Why We're Loving Blake Lively's New Site

Why We're Loving Blake Lively's New Site

Actress Blake Lively just launched her lifestyle site, Preserve, and we like what we see! Preserve features and celebrates people who are making goods all over the country, from food to clothes. As Blake writes in her editor's letter, "The function of Preserve is part magazine, part e-commerce hub, part philanthropic endeavor and above all, a place to showcase the power of imagination, ingenuity, quality, and above all, people." Part of the proceeds from products sold on the site go toward Covenant House, an agency that helps homeless youth get back on their feet.

We took a quick peek through some of the products Blake is featuring on her site, and there's definitely something for all of our foodie friends out there! From curry ketchup to a cutting board in the shape of the USA and a red toile tea stand, the products are both useful and beautifully decorative. (It also doesn't hurt that proceeds go toward a good cause.)

According to the site, "We aim to preserve the enduring traditions of meals, memories and merriment. Taste may be our favorite of the five senses. We are positively afire with passion for food and its origins. Go ahead and indulge to the fullest. We won't tell; we'll celebrate with you!"

That's something we can get behind! For more on Blake's new site and style, head to our friends at StyleList.

Originally published