McDonald's Reportedly Plans to Launch New Slogan
Between the globally popular Happy Meal and the Big Mac, it is no wonder that the iconic Golden Arches of McDonald's are among the most recognizable symbols in the world. The burger chain's empire stretches throughout the world, which is why the Internet is abuzz over the fact that the company has reportedly decided to create a new catchphrase.
As such a global powerhouse, McDonald's has had some pretty recognizable slogans over the years. "I'm Lovin' It" and "Did somebody say McDonald's?" are among the most memorable. Now, the fast food giant has reportedly decided to add the the catchphrase "Lovin' Beats Hatin'" to its list of slogans. Don't worry, it won't be removing the "I'm Lovin' It" slogan from its marketing. "Lovin' Beats Hatin'" is aimed to target happiness amongst a slew of Internet hatred, The Wall Street Journal explains. According to site, the new McDonald's campaign should debut on January 1, and will include a 60-second ad during Super Bowl XLIX to air on February 1.
McDonald's has also recently released a campaign allowing customers to ask questions about the company's food called "Our Food. Your Questions." The campaign hopes to make its food origins and processes more transparent to its customers.
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Watch the video above to learn all about the new slogan McDonald's plans to launch. Then, check out the slideshow below to learn 11 things you didn't know about McDonald's!
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