Veterans org accuses NFL of refusing to run ‘#PleaseStand' ad

A service organization representing 20 million U.S. military veterans is accusing the NFL of “corporate censorship,” after it says the league refused to run an ad that featured the phrase “#PleaseStand” along with a picture of service members holding an American flag.

In a scathing letter from the American Veterans National Commander Marion Polk addressed directly to NFL commissioner Roger Goodell, Polk says the league invited his organization (known as AMVETS for short) to publish an ad in the official Super Bowl LII program, but Goodell’s staff “refused to publish our ad because of it’s simple, two-word message.”

“Mr. Goodell, veterans are good for more than just military flyovers, photo opportunities during halftime, or props to sell camouflage-style NFL apparel,” Polk wrote in the letter. “The NFL’s stance on not allowing the veterans’ unfiltered voice to be heard says otherwise.”

Polk claims that both NBA commissioner Adam Silver and NHL commissioner Gary Bettman have allowed the exact same ad to run in game programs in their respective leagues.

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Sep 24, 2017; Indianapolis, IN, USA; Indianapolis Colts players kneel during the playing of the National Anthem before the game against the Cleveland Browns at Lucas Oil Stadium. Mandatory Credit: Brian Spurlock-USA TODAY Sports
LONDON, ENGLAND - SEPTEMBER 24: Baltimore Ravens players kneel for the American National anthem during the NFL International Series match between Baltimore Ravens and Jacksonville Jaguars at Wembley Stadium on September 24, 2017 in London, England. (Photo by Alex Pantling/Getty Images)
GLENDALE, AZ - SEPTEMBER 25: Members of the Dallas Cowboys link arms and kneel during the National Anthem before the start of the NFL game against the Arizona Cardinals at the University of Phoenix Stadium on September 25, 2017 in Glendale, Arizona. (Photo by Christian Petersen/Getty Images)
NFL Football - Jacksonville Jaguars vs Baltimore Ravens - NFL International Series - Wembley Stadium, London, Britain - September 24, 2017 Jacksonville Jaguars owner Shahid Khan links arms with players during the national anthems before the match Action Images via Reuters/Paul Childs
LONDON, ENGLAND - SEPTEMBER 24: (L-R) Wide recceivers Chris Moore and Breshad Perriman of the Baltimore Ravens pray prior to kickoff during the NFL match between The Jacksonville Jaguars and The Baltimore Ravens at Wembley Stadium on September 24, 2017 in London, United Kingdom. (Photo by Mitchell Gunn/Getty Images)
LONDON, ENGLAND - SEPTEMBER 24: Jacksonville Jaguar players show their protest during the National Anthem during the NFL International Series match between Baltimore Ravens and Jacksonville Jaguars at Wembley Stadium on September 24, 2017 in London, England. (Photo by Matthew Lewis/Getty Images)
NFL Football - Jacksonville Jaguars vs Baltimore Ravens - NFL International Series - Wembley Stadium, London, Britain - September 24, 2017 Patrick Omameh of the Jacksonville Jaguars kneels during the U.S. national anthem before the match Action Images via Reuters/Andrew Boyers
NFL Football - Jacksonville Jaguars vs Baltimore Ravens - NFL International Series - Wembley Stadium, London, Britain - September 24, 2017 Jacksonville Jaguars players kneel during the U.S. national anthem before the match Action Images via Reuters/Paul Childs
NFL Football - Jacksonville Jaguars vs Baltimore Ravens - NFL International Series - Wembley Stadium, London, Britain - September 24, 2017 Jacksonville Jaguars players kneel during the U.S. national anthem before the match Action Images via Reuters/Andrew Boyers
LONDON, ENGLAND - SEPTEMBER 24: Jacksonville Jaguar players show their protest during the National Anthem during the NFL International Series match between Baltimore Ravens and Jacksonville Jaguars at Wembley Stadium on September 24, 2017 in London, England. (Photo by Matthew Lewis/Getty Images)
LONDON, ENGLAND - SEPTEMBER 24: (Editors Note: This image has been turned black and white) Jacksonville Jaguars enter te stadium during the NFL International Series match between Baltimore Ravens and Jacksonville Jaguars at Wembley Stadium on September 24, 2017 in London, England. (Photo by Matthew Lewis/Getty Images)
Sep 24, 2017; Orchard Park, NY, USA; Buffalo Bills players kneel in protest during the National Anthem before a game against the Denver Broncos at New Era Field. Mandatory Credit: Timothy T. Ludwig-USA TODAY Sports
Sep 24, 2017; Orchard Park, NY, USA; Denver Bronco players kneel in protest during the National Anthem before a game against the Buffalo Bills at New Era Field. Mandatory Credit: Timothy T. Ludwig-USA TODAY Sports
Sep 25, 2017; Glendale, AZ, USA; Dallas Cowboys running back Ezekiel Elliott (21) and teammates stand next to service members holding a giant US flag during the national anthem prior to the game against the Arizona Cardinals at University of Phoenix Stadium. Mandatory Credit: Matt Kartozian-USA TODAY Sports
Sep 24, 2017; Indianapolis, IN, USA; The Cleveland Browns team stand and kneel during the National Anthem before the start of their game against the Indianapolis Colts at Lucas Oil Stadium. Mandatory Credit: Thomas J. Russo-USA TODAY Sports
Sep 24, 2017; Minneapolis, MN, USA; Members of the Tampa Bay Buccaneers link arms during the national anthem prior to the game against the Minnesota Vikings at U.S. Bank Stadium. Mandatory Credit: Brace Hemmelgarn-USA TODAY Sports
Sep 24, 2017; Detroit, MI, USA; Detroit Lions linebacker Jalen Reeves-Maybin (44) middle linebacker Tahir Whitehead (59) running back Ameer Abdullah (21) outside linebacker Steve Longa (54) defensive end Jeremiah Ledbetter (98) defensive end Armonty Bryant (97) defensive tackle A'Shawn Robinson (91) and defensive end Cornelius Washington (90) kneel during the national anthem before the game against the Atlanta Falcons at Ford Field. Mandatory Credit: Raj Mehta-USA TODAY Sports
September 24, 2017; East Rutherford, NJ, USA; New York Jets players lock arms during the national anthem before the game against the Miami Dolphins at MetLife Stadium. Mandatory Credit: Kyle Terada-USA TODAY Sports
Sep 24, 2017; Orchard Park, NY, USA; Members of the Denver Broncos kneel during the playing of the national anthem prior to a game against the Buffalo Bills at New Era Field. Mandatory Credit: Mark Konezny-USA TODAY Sports
Sep 25, 2017; Glendale, AZ, USA; The Dallas Cowboys players, coaches and staff take a knee prior to the National Anthem before the game against the Arizona Cardinals at University of Phoenix Stadium. Mandatory Credit: Matt Kartozian-USA TODAY Sports
Sep 24, 2017; London, United Kingdom; Jacksonville Jaguars players kneel during the playing of the United Sates national anthem before a NFL International Series game against the Baltimore Ravens at Wembley Stadium. Mandatory Credit: Kirby Lee-USA TODAY Sports
Sep 24, 2017; Foxborough, MA, USA; Members of the New England Patriots take a knee during the national anthem before a game against the Houston Texans at Gillette Stadium. Mandatory Credit: Greg M. Cooper-USA TODAY Sports
Sep 24, 2017; East Rutherford, NJ, USA; Some of the Miami Dolphins take a knee during the anthem prior to the game against the New York Jets at MetLife Stadium. Mandatory Credit: Robert Deutsch-USA TODAY Sports
Sep 24, 2017; Foxborough, MA, USA; Members of the New England Patriots kneel for the national anthem before the start of the game against the Houston Texans at Gillette Stadium. Mandatory Credit: David Butler II-USA TODAY Sports
NFL Football - Jacksonville Jaguars vs Baltimore Ravens - NFL International Series - Wembley Stadium, London, Britain - September 24, 2017 Jacksonville Jaguars players kneel during the U.S. national anthem before the match Action Images via Reuters/Paul Childs
NFL Football - Jacksonville Jaguars vs Baltimore Ravens - NFL International Series - Wembley Stadium, London, Britain - September 24, 2017 Patrick Omameh of the Jacksonville Jaguars kneels during the U.S. national anthem before the match Action Images via Reuters/Andrew Boyers TPX IMAGES OF THE DAY
Sep 24, 2017; Landover, MD, USA; Oakland Raiders players sit on the bench during the national anthem prior to their game against the Washington Redskins at FedEx Field. Mandatory Credit: Geoff Burke-USA TODAY Sports
Sep 24, 2017; Landover, MD, USA; Washington Redskins owner Daniel Snyder stands with cornerback Josh Norman (24) and cornerback Bashaud Breeland (26) and safety D.J. Swearinger (36) during the playing of the national anthem before the game between the Washington Redskins and the Oakland Raiders at FedEx Field. Mandatory Credit: Brad Mills-USA TODAY Sports
Sep 24, 2017; Landover, MD, USA; Oakland Raiders players sit on the bench during the national anthem prior to their game against the Washington Redskins at FedEx Field. Mandatory Credit: Geoff Burke-USA TODAY Sports
Sep 24, 2017; Carson, CA, USA; Kansas City Chiefs defensive back Marcus Peters (22) protests next to running back Charcandrick West (35) and defensive tackle Roy Miller (98) during the National Anthem prior to the game against the Los Angeles Chargers at StubHub Center. Mandatory Credit: Kelvin Kuo-USA TODAY Sports
Sep 24, 2017; Green Bay, WI, USA; Green Bay Packers tight end Lance Kendricks (84) and tight end Martellus Bennett (80) sit on the bench during the national anthem prior to the game against the Cincinnati Bengals at Lambeau Field. Mandatory Credit: Jeff Hanisch-USA TODAY Sports
Sep 24, 2017; Nashville, TN, USA; Recording artist Meghan Linsey kneels after singing the national anthem before the game between the Tennessee Titans and the Seattle Seahawks at Nissan Stadium. Mandatory Credit: Jim Brown-USA TODAY Sports
September 24, 2017; East Rutherford, NJ, USA; New York Jets players lock arms during the national anthem before the game against the Miami Dolphins at MetLife Stadium. Mandatory Credit: Kyle Terada-USA TODAY Sports
NFL Football - Jacksonville Jaguars vs Baltimore Ravens - NFL International Series - Wembley Stadium, London, Britain - September 24, 2017 Jacksonville Jaguars owner Shahid Khan links arms with players during the national anthems before the match Action Images via Reuters/Andrew Boyers
CHICAGO, IL - SEPTEMBER 24: Members of the Chicago Bears stand arm-in-arm during the National Anthem before a game against the Pittsburgh Steelers at Soldier Field on September 24, 2017 in Chicago, Illinois. (Photo by Jonathan Daniel/Getty Images)
CARSON, CA - SEPTEMBER 24: Justin Houston #50 of the Kansas City Chiefs is seen taking a knee during the National Anthem before the game against the Los Angeles Chargers at the StubHub Center on September 24, 2017 in Carson, California. (Photo by Sean M. Haffey/Getty Images)
NFL Football - Jacksonville Jaguars vs Baltimore Ravens - NFL International Series - Wembley Stadium, London, Britain - September 24, 2017 General view during the national anthems before the match Action Images via Reuters/Andrew Boyers
At the start of the game protestors take a knee in support of the movement started by NFL player Colin Kaepernick, outside Lincoln Financial Field, in South Philadelphia, PA, on September 24, 2017. Similar protest are staged around the nation after US President Donald Trump named Kaepernick a Son of A Bitch at a recent rally. (Photo by Bastiaan Slabbers/NurPhoto via Getty Images)
GLENDALE, AZ - SEPTEMBER 25: Strong safety Tyvon Branch #27 of the Arizona Cardinals links arms with staff and players during the National Anthem before the start of the NFL game against the Dallas Cowboys at the University of Phoenix Stadium on September 25, 2017 in Glendale, Arizona. (Photo by Christian Petersen/Getty Images)
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“Freedom of speech works both ways,” Polk wrote. “We respect the rights of those who choose to protest, as these rights are precisely what our members have fought — and in many cases died — for. But imposing corporate censorship to deny that same right to those veterans who have secured it for us all is reprehensible and totally beyond the pale.”

Polk also tweeted a photo of the ad at the NFL on Monday, saying AMVETS “will NOT tolerate” the league “refusing #Veteran right to free speech.”

The protests during the national anthem, started by Colin Kaepernick in 2016 as a means to shine light on racial injustice and police brutality in America, grew from a league controversy to a nationwide firestorm in the fall, after President Donald Trump used the term “son of a b---h” when discussing the kneeling and demonstrating players in a speech.

Since that point, Goodell has tried relentlessly to quell the public-relations fallout of the protests. He helped mediate a meeting between the owners and player-leaders earlier this season to find ways to affect the change the protesters were seeking.

Allegedly preventing this ad from running in the Super Bowl program seems like another step taken by Goodell to keep the public’s focus on football, and not on the polarizing issue of protesting during the national anthem, during the league’s most important two weeks.

“While we are well aware of the controversy surrounding players kneeling during the National Anthem and the public relations problems this has caused the NFL, our ad is neither a demand nor a judgement upon those who choose to kneel during the National Anthem,” Polk wrote. “It’s a simple, polite request that represents the sentiment of our membership, particularly those whose missing or paralyzed limbs preclude standing”

“The NFL’s intention to avoid controversy in this instance by suppressing our voice will have the opposite effect,” Polk concluded, “and it will not be taken lightly by the hundreds of thousands of voices that AMVETS represents.”

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