Hennessy unveils limited-edition bottle designed by acclaimed contemporary artist

Hennessy's latest limited edition bottle is strikingly bold and modern, thanks to Felipe Pantone. The acclaimed Argentine-Spanish contemporary artist is the latest to collaborate with the Conganc brand, who has a longstanding reputation for supporting artists and celebrating urban culture.

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Felipe Pantone x Hennessy V.S. Limited Edition
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Felipe Pantone x Hennessy V.S. Limited Edition
Ultra happy to announce the launch of my collaboration with @Hennessy for this year’s Hennessy Very Special Limited Edition. It is an honor to have been invited by such an iconic brand to work on this project. It was a great experience to “Remix the Present” with my own vision of the Hennessy legacy. The artwork and the Limited Edition is a composition between past and future, between my world and @Hennessy. Please drink responsibly. #FelipePantone #HennessyVS #Remixingthepresent #HennessyVerySpecial
I had a great couple of days in Cognac 🇫🇷 with my team celebrating my birthday 🎁 and the launch of my collab with #HennessyVerySpecial. Quite amazing to be part of their history after having collaborated with some of my favorite artists in the past @kaws @futuradosmil @osgemeos @obeygiant @mcginnessworks @scottcampbell @jonone_156 @vhils. #VeryGrateful
I had a blast presenting my collaboration with @Hennessy in New York City 🇺🇸 together with legend @AsapFerg. We’ll be traveling and taking original artwork to a number of places. Next stop Chicago 🇺🇸, Lagos 🇳🇬, Moscow 🇷🇺, Berlin 🇩🇪, Kiev 🇺🇦... where else? 🙌🙏 #pleasedrinkreponsibly
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For this year's Hennessy V.S. (Very Special) Limited Edition bottle, Pantone used his signature black and white grid pattern with bold, 3D illusions to, in his words, "remix the present." As an artist whose work is informed by the past, he spent a lot of the time with the brand in Paris learning its rich history.

"We've actually been working [on it] for over a year now, going back and forth from Cognac in Paris," Pantone said of the process. It was important for him to first "understand the label's history, how they make the product, seeing all the archives in terms of labels, posters, older designs, and we went from there."

"There are many elements—like Hennessy V.S. used to be called Hennessy 3 Star back in the day—so I incorporated three stars, which is an element used very much in graffiti, same as the arrows," he added.

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Felipe Pantone on Instagram
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Felipe Pantone on Instagram
Future ahead #ultrafilter
EASY RIDING @bambambaklava #OPTICHROMIE
“Optichromie 112” Enamel and UV paint on aluminum composite panel. 2019 #ultradynamism #felipepantone xx
Studio vibes last week (I miss it already) 👨‍⚕️
To write captions that are descriptive of the work or to make the caption be part or the work that is the question 🍭
The WORK behind the WORK #optichromie
Name a better company for this piece: @julio_le_parc @victorvasarely #richardpaullohse 🙏 Currently at @danyszgallery Paris 🇫🇷 until July 27th #Chromadynamica #felipepantone
Windows® 🏳️‍🌈#PLANNEDIRIDESCENCE
Last week at the studio working on BIG STUFF. @BeyondTheStreetsArt ready before going on vacation 💨💨💨 Who will I see in New York next week?! #beyondthestreets #newyork #art #installation #felipepantone
Siempre COLOR nunca INCOLOR #ULTRA Effect #facefilter Available on your insta stories ⚡️🌈 ⚡️
#OPTICHROMIE BUF just been completed in downtown Buffalo, NY 🇺🇸 part of the @albrightknox museum Public Art initiative. I’m honored to work with such a big institution that’s leading the way in museums supporting contemporary mural paintings. The work is located on @townballroom, western New York’s premier concert venue. Thanks everyone involved in making this happen, I am very pleased 🙏 🙏 🙏
REVIVAL #repost @benjieguy83 ・・・ Tower Block Colours #lisbon #lisboa #tower #colour #cores
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For the past nine years, Hennessy has invited internationally acclaimed artists to design its V.S. edition bottle, including Vhils, KAWS, Futura, JonOne, Ryan McGinness, Shepard Fairey, OSGEMEOS. Pantone called the collaboration a dream come true. 

"I've been following this collaboration for my entire life," Pantone said. "I'm the ninth artist and the other eight are like my idols from when I was younger."

The Hennessy V.S Limited Edition bottle by Pantone will be available for purchase at fine retailers nationwide starting this month, retailing for about $32. 

In addition to the bottle design, Pantone also partnered with rapper and Hennessy brand ambassador A$AP Ferg to create a new cocktail called The Dimensional and launch the Felipe Pantone x A$AP Ferg REMIXED Cocktail Kit.

The kit includes the new bottle and all the ingredients to make The Dimensional at home. The drink mixes Hennessy with hibiscus tea, ginger liqueur, ginger bitters, lemon juice and pomegranate grenadine, and is topped with more candied ginger. The kit will be sold exclusively at CocktailCourier.com for $119 starting August 1.

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Celebs hit Miami's Art Basel 2018
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Celebs hit Miami's Art Basel 2018
MIAMI BEACH, FL - DECEMBER 06: Paris Hilton and Nicky Hilton Rothschild attend L'Eden by Perrier-Jouët on December 6, 2018 in Miami Beach, Florida. (Photo by Andrew Toth/Getty Images for Perrier-Jouët)
MIAMI, FL - DECEMBER 06: Kanye West attends Prada Mode Miami Night 3 at Freehand Miami on December 6, 2018 in Miami, Florida. (Photo by Astrid Stawiarz/Getty Images for Prada)
MIAMI BEACH, FLORIDA - DEC 07: Grammy-winning entertainer Alicia Keys (L) and American tennis pro Serena Williams view a stage show from a VIP balcony at the Bacardi No Commission Marquee Performance hosted by Swizz Beatz and The Dean Collection at Faena Forum as part of the 2018 Art Basel Miami Beach art fair on December 7, 2018 in Miami Beach, Florida. (Photo by Sean Drakes/Getty Images)
MIAMI, FL - DECEMBER 6: Cardi B makes an appearance at E11EVEN MIAMI during Art Basel 2018 on December 6, 2018 in Miami, Florida. (Photo by Alexander Tamargo/Getty Images for E11EVEN)
MIAMI BEACH, FL - DECEMBER 06: Adriana Lima attends No Commission presented by BACARDI x The Dean Collection at Faena Forum on December 6, 2018 in Miami Beach, Florida. (Photo by Craig Barritt/Getty Images for BACARDI)
MIAMI, FL - DECEMBER 06: David Beckham attends Adidas Originals, British Fashion Council and David Beckham host a dinner in celebration of their creative collaboration on December 6, 2018 in Miami, United States. (Photo by Getty Images/BFC/Getty Images for BFC)
MIAMI, FL - DECEMBER 08: Pharrell Williams attends American Express Platinum House At The 1 Hotel South Beach at 1 Hotel South Beach on December 6, 2018 in Miami, Florida. (Photo by Jamie McCarthy/Getty Images for American Express)
MIAMI, FL - DECEMBER 7: Gerald Earl Gillum, known professionally as G-Eazy, makes an appearance at E11EVEN MIAMI during Art Basel 2018 on December 7, 2018 in Miami, Florida. (Photo by Alexander Tamargo/Getty Images for E11EVEN)
MIAMI, FL - DECEMBER 06: Venus Williams and Emma Roberts attend Prada Mode Miami Night 3 at Freehand Miami on December 6, 2018 in Miami, Florida. (Photo by Astrid Stawiarz/Getty Images for Prada)
MIAMI BEACH, FL - DECEMBER 04: Laura Harrier poses infront of artwork by Raul De Nieves presented by Bvlgari & Art Production Fund during Art Basel Miami Beach 2018 at Faena Hotel on December 4, 2018 in Miami Beach, Florida. (Photo by John Parra/Getty Images)
MIAMI BEACH, FLORIDA - DECEMBER 08: Devon Windsor attends What Goes Around Comes Around 25th Anniversary Celebration At The Versace Mansion With a Retrospective Tribute To Gianni Versace on December 08, 2018 in Miami Beach, Florida. (Photo by Astrid Stawiarz/Getty Images for What Goes Around Comes Around)
MIAMI BEACH, FL - DECEMBER 06: Winnie Harlow and Devon Windsor attend Vladimir Restoin Roitfeld And Hilary Rhoda Attend L'Eden By Perrier-Jouet To Celebrate Launch Of CR WOMEN 2019 at Faena Beach on December 6, 2018 in Miami Beach, Florida. (Photo by Dimitrios Kambouris/Getty Images for Perrier-Jouet)
MIAMI, FL - DECEMBER 06: Venus Williams and Quavo of Migos attend Prada Mode Miami Night 3 at Freehand Miami on December 6, 2018 in Miami, Florida. (Photo by Astrid Stawiarz/Getty Images for Prada)
MIAMI, FL - DECEMBER 06: Emma Roberts and Quavo of Migos attend Prada Mode Miami Night 3 at Freehand Miami on December 6, 2018 in Miami, Florida. (Photo by Astrid Stawiarz/Getty Images for Prada)
MIAMI BEACH, FL - DECEMBER 04: Candice Swanepoel poses infront of artwork by Raul De Nieves presented by Bvlgari & Art Production Fund during Art Basel Miami Beach 2018 at Faena Hotel on December 4, 2018 in Miami Beach, Florida. (Photo by John Parra/Getty Images)
MIAMI, FL - DECEMBER 06: Chloe Sevigny and Luka Sabbat attend Night 3 At Prada Mode Miami at Freehand Miami on December 6, 2018 in Miami, Florida. (Photo by Alexander Tamargo/Getty Images for Prada)
MIAMI, FL - DECEMBER 08: (L-R) Shepard Fairey, Alicia Keys, and Fat Joe attend an ART MAISON celebration of Shepard Fairey with SHOP.COM, DNA Atelier, Toast Vodka & Osaka Restaurant on December 8, 2018 in Miami, Florida. (Photo by Eugene Gologursky/Getty Images for Ilustrious Entertainment)
MIAMI, FLORIDA - DECEMBER 06: Trey Songz attends 'Diesel x Boiler Room: Another Basel Event' during Art Basel at 1306 Miami on December 06, 2018 in Miami, Florida. (Photo by Sean Zanni/Getty Images for Diesel)
MIAMI, FLORIDA - DECEMBER 07: Jeannie Mai and Issa Rae attend the Samsung /make Creators Brunch During Miami Art Week on December 07, 2018 in Miami, Florida. (Photo by Cindy Ord/Getty Images for Samsung )
MIAMI, FL - DECEMBER 6: Teyana Taylor makes an appearance at E11EVEN MIAMI during Art Basel 2018 on December 6, 2018 in Miami, Florida. (Photo by Alexander Tamargo/Getty Images for E11EVEN)
amie Chung Hangs At Beefeater Pink Brunch During Art Basel. (Photo Credit: Robert Carlo New York for Beefeater)
Angela Simmons steps out for the The Hole x Wilhelmina x Lyft party at the SIXTY hotel.
Young Thug performs poolside at the SIXTY Hotel for the The Hole x Wilhelmina x Lyft party at the SIXTY hotel.
Gucci Mane and 2 Chainz at the Rockwell x 1 OAK Art Basel pop-up closing party on Saturday, December 8th, 2018.
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