Gisele Bundchen Poses Topless in Retro Bell-Bottom Jeans for New Frame Ad

Gisele Bundchen for Frame
David Sims/FRAME

Gisele Bündchen’s got good jeans. 

The 43-year-old supermodel has been named the face of denim brand Frame, unveiling the partnership via a sexy new ad campaign that highlights the label’s winter 2023 collection. 

In shots taken by David Sims, Bündchen posed topless, wearing a pair of bell-bottom pants. In a different photo, she nailed the pantsless trend, donning only an oversized denim jacket. In other images, Bündchen looked fierce in a black leather vest teamed with tailored pants and platform shoes. She also modeled a cropped blazer and low-rise jeans. 

Frame cofounder Erik Torstensson noted in a Thursday, October 12, press release that both Bundchen and the new line commemorate a “new era” for the clothing company. 

“This is just not a new decade for Frame, it is a new era. Fall is a true representation of the creative vision we had for the brand when we started, and for me there can be no greater living icon in our campaign than Gisele,” Torstensson gushed. “She is an entrepreneur, a mother and an environmentally-focused individual, who embodies wellness and thoughtfulness with an incredible work ethic and effortless style.”

He added, “It’s an honor to work with her and a dream come true for the brand.” 

Gisele Bundchen for Frame
David Sims/FRAME

The new capsule will be available beginning Thursday at Frame stores globally and at retailers including Net-A-Porter, Matches Fashion, MyTheresa, Neiman Marcus and more. 

Bündchen’s latest gig comes amid the revival of her fashion career. 

gisele bündchen style gallery The Costume Institute Benefit Celebrating the exhibition 'Heavenly Bodies: Fashion and The Catholic Imagination' on view from May 10 through October 8, 2018, Met Gala, New York, USA - 07 May 2018
gisele bündchen style gallery The Costume Institute Benefit Celebrating the exhibition 'Heavenly Bodies: Fashion and The Catholic Imagination' on view from May 10 through October 8, 2018, Met Gala, New York, USA - 07 May 2018

Related: Gisele Bundchen’s Fierce Fashion Evolution: The Met Gala and Beyond

Ladies and gentlemen, Gisele Bündchen. Since emerging onto the scene in the ’90s, the Brazilian supermodel has blessed Us with a number of jaw-dropping fashion moments. Whether strutting down the runway or dazzling photographers on the red carpet, Bündchen knows how to command attention. Her most standout catwalk gigs include her all-red Valentino look in […]

The Brazil native put work on pause in 2015 to focus on her growing family with then-husband Tom Brady. Following their divorce in October 2022 after 13 years of marriage, Bündchen resumed her career. 

Gisele Bundchen for Frame
David Sims/FRAME

In January, she was spotted on a set in Hollywood, Florida, rocking a hooded purple swimsuit. Since then, she’s appeared in ads for Colcci, Joias Vivara and Louis Vuitton. She’s also been featured on the covers of Elle France, Vanity Fair, British Vogue and V Magazine

In May, a source exclusively revealed to Us Weekly that Bündchen is “excited for her future” despite being “sad” about her split from Brady, 46.

Gisele Bundchen Italian Vogue Cover
Gisele Bundchen Italian Vogue Cover

Related: Gisele Bundchen Is Bold in Red on Fierce 1st ‘Vogue’ Cover Since Tom Brady Divor...

Back with a vengeance! Gisele Bündchen has graced her first magazine cover since her divorce from Tom Brady.   The supermodel, 42, looked fierce — and nearly unrecognizable — on Vogue Italia’s March 2023 issue, which hits newsstands on February 28. Bündchen showed off her incredible figure in a sheer red Valentino dress that featured webbed sleeves. […]

While Bündchen is moving forward with her life post-split, she and the retired football player are still in touch. She and Brady share son Benjamin, 12, and daughter Vivian, 9. (Brady is also the father of 16-year-old son Jack with his ex-girlfriend Bridget Moynahan.)

Gisele Bundchen for Frame
David Sims/FRAME

“Gisele and Tom still communicate for the kids and have a good coparenting relationship,” the insider said. 

At the time of their divorce announcement, Bündchen and Brady shared, “We arrived at this decision amicably and with gratitude for the time we spent together.” 

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