Melania Trump on rare fundraising foray into 2020 campaign

WASHINGTON (AP) — Melania Trump is set to make a rare fundraising foray into the 2020 campaign.

President Donald Trump's reelection campaign is asking supporters to make a donation for a chance to meet the first lady in California.

“Win a trip to meet first lady Melania Trump in Beverly Hills,” the campaign literature says. A date for the event was not included, though it is believed to be scheduled for mid-March.

Mrs. Trump largely avoided campaigning and fundraising during the 2016 presidential campaign.

The Trumps' son, Barron, was 9 when Donald Trump became a candidate in 2015, and Melania Trump said Barron's other parent needed to be home with him as much as possible. She appeared occasionally with Trump during the campaign and also addressed the Republican National Convention in 2016.

Barron turns 14 later this month.

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Melania Trump on Capitol Hill
US First Lady Melania Trump speaks at a meeting to mark the first anniversary of the signing of the Support for Patients and Communities Act at the US Capitol in Washington, DC, on October 23, 2019. (Photo by NICHOLAS KAMM / AFP) (Photo by NICHOLAS KAMM/AFP via Getty Images)
US First Lady Melania Trump (L) leaves a meeting to mark the first anniversary of the signing of the Support for Patientsand Communities Act at the US Capitol in Washington, DC, on October 23, 2019. (Photo by NICHOLAS KAMM / AFP) (Photo by NICHOLAS KAMM/AFP via Getty Images)
US First Lady Melania Trump attends a meeting to mark the first anniversary of the signing of the Support for Patients and Communities Act at the US Capitol in Washington, DC, on October 23, 2019. (Photo by NICHOLAS KAMM / AFP) (Photo by NICHOLAS KAMM/AFP via Getty Images)
US First Lady Melania Trump (R) listens to Health and Human Services Secretary Alex Azar during a meeting to mark the first anniversary of the signing of the Support for Patients and Communities Act at the US Capitol in Washington, DC, on October 23, 2019. (Photo by NICHOLAS KAMM / AFP) (Photo by NICHOLAS KAMM/AFP via Getty Images)
US First Lady Melania Trump speaks at a meeting to mark the first anniversary of the signing of the Support for Patients and Communities Act at the US Capitol in Washington, DC, on October 23, 2019. (Photo by NICHOLAS KAMM / AFP) (Photo by NICHOLAS KAMM/AFP via Getty Images)
US First Lady Melania Trump speaks at a meeting to mark the first anniversary of the signing of the Support for Patients and Communities Act at the US Capitol in Washington, DC, on October 23, 2019. (Photo by NICHOLAS KAMM / AFP) (Photo by NICHOLAS KAMM/AFP via Getty Images)
US First Lady Melania Trump speaks at a meeting to mark the first anniversary of the signing of the Support for Patients and Communities Act at the US Capitol in Washington, DC, on October 23, 2019. (Photo by NICHOLAS KAMM / AFP) (Photo by NICHOLAS KAMM/AFP via Getty Images)
US First Lady Melania Trump arrives at a meeting to mark the first anniversary of the signing of the Support for Patients and Communities Act at the US Capitol in Washington, DC, on October 23, 2019. (Photo by NICHOLAS KAMM / AFP) (Photo by NICHOLAS KAMM/AFP via Getty Images)
First lady Melania Trump looks on as Health and Human Services (HHS) Secretary Alex Azar, speaks during a roundtable discussion on the opioid crisis, on Capitol Hill in Washington, Wednesday, Oct. 23, 2019. The first lady marked the first anniversary of the President's signing of the SUPPORT for Patients and Communities Act and it's impact on the country. (AP Photo/Cliff Owen)
First lady Melania Trump looks on as Health and Human Services (HHS) Secretary Alex Azar, speaks during a roundtable discussion on the opioid crisis, on Capitol Hill in Washington, Wednesday, Oct. 23, 2019. The first lady marked the first anniversary of the President's signing of the SUPPORT for Patients and Communities Act and it's impact on the country. (AP Photo/Cliff Owen)
First lady Melania Trump is greeted by Health and Human Services (HHS) Secretary Alex Azar, as they participate in a roundtable discussion on the opioid crisis, on Capitol Hill in Washington, Wednesday, Oct. 23, 2019. The first lady marked the first anniversary of the President's signing of the SUPPORT for Patients and Communities Act and it's impact on the country. (AP Photo/Cliff Owen)
First lady Melania Trump and White House Counselor Kellyanne Conway, right, adjust a microphone while they participate in a roundtable discussion on the opioid crisis, on Capitol Hill in Washington, Wednesday, Oct. 23, 2019. The first lady marked the first anniversary of the President's signing of the SUPPORT for Patients and Communities Act and it's impact on the country. (AP Photo/Cliff Owen)
First lady Melania Trump departs a roundtable discussion on the opioid crisis, on Capitol Hill in Washington, Wednesday, Oct. 23, 2019. The first lady marked the first anniversary of the President's signing of the SUPPORT for Patients and Communities Act and it's impact on the country. (AP Photo/Cliff Owen)
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Since Trump took office in 2017, the first lady has appeared with him at a few of his campaign rallies, where she is popular with his core supporters. Trump loyalists who pack his campaign venues by the thousands routinely burst into applause when the president mentions his wife's name.

A Fox News poll of registered voters in January found more were positive than negative toward Melania Trump, 47% to 40%. An additional 13% of those surveyed didn’t give an opinion.

A spokeswoman for Trump's campaign said the first lady is in demand.

“First lady Melania Trump is a sought-after voice from the First Family, who has the overwhelming approval and admiration of the American people," spokeswoman Kayleigh McEnany said in an emailed statement. "She is an incredible mother, wife, leader, and first lady for our nation.”

The campaign does not release fundraising details, McEnany said.

The White House did not respond to requests for comment.

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Follow Darlene Superville on Twitter: http://www.twitter.com/dsupervilleap

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