Dothan schools unveil new elementary mascots

DOTHAN, Ala (WDHN) — Dothan City Schools has welcomed ten new members to the Wolf Pack.

The ten Dothan City School District elementary schools were rebranded and received new wolf pup mascots. The new characters display each school’s characteristics and colors.

“I am extremely proud to accomplish this for our district. This concept was birthed from the minds of our own students. In their words, ‘we want to be Wolves!’” said Superintendent Dr. Dennis Coe.

According to DCS, the logos were created over several months in collaboration with Rhodes Branding, a marketing firm based in South Carolina.

The process included receiving feedback from teachers and staff through surveys. Students at each school also gave their opinions by casting creative votes via coloring sheets.

To celebrate the rebranding, on Friday, April 26, DCS held a traveling pep rally. A bus branded “Wolf Force One,” carrying the Dothan High School cheer team and Pride of the Wolfpack Marching Band, went to each school and revealed the logos to the students and staff.

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