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Friends can be very convincing. One group chat later and our virtual shopping carts are filled with products we didn’t know we needed. From foot peel masks to whitening teeth strips from Amazon, quarantine has led me to many unnecessary (yet, incredible) purchases. And who better than your friends to influence your shopping decisions?
In a newly published article by Vogue Business called, “The rise of ‘squad shopping,’” Elysa Kahn, a former L’Oréal brand manager who recently launched the app Squadded Shopping Party, explained the conception of online shopping with friends: “The idea of being able to talk to my friends and get an authentic review when I go shopping is very important for me…”
According to the Mercury Press, online shopping has increased 25 percent across the United States as citizens continue to abide by the stay-at-home order. Additionally, New York Times fashion critic Vanessa Friedman pointed out that e-commerce shopping is “an essential part of our economy,” adding that “Retail [is] an enormous source of employment and creative expression.”
So, after the repeated presence of these chic Birkenstock-esqué shoes amongst my social circle, I was obviously convinced.
The $45 two-band slide sandals by Tel Aviv-based label, Freedom Moses, are made with sustainability in mind. From bold colors to even cooler prints, deciding on a style might take you hours, but to help you out, I’ve included a glimpse inside my group chat.
And just like that, my friend Remi’s black and white palm tree sandals had officially arrived one week later.
The “crazy comfy” shoes are crafted from eco-friendly resilient rubber and mold to the shape of your feet. In my opinion, the versatility is the best part. Whether you’re running errands or just lounging around the house, these sandals are perfect to add to your shoe rotation.
Ahead, I’ve rounded up my top nine favorite prints to make your shopping a little easier. We have a feeling the Freedom Moses sandals will be making an appearance in your group chat any day! Pass it on…
Shop: Freedom Moses Paradiso Slides, $45
Shop: Freedom Moses Bandanna Slides, $45
Shop: Freedom Moses White Slides, $40
Shop: Freedom Moses Leopard Slides, $45
Shop: Freedom Moses Tie-Dye Slides, $45
Shop: Freedom Moses Black Slides, $40
Shop: Freedom Moses Silver Slides, $45
Shop: Freedom Moses Heart Slides, $40
Shop: Freedom Moses Python Slides, $45
If you liked this story, you might like to read about the socks that are going viral.
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