Report: President Trump's campaign agrees on 'broad terms' to buy Super Bowl LIV ad

Super Bowl parties in 2020 might want to be prepared for some potential political arguments.

The campaign team of President Donald Trump is currently negotiating with Fox and has agreed on “broad terms” to air a campaign ad during Super Bowl LIV, according to John Ourand of the Sports Business Journal. No contract has reportedly been signed.

Standard 30-second ads are reportedly selling for as much as $5.6 million for the game, though it’s unknown if that price would change for the Trump campaign. What is known is that buying such an ad for the Super Bowl would be unprecedented in recent history.

Surely the “stick to sports” crowd will be outraged that the precious line separating politics and athletics is once again being desecrated.

The Trump campaign has previously aired an ad during the 2019 World Series, again on Fox. The ad reportedly cost $250,000. You might also remember another appearance by Trump at the World Series, as well as some other recent sporting events.

Worst superbowl winning QB's ever
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Worst superbowl winning QB's ever

5. Jim McMahon

For the last spot on this list, it was a close race between McMahon and Jeff Hostetler. While McMahon put up more yardage (18,148 to 16,430), Hostetler threw for over 3,000 yards twice. McMahon never eclipsed 2,400 yards and even in his Super Bowl season of 1985 with the storied Chicago Bears, only tossed 15 touchdowns against 11 interceptions. McMahon was a capable player when healthy, something he struggled with most of his career. However, he was a mediocre starter at best for a great team.

 (Photo by Jonathan Daniel/Getty Images)

4. Mark Rypien

Nobody will ever remember Rypien as an all-time great, and there is a fantastic reason for that; he isn't one. Rypien had one tremendous year for the Washington Redskins in 1991, winning the Super Bowl and the game's MVP. That season, Rypien set career-highs in yardage (3,564), touchdowns (28) and average yards per attempt (8.47). Outside of 1991, Rypien was a backup-level player for much of his NFL career, bouncing around with five different teams.

(Photo by Ron Vesely/Getty Images)

3. Doug Williams

Williams had a strange journey through the NFL. A first-round pick by the dismal Tampa Bay Buccaneers in 1978, the Grambling State product helped turn the franchise around. Williams threw for 3,396 and 3,563 yards in 1980 and 1981, respectively. However, he only played one more strike-shortened season in 1982 before parting ways with the Buccaneers.

After a stint in United States Football League, Williams returned and played the unlikely role of hero for the 1987 Redskins. Williams threw a record five touchdowns in one quarter against the Denver Broncos in Super Bowl XXII, earning MVP honors. He's also the first black starting quarterback to win a Super Bowl.

(Photo by Rick Stewart/Getty Images)

2. Brad Johnson

Johnson threw for more yardage and touchdowns than the aforementioned three players, so why is he rated worse? He played in an era when the ball was thrown more, and he could never stick with a team. Despite playing 15 NFL seasons, Johnson never stayed more than five years in the same place. Nobody ever viewed him as good enough, and the reason was a lack of explosiveness. Johnson only started all 16 games in a season three times. In his championship campaign with the Buccaneers of 2002, Johnson posted a career-high quarterback rating of 92.9.

(Photo by Joe Robbins/Getty Images)

1. Trent Dilfer

Dilfer has become the posterchild of not needing a great quarterback to win the Super Bowl. Dilfer won it all on the 2000 Baltimore Ravens, taking over midseason for an ineffective Tony Banks. That year, the Ravens had a historically good defense, making it Dilfer's job to simply not screw it up. To his credit, Dilfer managed to keep the train on the tracks, leading Baltimore to its first Super Bowl win since 1970. In his only season as a Raven, Dilfer threw for 1,502 yards, 12 touchdowns and 11 interceptions. He was cut before the 2001 season, making him the only Super Bowl-winning quarterback cut following a championship.

(Photo credit should read TIMOTHY A. CLARY/AFP/Getty Images)


Interestingly enough, Super Bowl LIV, scheduled for Feb. 2, 2020, will fall one day before the Iowa caucuses, in which Trump’s chief political rivals will be fighting it out for a key step in the race to face him in the 2020 general election.

While the Super Bowl hasn’t seen presidential campaign ads, past commercials haven’t avoided politics entirely. Since Trump’s election in 2016, certain brands have aired politically tinged ads. A voting rights group helmed by Georgia Democrat Stacey Abrams also paid to air an ad in Georgia during last year’s Super Bowl.

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