Erase signs of aging with Amazon's bestselling concealer — on sale now for $8
We may receive commission from purchases made via links on this page. Pricing and availability are subject to change.
Sure, everyone can use a good concealer to hide those dark circles, age spots, and a random blemish or two. But a concealer that helps you look younger? Well, that's an absolute must-have.
Maybelline's Instant Age Rewind Concealer, Amazon's number one bestseller, is designed to reduce signs of aging like fine lines, dark circles, and dull, tired-looking skin. Because the formula is infused with Haloxyl, it's able to brighten the under-eye area and reduce puffiness without caking or creasing. And lucky for us, it happens to be on sale right now for $8 (was $10).
If you have Amazon Prime, you’ll get free shipping, of course. Not yet a member? No problem. You can sign up for your free 30-day trial here. (And by the way, those without Prime still get free shipping on orders of $25 or more.)
There are many things to love about Maybelline's Instant Age Rewind Concealer, but the biggest benefit is right there in the name. Wrinkles and crepey skin are easily hidden, because the creaseless formula helps prevent the concealer from settling into lines and, therefore, spotlighting them.
The formula itself is also incredibly versatile. First and foremost, since the concealer comes in 16 different shades, from Cool Ivory to Deep Bronze, there's a shade to match nearly every skin tone. If you have issues with redness or dark patches on your skin, the concealer will readily cover that as well, offering more full coverage where you need it.
The applicator is one more reason to appreciate this wonder. Unlike other concealers which require you to squeeze formula out onto your finger, or apply it with a doe-foot applicator, Maybelline's concealer features a small sponge at the top that allows you to apply the product precisely where you need it while helping to blend that product in. A few clicks of the top applicator will start to push that product into the sponge, so you never actually have to touch the concealer if you don't want to. It also allows you to more easily build up your coverage, so if you need more product in certain spots and less in others, all you need to do is click the top accordingly.
You can even use Maybelline's Instant Age Rewind Concealer to contour your face, applying a lighter concealer in areas you want to highlight, and a darker shade of concealer to act as a bronzer and add further definition to your face.
Shoppers are obsessed, with over 86,000 having tried the product and given it five stars.
"Best under-eye concealer ever," one five-star reviewer says. "I am 67 years old, have tried them all and I wouldn't go out without applying this concealer. It blends nicely with my foundation and has never caked. The sponge applicator is soft and makes application quick and easy. I will continue to use this product and hope, like many products I've used over the years, that it doesn't get discontinued."
"I have tried countless concealers for my under-eye circles — most of which cost triple the price of this one by the way," another says. "I figured I’d try this on a whim because the reviews were so great and it was so inexpensive. It’s officially become my new favorite concealer. It’s not cakey, it blends easily, it doesn’t crease and it lasts all day."
This reviewer loves how seamless the coverage is. "I'm 68 yrs old, don't have too many lines around my eyes, but most concealers seem to settle into what lines that I do have, accentuating them, and caking," they say. "This one does not settle into my lines. I love it, and the price is great, too."
Bonus pro tip: opt for a shade lighter than your skin if you're looking to help brighten under your eyes.
The reviews quoted above reflect the most recent versions at the time of publication.
Looking for more great Amazon deals? Check these out:
TV deals:
TCL 50-inch Class 4-Series 4K UHD Smart Roku LED TV, $330 (was $500), amazon.com
Sony X85J 65-inch 4K Smart Google TV, $798 (was $1,200), amazon.com
Hisense 65A6G 65-inch 4K Android Smart TV, $450 (was $600), amazon.com
LG OLED65B1PUA B1 Series 65-inch 4K Smart TV, $1,597 (was $2,300), amazon.com
Vizio 65-inch P-Series Premium 4K Smart TV, $899 (was $1,300), amazon.com
Headphones and earbud deals:
Deegotech Bluetooth Beanie, $15 (was $23), amazon.com
Artix CL750 Wired Headphones with Microphone and Volume Control, $28 with on-page coupon (was $38), amazon.com
Tozo S2 Smart Watch, $40 (was $60), amazon.com
Samsung Galaxy Watch 3, $252 (was $30), amazon.com
Smartphone and tablet deals:
Razer BlackShark V2 X Gaming Headset, $40 (was $60), amazon.com
NBA 2K22 for PlayStation 4, $25 (was $60), amazon.com
Disco Elysium: The Final Cut for PlayStation 4, $30 (was $40), amazon.com
Video game deals:
Facebook Portal TV, $93 (was $149), amazon.com
Honeywell Home Wi-Fi 7-Day Programmable Thermostat, $64 (was $120), amazon.com
Ohlux Smart WiFi LED Light Bulbs 4-pack, $24 with on-page coupon (was $40), amazon.com
Vacuum deals:
Hoover ONEPWR Evolve Pet Cordless Small Upright Vacuum Cleaner, $149 (was $210), amazon.com
Samsung Jet 75 Stick Cordless Lightweight Vacuum Cleaner, $396 (was $499), amazon.com
iRobot Roomba i3+ (3550) Robot Vacuum, $549 (was $600), amazon.com
Hoover WindTunnel 2 Whole House Rewind Corded Bagless Upright Vacuum Cleaner, $160 (was $170), amazon.com
Fashion deals:
Lodge Pre-Seasoned Cast Iron 5 Piece Set, $90 (was $150), amazon.com
Dreo Air Fryer, $70 (was $90), amazon.com
Umite Chef Kitchen Cooking Utensils Set, $34 (was $44), amazon.com
Instant Pot Duo Crisp 11-in-1 Electric Pressure Cooker with Air Fryer Lid, $160 (was $200), amazon.com
Ninja DT251 Foodi 10-in-1 Smart XL Air Fry Oven, $250 (was $350), amazon.com
Kitchen deals:
Organic Vitamin E Oil for Skin & Scars, $20 (was $25), amazon.com
Schick Hydro Silk Touch-Up Multipurpose Exfoliating Dermaplaning Tool 3-pack, $5 (was $7), amazon.com
Glam Up Facial Sheet Mask 12-pack, $12 (was $17), amazon.com
Premium Makeup Super-Fast Electric Brush Cleaner Machine, $19 with on-page coupon (was $30), amazon.com
Beauty deals:
Soda Glove Ankle Boot, starting at $30 (was $90), amazon.com
Omoone Women's Lounge Plaid Long Shirt Jacket, $40 (was $67), amazon.com
adidas Women's Cloudfoam Pure Running Shoe, starting at $47.50 (was $70), amazon.com
Blencot Women's Lightweight Color Block Hooded Sweater, $30 (was $42), amazon.com
Marmot Montreal Women's Knee-Length Down Puffer Coat, starting at $170 (was $285), amazon.com
Bedding deals:
MooMee Bedding Queen Duvet Cover Set, $50 (was $90), amazon.com
Utopia Bedding Queen Comforter Duvet Insert, $30 (was $39), amazon.com
Intelligent Design Queen Cozy Comforter, $50 (was $90), amazon.com
Comfort Spaces Phillips Twin Cotton Comforter Set, $51 (was $73), amazon.com
Health and Wellness
Touchless Forehead Thermometer for Adults and Kids, $19 with on-page coupon (was $30), amazon.com
Purell Advanced Hand Sanitizer 12-pack, $60 (was $100), amazon.com
Wet Ones Antibacterial Hand Wipes Fresh Scent 10-pack, $13 (was $18), amazon.com
femometer Touchless Thermometer, $19 with on-page coupon (was $30), amazon.com
Sports & Outdoors
Sunny Health & Fitness Magnetic Indoor Cycling Bike, $436 (was $600), amazon.com
Gaiam Yoga Mat, $20 (was $30), amazon.com
Sport Squad 2-in-1 Football Toss and Flying Disc Toss Backyard and Lawn Game, $43 (was $60), amazon.com
Xterra Fitness FB350 Folding Exercise Bike, $147 (was $200), amazon.com
Read More from Yahoo Life:
Mega-popular Apple AirPods Pro are $52 off at Amazon — 'The future is now'
Need an at-home COVID-19 test? These FDA-authorized options are in stock
Follow us on Instagram, Facebook, Twitter and Pinterest for nonstop inspiration delivered fresh to your feed, every day.
Want daily pop culture news delivered to your inbox? Sign up here for Yahoo Entertainment & Life's newsletter.