Laura Ingraham apologizes to Parkland shooting survivor as more advertisers pull commercials from her FOX News show -- here's how other companies are responding

 

  • David Hogg, a student who survived last month's shooting in Parkland, Florida, has called for a boycott of companies that advertise on Laura Ingraham's Fox News show.
  • On Wednesday, Ingraham posted a tweet mocking Hogg. She apologized to him on Thursday.
  • Nestlé is the latest company to publicly confirm it will pull its ads from Ingraham's show.
  • Here's how other companies have responded so far.

David Hogg, a student who survived the shooting last month at a high school in Parkland, Florida, on Wednesday called for a boycott of companies that advertise on Laura Ingraham's Fox News show in response to a tweet that mocked Hogg by saying he "whines" about college rejections.

"Soooo @IngrahamAngle what are your biggest advertisers ... Asking for a friend," Hogg responded, adding the hashtag #BoycottIngramAdverts.

He later tweeted a list of companies he said were advertisers on Ingraham's show and urged his followers to contact them.

On Thursday morning, the pet-food company Nutrish confirmed on Twitter that it would pull ads from the show. TripAdvisor, Wayfair, and Nestlé later followed suit; the latter said it had "no plans to buy ads" on the show in the future.

Ingraham apologized to Hogg on Twitter on Thursday.

"I apologize for any upset or hurt my tweet caused him or any of the brave victims of Parkland," she wrote.

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American radio talk show host Laura Ingraham arrives for a meeting with US President-elect Donald Trump at Trump Tower on December 6, 2016 in New York. / AFP / Eduardo Munoz Alvarez (Photo credit should read EDUARDO MUNOZ ALVAREZ/AFP/Getty Images)
CLEVELAND, OH - JULY 20: Political talk radio host Laura Ingraham delivers a speech on the third day of the Republican National Convention on July 20, 2016 at the Quicken Loans Arena in Cleveland, Ohio. Republican presidential candidate Donald Trump received the number of votes needed to secure the party's nomination. An estimated 50,000 people are expected in Cleveland, including hundreds of protesters and members of the media. The four-day Republican National Convention kicked off on July 18. (Photo by Chip Somodevilla/Getty Images)
CLEVELAND, OH - JULY 20: Political talk radio host Laura Ingraham delivers a speech on the third day of the Republican National Convention on July 20, 2016 at the Quicken Loans Arena in Cleveland, Ohio. Republican presidential candidate Donald Trump received the number of votes needed to secure the party's nomination. An estimated 50,000 people are expected in Cleveland, including hundreds of protesters and members of the media. The four-day Republican National Convention kicked off on July 18. (Photo by Alex Wong/Getty Images)
NATIONAL HARBOR, MD - FEBRUARY 26: Radio talk show host Laura Ingraham (R) makes a face as she goes on stage with New Jersey Governor Chris Christie (L) for a discussion during the 42nd annual Conservative Political Action Conference (CPAC) February 26, 2015 in National Harbor, Maryland. Conservative activists attended the annual political conference to discuss their agenda. (Photo by Alex Wong/Getty Images)
MANCHESTER, NH - APRIL 12: Radio host Laura Ingraham speaks at the Freedom Summit at The Executive Court Banquet Facility April 12, 2014 in Manchester, New Hampshire. The Freedom Summit held its inaugural event where national conservative leaders bring together grassroots activists on the eve of tax day. Photo by Darren McCollester/Getty Images)
WASHINGTON, DC - JANUARY 20: Radio host Laura Ingraham attends The Daily Beast Bi-Partisan Inauguration Brunch at Cafe Milano on January 20, 2013 in Washington, DC. (Photo by Michael Kovac/WireImage)
NJ Governor Chris Christie arrives with talk show host Laura Ingraham to speak at the 2015 Conservative Political Action Conference (CPAC) outside Washington, DC (Photo by Brooks Kraft LLC/Corbis via Getty Images)
Political commentator and author Laura Ingraham addresses the American Conservative Union's annual Conservative Political Action Conference (CPAC) in Washington (Photo by Brooks Kraft LLC/Corbis via Getty Images)
LOS ANGELES, CA - JULY 18: Laura Ingraham visits Extra at The Grove on July 18, 2011 in Los Angeles, California. (Photo by Noel Vasquez/Getty Images for Extra)
LOS ANGELES, CA - JULY 18: Laura Ingraham (L) and Mario Lopez visit Extra at The Grove on July 18, 2011 in Los Angeles, California. (Photo by Noel Vasquez/Getty Images for Extra)
WASHINGTON - DECEMBER 15: Conservative radio host and commentator Laura Ingraham addresses a health care reform protest on December 15, 2009 in Washington, DC. Demonstrators, many bused in from around the country, protested next to the Capitol building hoping to derail Senate health care legislation. (Photo by John Moore/Getty Images)
THE VIEW - (7.12.11) Reality television star, Bethenny Frankel ('Bethenny Ever After') appeared as guest co-host today on 'The View.' Laura Ingraham was a guest. 'The View' airs Monday-Friday (11:00 am-12:00 pm, ET) on the ABC Television Network. (Photo by Heidi Gutman/ABC via Getty Images)LAURA INGRAHAM
WASHINGTON - JUNE 24: Laura Ingraham, Fox News Contributor and host of the Laura Ingraham Show, and Peter Kaplan, Editorial Creative Director, Conde Nast Traveler pose for a photo at the Washington DC Conde Nast Traveler celebration at Height's Courtyard - Washington Hilton on June 24, 2010 in Washington, DC. (Photo by Paul Morigi/Getty Images for Conde Nast Publications)
WASHINGTON - JANUARY 08: Laura Ingraham attends salute to Brit Hume at Cafe Milano on January 8, 2009 in Washington, DC. (Photo by Paul Morigi/WireImage)
MAIDENS, VA - OCTOBER 07: Talk show host Laura Ingraham speaks while standing with U.S. Senator George Allen (R-VA) during his 11th annual 'Hoe Down' fundraiser October 7, 2006 in Maidens, Virginia. Recent polls show Senator Allen is in a close race for his Senate seat with Democratic challenger Jim Webb. (Photo by Mark Wilson/Getty Images)
Laura Ingraham during US Comedy Arts Festival 2005 - 'Wag the Debate' Center for American Progress at St. Regis Hotel in Aspen, Colorado, United States. (Photo by Jeff Kravitz/FilmMagic, Inc)
MINNEAPOLIS, MN - SEPTEMBER 1: Ariana Huffington talks with Laura Ingraham and Mika Bryzsenski September 1, 2008 at the Nicollet Island Inn in Minneapolis, Minnesota. (Photo by Scott A. Schneider/WireImage)
11/17/95 - Office of attorney Laura Ingraham, 1440 NY Ave, 9th floor One of several women we will be taking photos of for a conservative women story. - Photo By Robert A. Reeder TWP (Photo by Robert A. Reeder/The Washington Post/Getty Images)
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She continued: "For the record, I believe my show was the first to feature David immediately after that horrific shooting and even noted how 'poised' he was given the tragedy. As always, he's welcome to return to the show anytime for a productive discussion."

Here's how other companies have responded so far.

Wayfair

On Thursday afternoon, the online furniture retailer confirmed to Business Insider that it would pull ads from the TV show.

"As a company, we support open dialogue and debate on issues," a representative said. "However, the decision of an adult to personally criticize a high school student who has lost his classmates in an unspeakable tragedy is not consistent with our values. We do not plan to continue advertising on this particular program."

TripAdvisor

TripAdvisor confirmed to Business Insider on Thursday that it would pull ads from the show.

A spokesman said the company does not "condone the inappropriate comments made by this broadcaster."

He continued: "These statements focused on a high school student cross the line of decency."

Here's the full statement from TripAdvisor:

"We believe strongly in the values of our company, especially the one that says, 'We are better together.'

"We also believe Americans can disagree while still being agreeable, and that the free exchange of ideas within a community, in a peaceful manner, is the cornerstone of our democracy.

"We do not, however, condone the inappropriate comments made by this broadcaster. In our view, these statements focused on a high school student cross the line of decency. As such, we have made a decision to stop advertising on that program.

"It is important to note that TripAdvisor has a global and diverse customer base, and is an active advertiser on a number of networks including news. Our media buys target a variety of time slots and audiences. That said, we will continue to monitor where our advertisements appear in the open market to ensure they fit our guidelines."

Nutrish

The pet-food company Nutrish was the first to publicly respond to requests on Twitter for it to remove its ads.

"We are in the process of removing our ads from Laura Ingraham's program," the company tweeted on Thursday morning.

Nestlé

The food and drink company confirmed on Thursday afternoon that it would stop running ads on the show.

"We have no plans to buy ads on the show in the future," a spokesperson for the company said to Business Insider.

Sleep Number

The mattress chain Sleep Number has not confirmed to Business Insider whether it will pull ads. An advertisement for the company ran on Ingraham's program Thursday night, the AdWeek blog,TVNewser, reported.

AT&T

AT&T has not confirmed to Business Insider whether it will pull ads.

Allstate Insurance

The insurance company has not confirmed to Business Insider whether it will pull ads.

Esurance

 

Esurance has not confirmed to Business Insider whether it will pull ads.

Bayer

The pharmaceutical company has not confirmed to Business Insider whether it will pull ads.

Rocket Mortgage by Quicken Loans

 

The mortgage loan company has not confirmed to Business Insider whether it will pull ads.

Liberty Mutual Insurance

 

Liberty Mutual has not confirmed to Business Insider whether it will pull ads.

Arby's

The fast-food chain has not confirmed to Business Insider whether it will pull ads.

Hulu

The on-demand video service said it will pull its ads from Ingraham's show, according to TVNewser.

Expedia

The travel-booking company said of Ingraham's program, "Expedia no longer advertises on this show," HuffPost reported on Thursday.

Johnson & Johnson

The multinational pharmaceutical and consumer goods company told HuffPost that it will "pull advertising from Ms. Ingraham's show."

Stitch Fix

Stitch Fix, an online shopping portal, said it will stop advertising on Ingraham's show, multiple news outlets reported.

SEE ALSO: Rejected by 4 colleges 'and whines about it': A Fox News host mocked a Parkland shooting survivor — now he's going after her advertisers

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