The Best Fall 2024 Makeup Trends You'll Want to Wear Now

best fall 2024 makeup trends
Runway Calling: The Best Fall 2024 Makeup TrendsFilippo Fortis/Launchmetrics Spotlight


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Break out your most pigmented red lipstick along with some statement-making blush: The best fall 2024 makeup trends are unequivocally bold yet soft at the same time. For every smoldering smoky eye or whimsical brow, there's a nude glossy lip and paired back base makeup to balance them out.

The following beauty looks from the runways of New York, London, and Milan fashion weeks have us feeling especially inspired to re-create them in the coming months. Read on for some of the best fall 2024 makeup trends our editors are eyeing. And keep this page bookmarked as we continue to update it through fashion month.

Related: The Hair Trends Dominating the Fall 2024 Runways


Rockstar Liner

On Gucci's Fall/Winter runway, lived-in liner ruled, sharply rimming models's eyes, and turning out a tiny flick.

SHOP THE EYELINER

gucci
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Rockstar Liner

There was nothing subtle about the glamorous thick liner looks at Versace's Fall/Winter show—consider them your sign to invest in a quality liquid liner this fall.

OUR FAVORITE WATERPROOF EYELINERS

versace
Umberto Fratini/Launchmetrics Spotlight

Rockstar Liner

Models at Tom Ford's Fall/Winter show wore expertly smudged liner with smoky outer corners for a sultry, lived-in look.

Shop the Eyeshadow Palette

tom ford
Matteo Valle/Launchmetrics Spotlight

Rockstar Liner

The slick back, netted hair on Erdem's runway made it easy for sculptural eyeliner to have a major beauty moment.

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Rockstar Liner

There are cat-eyes and then there are cat-eyes. Models at The Blonds wore bold, extended winged liner—almost long enough to touch the end of their brows—for an extra glam look. MAC Cosmetics directory of artisty Baltasar González Pinel's main inspiration was drawn from latin pop culture.

Shop the Eyeliner

the blonds
Gregory Scaffidi

Statement Red

At Richard Quinn in London, sharp fire engine red lips took over the runway along with strong brows and contoured cheeks.

richard quinn
Alessandro Viero/Launchmetrics Spotlight

Statement Red

It's hard to go wrong with a classic red lip—especially when it's paired with a tailored suit and streamlined makeup, like this New York Fashion Week model at Michael Kors.

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Gianluca Carraro/Launchmetrics Spotlight

Statement Red

In addition to the show's variety of curly gray wigs, models at JW Anderson wore deep red lipstick for a high contrast beauty look.

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Statement Red

Moody nails and icy eyeshadow were met with a vibrant red lip at Thom Browne's Fall/Winter 2024 show.

thom browne
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High Wattage Blush

While the makeup looks seen at Kallmeyer were minimal, artists used pigmented yet natural blush to make a serious beauty impact. "We wanted to pair the entire look down and really focus on skin, which I think is the core of the Kjaer Weis brand." celebrity artist Moani Lee says in a statement.

Shop the Blush

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Nicola D'Orazio

High Wattage Blush

At Sergio Hudson, blush was applied to the cheeks and temples for a 70s-inspired look that accented voluminous, bouncy hair. Celebrity artist Sir John used staples from Danessa Myricks Beauty to achieve ultimate bombshell glamour.

Shop the Lip and Cheek Palette

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Luisa Lanza

Whimsical Brows

Pencil-thin brows juxtaposed bold smoky looks on Altuzarra's runway, featuring a color gradation from the lid to the brow bone.

Shop the Eyebrow Pencil

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Whimsical Brows

Brows were barely there at Marni's runway show, which added to the models' simple, monochromatic makeup looks.

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Filippo Fortis/Launchmetrics Spotlight

Whimsical Brows

At Simone Rocha, models's brows featured painterly floral detailing that was a standout next to barely-there face makeup.

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Bold Lashes

We're still obsessed with the doll lashes seen at Marc Jacobs's latest runway show, designed by celebrity artist Diane Kendal as a nod to the '60s.

“[Marc] wanted to re-create the beauty of Diana Ross in the ’60s—but we made it a more twisted version,” Kendal previously told Bazaar. To create the dramatic lashes, she applied liner on just the top lash line, and then glued on false lashes coated in inky black nail polish, which gave the eyes “density and a super spidery look.”

marc jacobs
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Bold Lashes

In addition to bold blush and glossy lips, artists at House of Aama also nodded to the Twiggy lashes of the '60s with playful extensions and sharp eyeliner.

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Gregory Scaffidi

Bold Lashes

Majestic lashes and iridescent highlighter were a magical combination at Luar's Fall/Winter show.

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Filippo Fortis/Launchmetrics Spotlight

Bold Lashes

At LaQuan Smith, lead artist Raisa Flowers and team used Huda Beauty products to channel the viral office siren look. "When I first saw the mood board for the collection, it was giving suited and very working woman," Flowers told Bazaar. "Our take incorporates a lot of cool-toned and muted eye shadows, a nice lash, natural complexion with a little highlighter and contour.”

Shop the Falsies

laquan smith
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Bold Lashes

While models's top lashes were bold and voluminous at Giorgio Armani, focus was kept on their bottom lids with the help of a few well-placed extensions.

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Color Pop

Who says powder blue shadow is only reserved for winter? On the runway at Connor Ives, models wore the soft pastel shade with nude glossy lips and an oversized elastic headband. Talk about vintage glam.

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Alessandro Zeno/Launchmetrics Spotlight

Color Pop

A hint of electric green eyeshadow against minimal makeup stole the beauty show on Etro's catwalk, proving that a little really does go a long way.

etro
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Color Pop

Silver eyeshadow was playfully applied as a single swipe across the lids at Ulla Johnson's Fall/Winter show, lead by celebrity artist Romy Soleimani using Sisley Paris essentials.

Shop the Eyeshadow

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Gregory Scaffidi/Launchmetrics Spotlight

Color Pop

Alice and Olivia continued the blue eyeshadow trend at their Fall/Winter presentation, striking an expert balance between makeup and fashion vibrancy.

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Daniele Oberrauch/Launchmetrics Spotlight

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