essentials

Popular product to check out: Almond and Avocado Curl Enhancing Mousse, $17

Cornell McBride, Sr. launched Design Essentials in 1990 with the goal of infusing its hair products with a balance of vitamins and proteins designed to promote hair movement and manageability. Design Essentials' Natural Almond & Avocado Curl Enhancing Mousse is a lightweight, non-greasy formula meant to control frizz with a shiny finish.

Hairbrella

Popular product to check out: Waterproof Rain Hat, $40

Tracey Pickett, founder and inventor of Hairbrella, started her company as a way to give women peace of mind in rainy weather when it comes to their hair. The Hairbrella waterproof rain hat is satin-lined for a smooth, protective interior. It also has an attached waterproof visor designed to help keep your face clear of any rainwater.

Hair Rules

Popular product to check out: Hydrating Finishing Balm, $23

Anthony Dickey is known as the "texture guru." His brand, Hair Rules, features products designed for kinky, curly and wavy hair textures. This Hydrating Finishing Balm features glycerin, panthenol, olive oil and Hawaiian ginger root extract for a shiny yet non-greasy look.

Earth's Nectar

Popular product to check out: Jojoba and Tea Tree Scalp Oil, $11

From the brand's perspective, Earth’s Nectar was created to help people repair dry, damaged curls and coarse strands. The brand focuses on using natural ingredients to replenish and revive your hair. This scalp oil is meant to soothe the scalp while also fighting against dandruff.

EDEN BodyWorks

Popular product to check out: Coconut Shea Curl Defining Creme, $10

After suffering a hair-damaging chemical burn when she was 11, Jasmine Lawrence says she started EDEN Bodyworks in 2004 to address the lack of natural haircare products on the market. This curl-defining crème features coconut oil, shea butter, aloe, avocado oil and other moisturizing ingredients that provide a medium hold while also defining your natural curl pattern.

Rose Water Cream Shampoo

Popular product to check out: Rose Water Cream Shampoo, $15

Rose Ovensehei birthed Flora & Curl after making the decision to embrace her natural hair. After years of relaxing her hair, Rose wanted to formulate products that would heal her scalp without any harsh ingredients. This Rose Water Cream Shampoo blends rose water, enriched with camellia extract and oat silk proteins to nourish dehydrated hair.

Flawless By Gabrielle Union

Popular product to check out: Repairing Edge Control, $9

The award-winning actress adds another hyphen to her title with her haircare line, Flawless by Gabrielle Union. When it comes to edge control, Union offers a product packed with reparative acai palm oil, while biotin and passionfruit seed oil are meant to combat flakes and build-up.

The PuffCuff

Popular product to check out: Family Pack (7 pcs), $40

The PuffCuff is a modern twist on the trusty banana clip. It keeps your hair in place without causing unnecessary and painful pulling and tugging. Ceata E. Lash created the brand after realizing that there weren't enough products for her thick hair.

Kinky-Curly

Popular product to check out: Original Curling Custard, $22

Kinky-Curly's cult classic styling gels are beloved by beauty editors from Essence and Cosmopolitan. The brand's Curling Custard aims to help strengthen hair, while also offering a nice hold for styling.

Koils by Nature

Popular product to check out: Detoxifying MangoMint Conditioner, $10

Created by Pamela J. Booker, Koils by Nature's motto is "blending the essence of beauty with the purest of nature." Born out of Booker's desire to create healthy products for natural hair, check out the brand's Detoxifying MangoMint Conditioner, which is designed to clear out buildup and strengthen curls.

Kreyòl Essence

Popular product to check out: Haitian Black Castor Oil Scalp Care Conditioner, $22

Kreyòl Essence, founded by Yve-Car Momperousse, was created after Momperousse searched for Haitian black castor oil and couldn't find any to purchase in her hometown of Philadelphia. Now, Momperousse uses Haitian black castor oil to create her scalp care conditioner that uses essential oils like ylang-ylang, sweet orange and peppermint to soothe the scalp.

LivSo

Popular product to check out: Moisturizing Lotion, $18

Shari Hicks-Graham, M.D., created LivSo to help others battling difficult scalp and hair conditions. The moisturizing lotion is lightweight with a nutrient-rich formula that helps condition dry scalps.

Mayvenn

Popular product to check out: Virgin Indian Straight Bundle, $61

Founded by Diishan Imira, Mayvenn seeks to offer top-quality products and a top-notch online purchasing experience. Mayvenn offers virgin Indian straight hair that comes in multiple colors and lengths that'll suit all your weave needs.

Mielle Organics

Popular product to check out: Pomegranate & Honey Moisturizing and Detangling Shampoo, $13

Known for deals with celebrities like Megan Thee Stallion, Mielle Organics, founded by Monique Rodriguez in 2014, offers haircare treatments that they say are designed support healthy hair growth. Its Pomegranate & Honey Moisturizing and Detangling Shampoo will help clean and detangle thick, curly hair.

Nae Nae's

Popular product to check out: Hair Boost, $36

Nae Nae was started by husband and wife duo Terrence and Nevadra (Nae Nae) Johnson, as a way to give women natural and healthy hair products. The Hair Boost formula comes infused with shea butter and essential oils for thicker, moisturized hair.

Naturalicious

Popular product to check out: Moroccan Rhassoul 5-in-1 Clay Treatment, $23

Gwen Jimmere founded Naturalicious with a mission to help women acknowledge their own beauty. The Moroccan Rhassoul Clay Treatment works to detoxify, condition and detangle your hair.

Qhemet Biologics

Popular product to check out: Coconut & Green Tea Softening Serum, $21

This Coconut and Green Tea Softening Serum from Qhemet Biologics by Felis Butler helps to soothe and revitalize dry hair.

tgin

Popular product to check out: Miracle RepaiRx Protective Leave In Conditioner, $16

Chris-Tia Donaldson founded tgin after coming up short when searching for products that worked well for natural hair. This leave-in conditioner acts as a protectant and helps to restore moisture, softness and shine.

Vernon François

Popular product to check out: Conditioner For Curly Hair

Vernon François is a British-born, Los Angeles-based celebrity hairstylist who focuses on making magic for all hair types. The conditioner helps to nourish thick, curly strands with coconut oil fatty acids, castor oil and macadamia seed oil ingredients.

Bread Beauty Supply

Popular product to check out: Scalp-Serum: Cooling Greens Exfoliating Scalp Treatment, $28

The founder of Bread Beauty Supply, Maeva, created the brand with the intent of offering hair essentials that can be used every day. This exfoliating scalp treatment seeks to cleanse and soothe the scalp.

KOSA

Popular product to check out: Elite 1” Infrared Styler, $85

KOSA means "hair" in Bosnian. Fans of the brand's line of straighteners and blow dryers, like the popular Infrared Styler, say it offers a frictionless experience.

Canviiy

Popular product to check out: ScalpBliss Organic Itch-Calming Serum, $19

Canviiy founder Sherrel Sampson had an itchy and irritated scalp, which led to her creating the brand. The Itch-Calming Serum helps to alleviate itching through the use of botanicals like aloe vera, lavender, witch hazel, manuka honey and peppermint oil.

Ecoslay

Popular product to check out: Orange Marmalade Curl Definer Gel, $22

Since 2015, Adria Marshall has created products for her haircare line Ecoslay. The brand was created with the idea of using ingredients that are good for you and also respect the environment. The Orange Marmalade Flax Seed and Aloe Curl Definer helps to retain curls while also controlling frizz.

Oyin Handmade

Popular product to check out: Hair Dew Daily Quenching Hair Lotion, $14

Jamyla Bennu developed Oyin Handmade in 2003 with the idea of making moisture-rich personal care products. This hair smoothing lotion strives to smooth the hair with moisture and reduce breakage.

Loza Tam

Popular product to check out: Warm Amber Satin Hair Wrap, $40

For those moments when you need a hair wrap during a bad hair day, Loza Tam has an option for you. This satin turban can reduce friction on your hair follicles.

You Might Also Like

• 67 Best Gifts for Women That'll Make Her Smile

• The Best Pillows for Every Type of Sleeper