This cute swimwear brand designs with bigger butts in mind


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There’s no doubt you’ve stepped into a store and tried on swimwear that just didn’t do it for you or your shape. Where bikinis are concerned, one millennial has found a better way to address more bodies with varying…assets.

Kitty and Vibe is a woman-owned swimwear brand by Cameron Armstrong that offers a break from disappointing bikinis — but more specifically, bikini bottoms. Changing everything you thought you knew about swimwear sizing, Kitty and Vibe introduced their “Kitty Sizes” which takes the measurements of your hips and that wagon behind you into consideration. But what also makes this small millennial-owned business different is that many of its customers wear their swimwear outside of the pool.

For a lot of customers, the swimsuits have shown to be so comfortable, people wear it just because it feels good against the skin.

“I have not gotten a chance to wear my Kitty to the pool, but I’ve worn it around the house!” One customer wrote. And in regards to the brand’s 5-star rated scoop top, a customer even “wears it as a bra at least twice a week.”

The collection of bottoms ranging from high-waisted and cheeky to tops with square-shaped and supportive underwire bra silhouettes are available in a variety of colors and prints. And while prints are some of the bestsellers, the brand introduced its Simply Kitty line last year, consisting of earth tone shades for those who lounge in their so-called “kitties.”

If you want to grab a kitty of your own, you can shop bra cup sizes A-G and band sizes 36-48 while bottom sizes range from S-3XL in with two butt cup sizes for each. Peep the the cutest looks below:

Shop: Reversible Scoop Top, $58

Credit: Kitty and Vibe

Shop: Reversible Cheeky Bottoms, $52

Credit: Kitty and Vibe

Shop: Underwire Top, $50

Credit: Kitty and Vibe

Shop: Plunge Top, $48

Credit: Kitty and Vibe

Shop: Shelf Bra Reversible One Piece, $95

Credit: Kitty and Vibe

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