Big 'Rogue One' box office expected despite mixed reviews, boycott calls

(Reuters) - The latest entry in the "Star Wars" franchise divided film critics on Tuesday, but is expected to bring in more than $300 million (£236.8 million) at the global box office this weekend despite a social media boycott campaign over its perceived political slant.

Reviewers either loved or hated Disney's "Rogue One: A Star Wars Story." Rolling Stone magazine praised its "emotional, loopy, let's-put-on-a-show spirit that made us fall in love with the original trilogy," but the New Yorker called it "lobotomised and depersonalized."

"Rogue One" arrives in theaters a year after the main cast of the original 1977 film reunited for "The Force Awakens," which went on to take more than $2 billion at the box office.

Box office analysts expect "Rogue One," which starts its worldwide rollout on Wednesday, to do smaller business overall but to gross a bumper $300-$350 million on its opening weekend.

The box office predictions have not changed since a boycott campaign, #DumpStarWars, gained steam on Twitter with claims that "Rogue One" contains scenes that are anti-U.S. President-elect Donald Trump and portray the galactic Empire in "Star Wars" as a white supremacist organization.

Related: See Donald Trump on his recent tour of America:

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Donald Trump's 'USA thank you' tour
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Donald Trump's 'USA thank you' tour
U.S. President-elect Donald Trump throws a cap to the audience as he speaks during a "Thank You USA" tour rally in Baton Rouge, Louisiana, U.S., December 9, 2016. REUTERS/Mike Segar 
Supporters of U.S. President-elect Donald Trump attend a USA Thank You Tour event at U.S. Bank Arena in Cincinnati, Ohio, U.S., December 1, 2016. REUTERS/Mike Segar
Supporters of U.S. President-elect Donald Trump attend a "Thank You USA" tour rally in Baton Rouge, Louisiana, U.S., December 9, 2016. REUTERS/Mike Segar
Supporters of U.S. President-elect Donald Trump attend a USA Thank You Tour event at U.S. Bank Arena in Cincinnati, Ohio, U.S., December 1, 2016. REUTERS/Mike Segar
U.S. President-elect Donald Trump speaks at a rally as part of their "USA Thank You Tour 2016" in Cincinnati, Ohio, December 1, 2016 . REUTERS/William Philpott
A protester walks out of the U.S. President-elect Donald Trump and Vice President-elect Mike Pence at a rally as part of their "USA Thank You Tour 2016" in Cincinnati, Ohio, December 1, 2016 . REUTERS/William Philpott
U.S. President-elect Donald Trump and Vice President-elect Mike Pence hold a rally in Cincinnati, Ohio, December 1, 2016 as part of their "USA Thank You Tour 2016". REUTERS/William Philpott
U.S. President-elect Donald Trump speaks at a rally in Cincinnati, Ohio, December 1, 2016 as part of their "USA Thank You Tour 2016". REUTERS/William Philpott
Supporters of U.S. President-elect Donald Trump attend a USA Thank You Tour event at U.S. Bank Arena in Cincinnati, Ohio, U.S., December 1, 2016. REUTERS/Mike Segar
CINCINNATI, OH - DECEMBER 01: Guests listen as President-elect Donald Trump speaks at U.S. Bank Arena on December 1, 2016 in Cincinnati, Ohio. Trump took time off from selecting the cabinet for his incoming administration to celebrate his victory in the general election. (Photo by Ty Wright/Getty Images)
U.S. President-elect Donald Trump and Softbank CEO Masayoshi Son speak to the press after meeting at Trump Tower in Manhattan, New York City, U.S., December 6, 2016. REUTERS/Brendan McDermid
U.S. President-elect Donald Trump speaks at a USA Thank You Tour event at Crown Coliseum in Fayetteville, North Carolina, U.S., December 5, 2016. REUTERS/Shannon Stapleton
Supporters cheer for U.S. President-elect Donald Trump at a USA Thank You Tour event at Crown Coliseum in Fayetteville, North Carolina, U.S., December 6, 2016. REUTERS/Shannon Stapleton
Republican presidential then nominee Donald Trump and Ben Carson walk to Carson's childhood home in Detroit, Michigan, U.S. September 3, 2016. REUTERS/Carlo Allegri/ File photo
U.S. President-elect Donald Trump greets members of the press at Trump Tower in Manhattan, New York City, U.S., December 6, 2016. REUTERS/Brendan McDermid
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"Rogue One" stars Felicity Jones at the head of a brand new cast and follows a group of rebels who band together to fight the evil Darth Vader's plans for intergalactic domination. It is a standalone prequel to the 1977 film "A New Hope."

Asked about the social media claims, Disney Chief Executive Bob Iger told The Hollywood Reporter last weekend that there were "no political statements" in the movie.

"Quite frankly, it's silly," Iger said of #DumpStarWars. "I have no reaction to (this) story at all."

Trump supporter Jack Posobiec, one of the people behind #DumpStarWars, said in a livestream on Periscope on Monday, "Why would you give your money to people who hate you?... Why do you want to take your kids to something that will influence them in a way to hate the president?"

RELATED: Star Wars - Opening weekend box office gross

"Rogue One" reviews on Tuesday did not mention any political bias and the movie has already grabbed the highest advance ticket sales this year, U.S. online ticket seller Fandango said.

Fandango said it had sold "hundreds of thousands of tickets" in the first few minutes after they went on sale on Nov. 28. It does not release ticket sale totals.

Variety film critic Peter Debruge said that for stalwart "Star Wars" fans, "Rogue One" is "the prequel they've always wanted," while Peter Bradshaw at Britain's Guardian newspaper called it an "exhilarating, good-natured, enjoyable adventure."

A.O. Scott for the New York Times, however, called it a "thoroughly mediocre movie" and the Wall Street Journal's Joe Morgenstern found it "a fall-alone film of dinky proportions."

Related: Also see the stars arrive at the "Star Wars: The Force Awakens" premiere last year:

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'Star Wars: The Force Awakens' LA premiere red carpet
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'Star Wars: The Force Awakens' LA premiere red carpet
HOLLYWOOD, CA - DECEMBER 14: Actress Lupita Nyong'o attends the World Premiere of ÂStar Wars: The Force Awakens at the Dolby, El Capitan, and TCL Theatres on December 14, 2015 in Hollywood, California. (Photo by Kevin Winter/Getty Images for Disney)
HOLLYWOOD, CA - DECEMBER 14: Actress Sofia Vergara attends the premiere of Walt Disney Pictures and Lucasfilm's 'Star Wars: The Force Awakens' on December 14th, 2015 in Hollywood, California. (Photo by Ethan Miller/Getty Images)
HOLLYWOOD, CA - DECEMBER 14: Actress Gwendoline Christie attends the World Premiere of ÂStar Wars: The Force Awakens at the Dolby, El Capitan, and TCL Theatres on December 14, 2015 in Hollywood, California. (Photo by Jesse Grant/Getty Images for Disney)
HOLLYWOOD, CA - DECEMBER 14: Actor Dominic Sherwood attends the World Premiere of ÂStar Wars: The Force Awakens at the Dolby, El Capitan, and TCL Theatres on December 14, 2015 in Hollywood, California. (Photo by Jesse Grant/Getty Images for Disney)
HOLLYWOOD, CA - DECEMBER 14: Carrie Fisher and Billie Lourd arrives at the Premiere Of Walt Disney Pictures And Lucasfilm's 'Star Wars: The Force Awakens' on December 14, 2015 in Hollywood, California. (Photo by Steve Granitz/WireImage)
HOLLYWOOD, CA - DECEMBER 14: Directors George Lucas (L) and J.J. Abrams attend the World Premiere of ÂStar Wars: The Force Awakens at the Dolby, El Capitan, and TCL Theatres on December 14, 2015 in Hollywood, California. (Photo by Jesse Grant/Getty Images for Disney)
HOLLYWOOD, CA - DECEMBER 14: Actor Joseph Gordon-Levitt attends the World Premiere of ÂStar Wars: The Force Awakens at the Dolby, El Capitan, and TCL Theatres on December 14, 2015 in Hollywood, California. (Photo by Alberto E. Rodriguez/Getty Images for Disney)
HOLLYWOOD, CA - DECEMBER 14: Actress Caterina Scorsone attends the World Premiere of ÂStar Wars: The Force Awakens at the Dolby, El Capitan, and TCL Theatres on December 14, 2015 in Hollywood, California. (Photo by Jesse Grant/Getty Images for Disney)
HOLLYWOOD, CA - DECEMBER 14: Actress Sarah Hyland attends the premiere of Walt Disney Pictures and Lucasfilm's 'Star Wars: The Force Awakens' on December 14, 2015 in Hollywood, California. (Photo by Barry King/WireImage)
HOLLYWOOD, CA - DECEMBER 14: Actor Harrison Ford and actress Calista Flockhart arrive for the Premiere Of Walt Disney Pictures And Lucasfilm's 'Star Wars: The Force Awakens' held on December 14, 2015 in Hollywood, California. (Photo by Albert L. Ortega/Getty Images)
HOLLYWOOD, CA - DECEMBER 14: Actor John Boyega arrives at the Los Angeles Premiere 'Star Wars: The Force Awakens' on December 14, 2015 in Hollywood, California. (Photo by Jon Kopaloff/FilmMagic)
HOLLYWOOD, CA - DECEMBER 14: Director Russ Lamoureux, actress Constance Zimmer and guest attend the World Premiere of ÂStar Wars: The Force Awakens at the Dolby, El Capitan, and TCL Theatres on December 14, 2015 in Hollywood, California. (Photo by Kevin Winter/Getty Images for Disney)
HOLLYWOOD, CA - DECEMBER 14: Actor Oscar Isaac attends the World Premiere of ÂStar Wars: The Force Awakens at the Dolby, El Capitan, and TCL Theatres on December 14, 2015 in Hollywood, California. (Photo by Alberto E. Rodriguez/Getty Images for Disney)
HOLLYWOOD, CA - DECEMBER 14: Actress Gina Rodriguez attends the premiere of Walt Disney Pictures and Lucasfilm's 'Star Wars: The Force Awakens' on December 14th, 2015 in Hollywood, California. (Photo by Frazer Harrison/Getty Images)
HOLLYWOOD, CA - DECEMBER 14: Kate Capshaw and Steven Spielberg arrives at the Premiere Of Walt Disney Pictures And Lucasfilm's 'Star Wars: The Force Awakens' on December 14, 2015 in Hollywood, California. (Photo by Steve Granitz/WireImage)
HOLLYWOOD, CA - DECEMBER 14: Mark Hamill arrives at the Premiere Of Walt Disney Pictures And Lucasfilm's 'Star Wars: The Force Awakens' on December 14, 2015 in Hollywood, California. (Photo by Steve Granitz/WireImage)
HOLLYWOOD, CA - DECEMBER 14: Actor Cuba Gooding Jr. attends the World Premiere of ÂStar Wars: The Force Awakens at the Dolby, El Capitan, and TCL Theatres on December 14, 2015 in Hollywood, California. (Photo by Alberto E. Rodriguez/Getty Images for Disney)
HOLLYWOOD, CA - DECEMBER 14: TV personality Mario Lopez attends the World Premiere of ÂStar Wars: The Force Awakens at the Dolby, El Capitan, and TCL Theatres on December 14, 2015 in Hollywood, California. (Photo by Alberto E. Rodriguez/Getty Images for Disney)
HOLLYWOOD, CA - DECEMBER 14: Actor Josh Gad attends the World Premiere of ÂStar Wars: The Force Awakens at the Dolby, El Capitan, and TCL Theatres on December 14, 2015 in Hollywood, California. (Photo by Alberto E. Rodriguez/Getty Images for Disney)
HOLLYWOOD, CA - DECEMBER 14: Reza Jarrahy and Geena Davis attend the premiere of Walt Disney Pictures and Lucasfilm's 'Star Wars: The Force Awakens' at the Dolby Theatre on December 14th, 2015 in Hollywood, California. (Photo by Ethan Miller/Getty Images)
HOLLYWOOD, CA - DECEMBER 14: Writer/director J.J. Abrams attends the Premiere of Walt Disney Pictures and Lucasfilm's 'Star Wars: The Force Awakens' on December 14, 2015 in Hollywood, California. (Photo by Barry King/WireImage)
HOLLYWOOD, CA - DECEMBER 14: Composer Michael Giacchino attends Premiere of Walt Disney Pictures and Lucasfilm's 'Star Wars: The Force Awakens' on December 14, 2015 in Hollywood, California. (Photo by Frazer Harrison/Getty Images)
HOLLYWOOD, CA - DECEMBER 14: Recording artist Becky G attends Premiere of Walt Disney Pictures and Lucasfilm's 'Star Wars: The Force Awakens' on December 14, 2015 in Hollywood, California. (Photo by Jason Merritt/Getty Images)
HOLLYWOOD, CA - DECEMBER 14: Actor Andy Serkis attends the World Premiere of ÂStar Wars: The Force Awakens at the Dolby, El Capitan, and TCL Theatres on December 14, 2015 in Hollywood, California. (Photo by Jesse Grant/Getty Images for Disney)
HOLLYWOOD, CA - DECEMBER 14: Actress Katherine McNamara attends the premiere of Walt Disney Pictures and Lucasfilm's 'Star Wars: The Force Awakens' on December 14th, 2015 in Hollywood, California. (Photo by Frazer Harrison/Getty Images)
HOLLYWOOD, CA - DECEMBER 14: Actor Alberto Rosende attends Premiere of Walt Disney Pictures and Lucasfilm's 'Star Wars: The Force Awakens' on December 14, 2015 in Hollywood, California. (Photo by Jason Merritt/Getty Images)
HOLLYWOOD, CA - DECEMBER 14: Actor Karrueche Tran attends the premiere of Walt Disney Pictures and Lucasfilm's 'Star Wars: The Force Awakens' on December 14th, 2015 in Hollywood, California. (Photo by Frazer Harrison/Getty Images)
HOLLYWOOD, CA - DECEMBER 14: Elizabeth Banks arrives at the Premiere Of Walt Disney Pictures And Lucasfilm's 'Star Wars: The Force Awakens' on December 14, 2015 in Hollywood, California. (Photo by Steve Granitz/WireImage)
HOLLYWOOD, CA - DECEMBER 14: Actress Daisy Ridley arrives at the Los Angeles Premiere 'Star Wars: The Force Awakens' on December 14, 2015 in Hollywood, California. (Photo by Jon Kopaloff/FilmMagic)
HOLLYWOOD, CA - DECEMBER 14: Actor Seth Green attends the World Premiere of ÂStar Wars: The Force Awakens at the Dolby, El Capitan, and TCL Theatres on December 14, 2015 in Hollywood, California. (Photo by Jesse Grant/Getty Images for Disney)
HOLLYWOOD, CA - DECEMBER 14: TV personality Catt Sadler attends the premiere of Walt Disney Pictures and Lucasfilm's 'Star Wars: The Force Awakens' on December 14th, 2015 in Hollywood, California. (Photo by Frazer Harrison/Getty Images)
HOLLYWOOD, CA - DECEMBER 14: Actor Adam Driver attends the premiere of Walt Disney Pictures and Lucasfilm's 'Star Wars: The Force Awakens' at the Dolby Theatre on December 14th, 2015 in Hollywood, California. (Photo by Ethan Miller/Getty Images)
HOLLYWOOD, CA - DECEMBER 14: Actress Carrie Fisher arrives at the Los Angeles Premiere 'Star Wars: The Force Awakens' on December 14, 2015 in Hollywood, California. (Photo by Jon Kopaloff/FilmMagic)
HOLLYWOOD, CA - DECEMBER 14: Recording artist Bonnie McKee arrives at the premiere of Walt Disney Pictures' and Lucasfilm's 'Star Wars: The Force Awakens' at the Dolby Theatre, TCL Chinese Theatre and El Capitan Theatre on December 14, 2015 in Hollywood, California. (Photo by Steve Granitz/WireImage)
HOLLYWOOD, CA - DECEMBER 14: Actress Billie Lourd attends the Premiere of Walt Disney Pictures and Lucasfilm's 'Star Wars: The Force Awakens' on December 14, 2015 in Hollywood, California. (Photo by Barry King/WireImage)
HOLLYWOOD, CA - DECEMBER 14: Austin Swift arrives at the premiere of Walt Disney Pictures' and Lucasfilm's 'Star Wars: The Force Awakens' at the Dolby Theatre, TCL Chinese Theatre and El Capitan Theatre on December 14, 2015 in Hollywood, California. (Photo by Steve Granitz/WireImage)
HOLLYWOOD, CA - DECEMBER 14: Actress Jaime King attends the premiere of Walt Disney Pictures and Lucasfilm's 'Star Wars: The Force Awakens' at the Dolby Theatre on December 14th, 2015 in Hollywood, California. (Photo by Ethan Miller/Getty Images)
HOLLYWOOD, CA - DECEMBER 14: Actress Darby Stanchfield attends Premiere of Walt Disney Pictures and Lucasfilm's 'Star Wars: The Force Awakens' on December 14, 2015 in Hollywood, California. (Photo by Jason Merritt/Getty Images)
HOLLYWOOD, CA - DECEMBER 14: Singer Zendaya attends the premiere of Walt Disney Pictures and Lucasfilm's 'Star Wars: The Force Awakens' on December 14th, 2015 in Hollywood, California. (Photo by Frazer Harrison/Getty Images)
HOLLYWOOD, CA - DECEMBER 14: Actress Cody Horn attends the Premiere of Walt Disney Pictures and Lucasfilm's 'Star Wars: The Force Awakens' on December 14, 2015 in Hollywood, California. (Photo by Barry King/WireImage)
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