Erykah Badu plans to sell incense that smells like her vagina

Attempting to market a line of incense scented like one’s private parts may or may not be a bad idea, but it’s definitely a Badu idea.

R&B singer Erykah Badu told 10 Magazine that when her new online store, Badu World Market, launches on Feb. 20, one of the items will be closer to her than others: A personal brand of incense that she claims smells like her “superpower,” subtly named “Badu’s Pussy.” 

“I took lots of pairs of my panties, cut them up into little pieces and burned them,” she told the publication. “Even the ash is part of it.” 

RELATED: Here are some tips to find your signature scent: 

How to find your signature scent
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How to find your signature scent

1) Get familiar with the fragrance wheel.

"The four standard families are Floral, Oriental, Woody and Fresh and within these, sub-categories. Use this as a guide to figure out what your nose is drawn to. It will really help you figure out what types of fragrance notes you like!" Politics of Pretty

2) Start with trying light scents first.

"Instead of jumping into heavier woodsy fragrances, opt for musky scents." Politics of Pretty

3) Don't sniff more than five scents at a time

"Otherwise you'll overwhelm your nose. Let the alcohol evaporate before you judge. We tend to make a quick decision just based on the top notes but if you let it dry for a few minutes, you'll gain a better understanding if its worth the splurge." Politics of Pretty

4) Skip the coffee beans.

I'm always a sucker for these myself when I'm browsing fragrances. Coffee beans are known to "reset" your nose, but you actually end up overloading your smell receptors. Instead, bury your nose in a scarf or sweater and inhale." Politics of Pretty


Apparently, the intimate-scented incense will just be a “first edition” since Badu claims she now no longer wears underwear.

Badu is the second celebrity in recent weeks that’s trying to market a private-part-perfumed product.

Recently, Gwyneth Paltrow started selling a candle that supposedly smells like her vagina.

However, it’s no secret that Badu has previously sung the praises of a good smelling genitalia, as this 2014 tweet amply demonstrates: 

  • This article originally appeared on HuffPost.
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