On Thursday, a guest on Fox News' 'Fox & Friends' asserted that if women fail to take the 'beta' role to men's 'alpha,' their relationships may be at risk.
Suzanne Venker, author of the book 'The Alpha Female's Guide to Men & Marriage: How Love Works,' advised female partners to drop the "micromanaging" approach when they are in the presence of their male mates.
She said, "If you're bringing the alpha energy to the table, and he's an alpha by nature because he's got all the testosterone, you're going to be like two bulls in a china shop, right?"
How to treat yourself this Valentine's Day
Soon after, Venker commented, "The husband needs from the woman softness instead of hardness, so happiness instead of anger, being more compliant and less dictatorial. Basically not telling him what to do. I don't know how else to put it."
While such views are offensive to many, this is not the not first time such issues have been discussed on the program.
In 2015, the show held an all-male panel discussion on whether or not it's OK for women to wear leggings outside of the home.