TRUMP: The NFL must change or it will 'go to hell'

President Donald Trump continued Wednesday to unleash on the NFL despite backlash to his call for owners to fire players protesting police brutality and racial injustice by kneeling during the national anthem.

Speaking with reporters outside the White House on Wednesday, the president mocked the league's television ratings, 

"The NFL is in a box, a really bad box," Trump said, speaking with reporters outside the White House.

"In my opinion, the NFL has to change or their business is going to go to hell," he said.

40 PHOTOS
NFL players, owners protest after Trump's harsh criticism
See Gallery
NFL players, owners protest after Trump's harsh criticism
Sep 24, 2017; Indianapolis, IN, USA; Indianapolis Colts players kneel during the playing of the National Anthem before the game against the Cleveland Browns at Lucas Oil Stadium. Mandatory Credit: Brian Spurlock-USA TODAY Sports
LONDON, ENGLAND - SEPTEMBER 24: Baltimore Ravens players kneel for the American National anthem during the NFL International Series match between Baltimore Ravens and Jacksonville Jaguars at Wembley Stadium on September 24, 2017 in London, England. (Photo by Alex Pantling/Getty Images)
GLENDALE, AZ - SEPTEMBER 25: Members of the Dallas Cowboys link arms and kneel during the National Anthem before the start of the NFL game against the Arizona Cardinals at the University of Phoenix Stadium on September 25, 2017 in Glendale, Arizona. (Photo by Christian Petersen/Getty Images)
NFL Football - Jacksonville Jaguars vs Baltimore Ravens - NFL International Series - Wembley Stadium, London, Britain - September 24, 2017 Jacksonville Jaguars owner Shahid Khan links arms with players during the national anthems before the match Action Images via Reuters/Paul Childs
LONDON, ENGLAND - SEPTEMBER 24: (L-R) Wide recceivers Chris Moore and Breshad Perriman of the Baltimore Ravens pray prior to kickoff during the NFL match between The Jacksonville Jaguars and The Baltimore Ravens at Wembley Stadium on September 24, 2017 in London, United Kingdom. (Photo by Mitchell Gunn/Getty Images)
LONDON, ENGLAND - SEPTEMBER 24: Jacksonville Jaguar players show their protest during the National Anthem during the NFL International Series match between Baltimore Ravens and Jacksonville Jaguars at Wembley Stadium on September 24, 2017 in London, England. (Photo by Matthew Lewis/Getty Images)
NFL Football - Jacksonville Jaguars vs Baltimore Ravens - NFL International Series - Wembley Stadium, London, Britain - September 24, 2017 Patrick Omameh of the Jacksonville Jaguars kneels during the U.S. national anthem before the match Action Images via Reuters/Andrew Boyers
NFL Football - Jacksonville Jaguars vs Baltimore Ravens - NFL International Series - Wembley Stadium, London, Britain - September 24, 2017 Jacksonville Jaguars players kneel during the U.S. national anthem before the match Action Images via Reuters/Paul Childs
NFL Football - Jacksonville Jaguars vs Baltimore Ravens - NFL International Series - Wembley Stadium, London, Britain - September 24, 2017 Jacksonville Jaguars players kneel during the U.S. national anthem before the match Action Images via Reuters/Andrew Boyers
LONDON, ENGLAND - SEPTEMBER 24: Jacksonville Jaguar players show their protest during the National Anthem during the NFL International Series match between Baltimore Ravens and Jacksonville Jaguars at Wembley Stadium on September 24, 2017 in London, England. (Photo by Matthew Lewis/Getty Images)
LONDON, ENGLAND - SEPTEMBER 24: (Editors Note: This image has been turned black and white) Jacksonville Jaguars enter te stadium during the NFL International Series match between Baltimore Ravens and Jacksonville Jaguars at Wembley Stadium on September 24, 2017 in London, England. (Photo by Matthew Lewis/Getty Images)
Sep 24, 2017; Orchard Park, NY, USA; Buffalo Bills players kneel in protest during the National Anthem before a game against the Denver Broncos at New Era Field. Mandatory Credit: Timothy T. Ludwig-USA TODAY Sports
Sep 24, 2017; Orchard Park, NY, USA; Denver Bronco players kneel in protest during the National Anthem before a game against the Buffalo Bills at New Era Field. Mandatory Credit: Timothy T. Ludwig-USA TODAY Sports
Sep 25, 2017; Glendale, AZ, USA; Dallas Cowboys running back Ezekiel Elliott (21) and teammates stand next to service members holding a giant US flag during the national anthem prior to the game against the Arizona Cardinals at University of Phoenix Stadium. Mandatory Credit: Matt Kartozian-USA TODAY Sports
Sep 24, 2017; Indianapolis, IN, USA; The Cleveland Browns team stand and kneel during the National Anthem before the start of their game against the Indianapolis Colts at Lucas Oil Stadium. Mandatory Credit: Thomas J. Russo-USA TODAY Sports
Sep 24, 2017; Minneapolis, MN, USA; Members of the Tampa Bay Buccaneers link arms during the national anthem prior to the game against the Minnesota Vikings at U.S. Bank Stadium. Mandatory Credit: Brace Hemmelgarn-USA TODAY Sports
Sep 24, 2017; Detroit, MI, USA; Detroit Lions linebacker Jalen Reeves-Maybin (44) middle linebacker Tahir Whitehead (59) running back Ameer Abdullah (21) outside linebacker Steve Longa (54) defensive end Jeremiah Ledbetter (98) defensive end Armonty Bryant (97) defensive tackle A'Shawn Robinson (91) and defensive end Cornelius Washington (90) kneel during the national anthem before the game against the Atlanta Falcons at Ford Field. Mandatory Credit: Raj Mehta-USA TODAY Sports
September 24, 2017; East Rutherford, NJ, USA; New York Jets players lock arms during the national anthem before the game against the Miami Dolphins at MetLife Stadium. Mandatory Credit: Kyle Terada-USA TODAY Sports
Sep 24, 2017; Orchard Park, NY, USA; Members of the Denver Broncos kneel during the playing of the national anthem prior to a game against the Buffalo Bills at New Era Field. Mandatory Credit: Mark Konezny-USA TODAY Sports
Sep 25, 2017; Glendale, AZ, USA; The Dallas Cowboys players, coaches and staff take a knee prior to the National Anthem before the game against the Arizona Cardinals at University of Phoenix Stadium. Mandatory Credit: Matt Kartozian-USA TODAY Sports
Sep 24, 2017; London, United Kingdom; Jacksonville Jaguars players kneel during the playing of the United Sates national anthem before a NFL International Series game against the Baltimore Ravens at Wembley Stadium. Mandatory Credit: Kirby Lee-USA TODAY Sports
Sep 24, 2017; Foxborough, MA, USA; Members of the New England Patriots take a knee during the national anthem before a game against the Houston Texans at Gillette Stadium. Mandatory Credit: Greg M. Cooper-USA TODAY Sports
Sep 24, 2017; East Rutherford, NJ, USA; Some of the Miami Dolphins take a knee during the anthem prior to the game against the New York Jets at MetLife Stadium. Mandatory Credit: Robert Deutsch-USA TODAY Sports
Sep 24, 2017; Foxborough, MA, USA; Members of the New England Patriots kneel for the national anthem before the start of the game against the Houston Texans at Gillette Stadium. Mandatory Credit: David Butler II-USA TODAY Sports
NFL Football - Jacksonville Jaguars vs Baltimore Ravens - NFL International Series - Wembley Stadium, London, Britain - September 24, 2017 Jacksonville Jaguars players kneel during the U.S. national anthem before the match Action Images via Reuters/Paul Childs
NFL Football - Jacksonville Jaguars vs Baltimore Ravens - NFL International Series - Wembley Stadium, London, Britain - September 24, 2017 Patrick Omameh of the Jacksonville Jaguars kneels during the U.S. national anthem before the match Action Images via Reuters/Andrew Boyers TPX IMAGES OF THE DAY
Sep 24, 2017; Landover, MD, USA; Oakland Raiders players sit on the bench during the national anthem prior to their game against the Washington Redskins at FedEx Field. Mandatory Credit: Geoff Burke-USA TODAY Sports
Sep 24, 2017; Landover, MD, USA; Washington Redskins owner Daniel Snyder stands with cornerback Josh Norman (24) and cornerback Bashaud Breeland (26) and safety D.J. Swearinger (36) during the playing of the national anthem before the game between the Washington Redskins and the Oakland Raiders at FedEx Field. Mandatory Credit: Brad Mills-USA TODAY Sports
Sep 24, 2017; Landover, MD, USA; Oakland Raiders players sit on the bench during the national anthem prior to their game against the Washington Redskins at FedEx Field. Mandatory Credit: Geoff Burke-USA TODAY Sports
Sep 24, 2017; Carson, CA, USA; Kansas City Chiefs defensive back Marcus Peters (22) protests next to running back Charcandrick West (35) and defensive tackle Roy Miller (98) during the National Anthem prior to the game against the Los Angeles Chargers at StubHub Center. Mandatory Credit: Kelvin Kuo-USA TODAY Sports
Sep 24, 2017; Green Bay, WI, USA; Green Bay Packers tight end Lance Kendricks (84) and tight end Martellus Bennett (80) sit on the bench during the national anthem prior to the game against the Cincinnati Bengals at Lambeau Field. Mandatory Credit: Jeff Hanisch-USA TODAY Sports
Sep 24, 2017; Nashville, TN, USA; Recording artist Meghan Linsey kneels after singing the national anthem before the game between the Tennessee Titans and the Seattle Seahawks at Nissan Stadium. Mandatory Credit: Jim Brown-USA TODAY Sports
September 24, 2017; East Rutherford, NJ, USA; New York Jets players lock arms during the national anthem before the game against the Miami Dolphins at MetLife Stadium. Mandatory Credit: Kyle Terada-USA TODAY Sports
NFL Football - Jacksonville Jaguars vs Baltimore Ravens - NFL International Series - Wembley Stadium, London, Britain - September 24, 2017 Jacksonville Jaguars owner Shahid Khan links arms with players during the national anthems before the match Action Images via Reuters/Andrew Boyers
CHICAGO, IL - SEPTEMBER 24: Members of the Chicago Bears stand arm-in-arm during the National Anthem before a game against the Pittsburgh Steelers at Soldier Field on September 24, 2017 in Chicago, Illinois. (Photo by Jonathan Daniel/Getty Images)
CARSON, CA - SEPTEMBER 24: Justin Houston #50 of the Kansas City Chiefs is seen taking a knee during the National Anthem before the game against the Los Angeles Chargers at the StubHub Center on September 24, 2017 in Carson, California. (Photo by Sean M. Haffey/Getty Images)
NFL Football - Jacksonville Jaguars vs Baltimore Ravens - NFL International Series - Wembley Stadium, London, Britain - September 24, 2017 General view during the national anthems before the match Action Images via Reuters/Andrew Boyers
At the start of the game protestors take a knee in support of the movement started by NFL player Colin Kaepernick, outside Lincoln Financial Field, in South Philadelphia, PA, on September 24, 2017. Similar protest are staged around the nation after US President Donald Trump named Kaepernick a Son of A Bitch at a recent rally. (Photo by Bastiaan Slabbers/NurPhoto via Getty Images)
GLENDALE, AZ - SEPTEMBER 25: Strong safety Tyvon Branch #27 of the Arizona Cardinals links arms with staff and players during the National Anthem before the start of the NFL game against the Dallas Cowboys at the University of Phoenix Stadium on September 25, 2017 in Glendale, Arizona. (Photo by Christian Petersen/Getty Images)
HIDE CAPTION
SHOW CAPTION
of
SEE ALL
BACK TO SLIDE

Players, coaches, and owners have spoken out against Trump's criticism of protesting players. During a rally Friday, Trump ignited controversy when he said NFL owners should fire any "son of a bitch" who kneels during the anthem.

The president and his top allies have continued to defend his comments, saying kneeling players are disrespecting the American flag and national anthem.

In a freewheeling process similar to other impromptu exchanges before a trip to Indiana, the president also made a number of eyebrow raising comments.

Trump said he was not pleased with Department of Health and Human Services Secretary Tom Price following reports of his uses of government-funded private jets. When asked if he would fire Price, he said, "We will see."

14 PHOTOS
President Trump speaks to reporters outside White House on September 27
See Gallery
President Trump speaks to reporters outside White House on September 27
WASHINGTON, DC - SEPTEMBER 27: US President Donald Trump walks out of the Oval Office before departing on Marine One at the White House on September 27, 2017 in Washington, DC. President Trump is traveling to Indianapolis Indiana where he is scheduled to unveil his administration's tax reform plan. (Photo by Mark Wilson/Getty Images)
WASHINGTON, DC - SEPTEMBER 27: US President Donald Trump walks away after speaking to the media before departing from the White House on September 27, 2017 in Washington, DC. President Trump is traveling to Indianapolis Indiana where he is scheduled to unveil his administration's tax reform plan. (Photo by Mark Wilson/Getty Images)
WASHINGTON, DC - SEPTEMBER 27: US President Donald Trump speaks to the media before departing from the White House on September 27, 2017 in Washington, DC. President Trump is traveling to Indianapolis Indiana where he is scheduled to unveil his administration's tax reform plan. (Photo by Mark Wilson/Getty Images)
WASHINGTON, DC - SEPTEMBER 27: US President Donald Trump speaks to the media before departing from the White House on September 27, 2017 in Washington, DC. President Trump is traveling to Indianapolis Indiana where he is scheduled to unveil his administration's tax reform plan. (Photo by Mark Wilson/Getty Images)
WASHINGTON, DC - SEPTEMBER 27: US President Donald Trump speaks to the media before departing from the White House on September 27, 2017 in Washington, DC. President Trump is traveling to Indianapolis Indiana where he is scheduled to unveil his administration's tax reform plan. (Photo by Mark Wilson/Getty Images)
WASHINGTON, DC - SEPTEMBER 27: US President Donald Trump speaks to the media before departing from the White House on September 27, 2017 in Washington, DC. President Trump is traveling to Indianapolis Indiana where he is scheduled to unveil his administration's tax reform plan. (Photo by Mark Wilson/Getty Images)
WASHINGTON, DC - SEPTEMBER 27: US President Donald Trump speaks to the media before departing from the White House on September 27, 2017 in Washington, DC. President Trump is traveling to Indianapolis Indiana where he is scheduled to unveil his administration's tax reform plan. (Photo by Mark Wilson/Getty Images)
US President Donald Trump speaks to the media prior to departing on Marine One from the South Lawn of the White House in Washington, DC, September 27, 2017, as he travels to Indiana to unveil his tax reform plan. / AFP PHOTO / SAUL LOEB (Photo credit should read SAUL LOEB/AFP/Getty Images)
US President Donald Trump speaks to the media prior to departing on Marine One from the South Lawn of the White House in Washington, DC, September 27, 2017, as he travels to Indiana to unveil his tax reform plan. / AFP PHOTO / SAUL LOEB (Photo credit should read SAUL LOEB/AFP/Getty Images)
US President Donald Trump speaks to the media prior to departing on Marine One from the South Lawn of the White House in Washington, DC, September 27, 2017, as he travels to Indiana to unveil his tax reform plan. / AFP PHOTO / SAUL LOEB (Photo credit should read SAUL LOEB/AFP/Getty Images)
US President Donald Trump walks to Marine One prior to departing from the South Lawn of the White House in Washington, DC, September 27, 2017, as he travels to Indiana to unveil his tax reform plan. / AFP PHOTO / SAUL LOEB (Photo credit should read SAUL LOEB/AFP/Getty Images)
WASHINGTON, DC - SEPTEMBER 27: US President Donald Trump walks to Marine One after speaking to the media before departing from the White House on September 27, 2017 in Washington, DC. President Trump is traveling to Indianapolis Indiana where he is scheduled to unveil his administration's tax reform plan. (Photo by Mark Wilson/Getty Images)
US President Donald Trump gestures as he steps off Marine One before boarding Air Force One at Andrews Air Force Base on September 27, 2017 in Maryland. / AFP PHOTO / Brendan Smialowski (Photo credit should read BRENDAN SMIALOWSKI/AFP/Getty Images)
HIDE CAPTION
SHOW CAPTION
of
SEE ALL
BACK TO SLIDE

NOW WATCH: Roger Stone explains what Trump has in common with Richard Nixon

See Also:

SEE ALSO: Comedy Central is debuting a new show that wants to be Colbert for the Trump era

Read Full Story

Sign up for Breaking News by AOL to get the latest breaking news alerts and updates delivered straight to your inbox.

Subscribe to our other newsletters

Emails may offer personalized content or ads. Learn more. You may unsubscribe any time.