Hailey Bieber Unveils Her First-Ever Clothing Line With a Chic IG Photo Shoot

Photo credit: Raymond Hall
Photo credit: Raymond Hall

Good morning to Hailey Bieber, and Hailey Bieber only, who has just made shopping for fall fashions so much easier. The effortlessly-stylish supermodel has had a surprise hidden up her (blazer) sleeve for the past two years, as she worked away on a collaboration with WARDROBE.NYC. Now, the timeless capsule collection has arrived and we will be needing one of everything ASAP.

Hailey has more than proved by now that she's a style icon, but if you need a reminder, think back to when she shut down the 2022 Met Gala red carpet in her slinky white gown and stole the show at a pal's wedding wearing a green Versace number. And who could forget the dozens of times she's reinvented structured menswear jackets, pairing aesethtics like dark academia, barbiecore, and the no-pants trend with an oversized blazer? At this point, her street style, Rhode skin line, and glazed-donut-nails are legendary. While we saw her flex her design skills recently when she launched a collection with Vogue Eyewear, nothing could have prepared us for just how good her foray into the clothing world would be.

Taking to Instagram on September 15 to share the news, Hailey posted a series of uber-chic snapshots modeling pieces from her collection. "Hailey Bieber x @wardrobe.nyc IS FINALLY HEREEEE!!! 2 years in the making with @christinecentenera and @josh_goot 🤍," she began her caption. "these pieces are what my idea of the perfect essentials are this fall/winter and every season in between that can be your permanent staple pieces. I hope you all love them as much as I do🫶🏼."

In the first pic, Haley paired the long and oversized HB Coat with the HB Leggings, which feature a trendy angle slit and a skintight fit. Hailey gives us a better look at the back of the stretchy pants, posing topless in the second snap with her jacket and a white shirt tossed on the ground beside her. Showing us how to style the leggings in a second way, Mrs. Bieber pairs the pants with HB Blazer, detailed with black buttons and pocket flaps. She then transforms that blazer into a no-pants moment, wearing the HB Mini Dress underneath. In the final shot, we're given a classic-Hailey casual 'fit that stars the HB Coat, the HB Track Pant in Off White, and the HB Ribbed Tank in Black. Keeping the accessories simple for our Style 101 lesson, Hailey swapped classic black heels, chunky lace-up boots, and white sneakers between looks, showing us just how versatile the collection is.

Per usual, it's another day and another slay from Hailey. BRB — running to buy this line before it sells out!

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