Kate Middleton won't leave home without her $65 Superga sneakers

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We know the "Kate Effect" is real -- anything the royal wears immediately sells out within days. According to reports, the duchess has garnered over $1 billion for the UK economy due to her trend-setting fashion choices, a financial impact that her children have also had as well. 

And while the royal is known for her high fashion looks, it's frequently her affordable style that sells out and puts thousands of shoppers on waitlists. Take her favorite sneakers, for example. Her $65 white Superga shoes have doubled sales for the brand since she started wearing them and are often sold out once the duchess is photographed wearing them.

"We are both honored and excited that the Duchess of Cambridge has chosen to wear our shoes on several occasions, each time Kate wears Superga both our own website and stores see a significant increase in demand," explained head of marketing Jason Fairclough to the Daily Mail

We first noticed the sneakers on the duchess back in 2016 during her royal tour of Canada. Since then, Kate's opted for the affordable brand for a variety of off-duty and royal events, including attending the London marathon, a rowing race and during the royal tour of Germany and Poland. You can purchase her favorite shoes, which come in white amongst other colors and patterns, on Nordstrom's website

For more of Kate's best casual looks, watch the video above. 

SEE MORE: Kate loves her Supergas

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Duchess Kate in Supergas
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Duchess Kate in Supergas
LONDON, ENGLAND - MAY 20: Catherine, Duchess of Cambridge attends her Back to Nature Garden at the RHS Chelsea Flower Show 2019 press day at Chelsea Flower Show on May 20, 2019 in London, England. (Photo by Karwai Tang/WireImage)
LONDON, ENGLAND - MAY 20: Catherine, Duchess of Cambridge attends her Back to Nature Garden at the RHS Chelsea Flower Show 2019 press day at Chelsea Flower Show on May 20, 2019 in London, England. (Photo by Karwai Tang/WireImage)
VICTORIA, BC - OCTOBER 01: Catherine, Duchess of Cambridge, meets members of the Canadian public after disembarking the ship Pacific Grace in Victoria Harbour on the final day of their Royal Tour of Canada on October 1, 2016 in Victoria, Canada.
LONDON, UNITED KINGDOM - APRIL 23: (EMBARGOED FOR PUBLICATION IN UK NEWSPAPERS UNTIL 48 HOURS AFTER CREATE DATE AND TIME) Prince William, Duke of Cambridge and Catherine, Duchess of Cambridge attend the start of the 2017 Virgin Money London Marathon on April 23, 2017 in London, England. The Heads Together mental heath campaign, spearheaded by The Duke & Duchess of Cambridge and Prince Harry, is the marathon's 2017 Charity of the Year. (Photo by Max Mumby/Indigo/Getty Images)
LONDON, UNITED KINGDOM - APRIL 23: (EMBARGOED FOR PUBLICATION IN UK NEWSPAPERS UNTIL 48 HOURS AFTER CREATE DATE AND TIME) Prince William, Duke of Cambridge, Prince Harry and Catherine, Duchess of Cambridge attend the start of the 2017 Virgin Money London Marathon on April 23, 2017 in London, England. The Heads Together mental heath campaign, spearheaded by The Duke & Duchess of Cambridge and Prince Harry, is the marathon's 2017 Charity of the Year. (Photo by Max Mumby/Indigo/Getty Images)
LONDON, ENGLAND - APRIL 23: Catherine, Duchess of Cambridge, shoe detail, gives out medals to the finishers of the 2017 Virgin Money London Marathon on April 23, 2017 in London, England. (Photo by Karwai Tang/WireImage)
HEIDELBERG, GERMANY - JULY 20: Catherine, Duchess of Cambridge after participating in a rowing race between the twinned town of Cambridge and Heidelberg on day 2 of their official visit to Germany on July 20, 2017 in Heidelberg, Germany (Photo by Karwai Tang/WireImage)
HEIDELBERG, GERMANY - JULY 20: Prince William, Duke of Cambridge and Catherine, Duchess of Cambridge, shoe detail, during an official visit to Poland and Germany on July 20, 2017 in Heidelberg, Germany. (Photo by Samir Hussein/Samir Hussein/WireImage)
Britain's Catherine, Duchess of Cambridge hosts a reception for runners from Team Heads Together ahead of the 2017 Virgin Money London Marathon, at Kensington Palace on April 19, 2017 in London. Mental health campaign, Heads Together is the Charity of the Year for the Virgin Money London Marathon which will be run on April 23, 2017. / AFP PHOTO / POOL / Chris Jackson (Photo credit should read CHRIS JACKSON/AFP/Getty Images)
LONDON, ENGLAND - APRIL 23: Catherine, Duchess of Cambridge, shoe detail, gives out medals to the finishers of the 2017 Virgin Money London Marathon on April 23, 2017 in London, England. (Photo by Karwai Tang/WireImage)
VICTORIA, BC - OCTOBER 01: Catherine, Duchess of Cambridge, meets members of the Canadian public after disembarking the ship Pacific Grace in Victoria Harbour on the final day of their Royal Tour of Canada on October 1, 2016 in Victoria, Canada.
VICTORIA, BC - OCTOBER 01: Catherine, Duchess of Cambridge, meets members of the Canadian public after disembarking the ship Pacific Grace in Victoria Harbour on the final day of their Royal Tour of Canada on October 1, 2016 in Victoria, Canada.
VICTORIA, BC - OCTOBER 01: Catherine, Duchess of Cambridge, meets members of the Canadian public after disembarking the ship Pacific Grace in Victoria Harbour on the final day of their Royal Tour of Canada on October 1, 2016 in Victoria, Canada.
VICTORIA, BC - OCTOBER 01: Catherine, Duchess of Cambridge meets members of the Canadian public after disembarking the tall ship Pacific Grace in Victoria Harbour on the final day of their Royal Tour of Canada on October 1, 2016 in Victoria, Canada. The Royal couple along with their Children Prince George of Cambridge and Princess Charlotte are visiting Canada as part of an eight day visit to the country taking in areas such as Bella Bella, Whitehorse and Kelowna (Photo by Chris Jackson/Getty Images)
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