Georgina Bloomberg certainly has a lot to live up to.
Deemed one of Forbes' 'most intriguing heiresses,' Georgina once strived to separate herself from her family name. The youngest daughter of former NYC mayor, philanthropist and billionaire Michael Bloomberg, she has been carrying her family name quite impressively -- though it hasn't always been easy.
"Having the last name Bloomberg sucks," she asserted when she was just 19, in the Born Rich documentary series, which also featured friend Ivanka Trump.
However, she's come to terms with her background.
She explained to Time, "When I was a teenager I hated having Bloomberg as a last name and being seen simply as someone’s daughter. I used to shy away from it in every way. As I got older, I began to realize that it was something I could use to make a difference in the causes I cared about. I learned to be proud of my last name."
The 34-year-old regularly posts about her pursuits on Instagram -- it's clear she's been making a name for herself both in and out of the spotlight, especially as a single mom to 5-year-old Jasper.
Georgina Bloomberg's best Instagrams
Georgina Bloomberg's best Instagrams
The best birthday celebration with absolutely the best friends a girl could ever ask for. Thank you to @arianarockefeller @mpdoolan1001 @roliblue @carruza @ashcsimon @erinstew529 @hhays @hameralex @vnay1 @laksadaisical @bt_pickle @nedgrace @redhorsestar @romainmarteau @briannegoutalmarteau @iammisspj @robertaj22 @samwerneresq @gooseydavis @lborghese @biggiemagna and @mhbucklin for making my 35th so special. 💕🍸🎂🎈
Another year older, another year of being the best date, boyfriend, and guy to lean on. We love you @carruza and wish you the happiest of birthdays. I can’t wait for many more years of celebrating together.
A great few days in Vail with some of the most amazing friends. I couldn’t ask for a better way to close out the year. @bt_pickle @kategoberman @emurphy1 @christyraines1 @dpmkarpowicz ❄️🎿☃️🏂💕
4 years later, he’s still the best gift I could ever dream of receiving. 🎄👶🏻🎁💙
An incredible evening raising money for the New York Botanical Gardens, with the most amazing friends and date. @natbondbloom @arianarockefeller @carruza @lilibuffett @hbuffett @elizabethkennedynewyork @jasonklarman 🎄❄️🌺💕✨ (💄: @meganlanoux 💍: @murreys_jewelers 👗: @moniquelhuillier Thank you to all of you! 😘)
Incredibly proud to have received the Brooke Astor award last night from the Animal Medical Center, and to have had these amazing people there by my side. A big thank you to the @amcny for everything you do for the animals of New York City, and to my wonderful friends for traveling from near and far to cheer me on. 🐾
Repost from @pbmastersevent: Georgina Bloomberg jumping clear and always taking care of her four-legged friends 🐴🐶 keep up the great work with your animal rescue efforts - we support all you do! .
@georginabloomberg @fei_global @longines .
#FEIWorldCup #Longines #RideToParis #georginabloomberg #bloomberg #palmbeachmasters #pbm2018 #givingtuesday #deeridgefarms #showjumping #showjumper #showjumpers #horseshow #horseshows #equestrianlifestyle #equestrianlife #horsesofinsta #equestriansofinstagram #horsebackriding #horsejumping #wellingtonflorida #horsebackrider #philanthropy #philanthropist #animalrescue #rescuedismyfavoritebreed #rescueanimals #rescueanimal
Shooting last weekend for @avenueinsider magazine, in Palm Beach. 🌴🌊📸
5 years since I got to bring this guy home from Bergen County Animal Shelter, and officially became a proud pig mother. Happy 5th adopt-a-versary Wilbur! Thank you to @lborghese for bringing us together, and for being the best Godfather any pig could ask for. #Wilbur #rescuepig 🐷
First basketball game. This kid’s long, frustrating existence as a Knicks fan officially begins today. 👶🏻🏀🗽🏙 @nyknicks
I’m proud to represent Horseware and to support their newest trade in program. Have an old turnout blanket? Trade in any turnout blanket to your local Horseware retailer and receive $50 off a brand new Rambo turnout. Your old turnout will get donated to a horse in need, and help keep them warm this winter! Go to horseware.com/tradein for more info and to download your voucher. @horseware #horseware #rambotradein #rugsforlife #rugsforhugsforponies 🦄
Little captain 🛶🏙👶🏻
Helping the @humanesociety in Conata Basin with their prairie dog project, protecting this vital species and all the others who rely on them.
Always my favorite news crew to spend the morning with. Thanks for having me on to promote the Central Park Horse Show and a few of the many dogs looking for homes after the recent hurricanes. The puppy is available through Animal Haven in NYC, but the unicorn is officially spoken for. 🐾🦄🎥@rosannascotto @cphorseshow @animalhaven @tailsofcourage
Manodie finished out a great week for us at the American Gold Cup with a 3rd place finish in the Fidelity Investments m50 classic. Now on to Central Park! 🦄💕💪🏼@americangoldcup
From barn to barn dance for us today. Happy to always have this kid by my side. 🐴🚜👩🏻🌾👶🏻
Mothers night out to celebrate the beautiful work of Wes Gordon and Carolina Herrera, last night at the Museum of Modern Art. @wesgordon @carolinaherrera @nickyhilton
Incredibly proud to have been able to help save 27 dogs and 12 cats before the hurricane with the help of this amazing woman, who dedicates her life to saving animals. Thank you Lauree and everyone at @bigdogranchrescue for pulling these animals, and for letting me be a part of their journey. A big thank you to @mrsyobe for all your efforts to make this possible and to @animalhaven, @spcawestchester and @tailsofcourage for taking so many of them in. 🐶💙🐱#hurricaneirma
One last day of Bermuda, boats, and one of the best friends a girl could ask for. @bt_pickle 🇧🇲💙☀️🍹⚓️
Sightseeing in Lisbon before the start of the @globalchampionstour and @globalchampionsleague this weekend here in Portugal. 🇵🇹 @carruza
Manodie enjoying her last day jumping under the Eiffel Tower at the @longinespariseiffeljumping and @globalchampionstour. 🇫🇷🦄💕 (📷: @sportfot.photovideo)
When trying to get a little culture and history into a 3 year old on a brutally hot day, it's important to also get some ice cream into them. 🇩🇪👶🏻🍦
An amazing night at the Met gala with my equally amazing date. Thank you to @elizabethkennedynewyork for my beautiful dress and to @murreys_jewelers for making me sparkle. 🌹💕#metgala @carruza
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Growing up in New York, Georgina took up riding and competing at Old Salem Farm in North Salem. Talented she won "Best Child Rider" at every major equestrian show along the east coast, according to reports.
Despite breaking her back twice, Georgina continues to compete in worldwide competitions and even founded a charity called 'Riders Closet' when she was only 23. She called starting the organization, which helps aspiring equestrians "afford" to stay in the sport, something which she is most proud.
"Starting this program is one of the things I am most proud of in my life, because it was something I created myself. I saw a need for something, realized it didn’t exist, and went out and created it," she said to Time.
As a graduate of NYU, Georgina is also an accomplished novelist and regularly works with the Humane Society to promote pet adoption. Most recently, she used her dad's private jet to rescue animals from Puerto Rico following the Hurricane Maria aftermath.
"My parents have taught me about caring for people who are less fortunate, being humble, and not thinking too much of yourself," she said, according to Business Insider. Her philanthropic passion is something she hopes to inspire in her young son -- and we can't wait to see what more good she brings.
Related: Michael Bloomberg over the years
Michael Bloomberg through the years
Michael Bloomberg through the years
344913 02: Bloomberg L.P. founder and CEO Michael Bloomberg poses for a portrait November 2, 1998 in the training room at his offices in New York City. (Photo by Chris Casaburi/Getty Images)
UNITED STATES - CIRCA 2000: Republican mayoral candidate Michael Bloomberg samples a slice of life at Francesco's Pizzeria on Third Ave. in Bay Ridge, Brooklyn. (Photo by Linda Rosier/NY Daily News Archive via Getty Images)
UNITED STATES - CIRCA 2000: Republican mayoral candidate Michael Bloomberg talks to passersby while campaigning at Broadway and W. 225th St. (Photo by David Handschuh/NY Daily News Archive via Getty Images)
UNITED STATES - CIRCA 2001: Republican mayoral candidate Michael Bloomberg exchanges high-fives with 7-year-old Matthew DePoalo while campaigning on Ditmars Blvd. in Astoria. (Photo by Andrew Savulich/NY Daily News Archive via Getty Images)
388464 18: Michael Bloomberg of Bloomberg News Service hosts a party before attending the annual White House Correspondents Dinner, April 28, 2001 in Washington DC. (Photo by Mark Wilson/Newsmakers)
NEW YORK, UNITED STATES: Michael Bloomberg, Republican candidate for New York mayor, speaks to the press in Brooklyn, New York, 26 September 2001. Bloomberg handsomely won the 25 September New York mayoral primary election to be the official Republican party candidate to replace New York Mayor Rudy Giuliani on January 1 next year, according to exit polls. AFP PHOTO Doug KANTER (Photo credit should read DOUG KANTER/AFP/Getty Images)
UNITED STATES - OCTOBER 26: Republican mayoral candidate Michael Bloomberg meets with the Daily News editorial board. (Photo by Pat Carroll/NY Daily News Archive via Getty Images)
Mayoral candidate Michael Bloomberg leaves the polling booth at PS 6 in Manhattan, NY. (Photo by Jennifer S. Altman/WireImage)
399131 02: Michael Bloomberg, the108th Mayor of the City of New York, gives his inaugural address January 1, 2002 at City Hall in New York City. (Photo by Getty Images)
UNITED STATES - CIRCA 2002: Mayor Michael Bloomberg chats with diners at the International House of Pancakes at 135th St. and Adam Clayton Powell Blvd. in Harlem, where he picked up the endorsement of the Rev. Calvin Butts. (Photo by Craig Warga/NY Daily News Archive via Getty Images)
NEW YORK, UNITED STATES: New York City Mayor Michael Bloomberg (C), and former New York Stock Exchange President William Johnston (R) listens to New York Stock Exchange Chairman Richard Grasso (R) on the bell podium before Bloomberg rang the opening bell to begin trading 02 January, 2002. AFP PHOTO Henny Ray ABRAMS (Photo credit should read HENNY RAY ABRAMS/AFP/Getty Images)
399944 03: New York Mayor Michael Bloomberg speaks at the swearing in of over 300 probationary firefighters January 22, 2002 at the Fire Academy on Randalls Island in New York City. The new class is the second to enter the academy since the World Trade Center attack, when the department lost 343 firefighters. The probationary firefighters will begin physical training and classroom instruction before being sent out to firehouses around the city., (Photo by Spencer Platt/Getty Images)
UNITED STATES - JANUARY 30: Mayor Michael Bloomberg makes his first State of the City address in the City Council chamber at City Hall. (Photo by Linda Rosier/NY Daily News Archive via Getty Images)
Mayor Michael Bloomberg cuts the ribbon to begin the opening of fall's Fashion Week in Bryant Park in Manhattan, NY. (Photo by Jennifer S. Altman/WireImage)
UNITED STATES - FEBRUARY 09: Mayor Michael Bloomberg stands amidst fire officials during funeral of Fire Lt. Kevin Pfeifer at St. Margaret's Church in Middle Village, Queens. Pfeifer, 42, who worked with Engine Co. 33 in lower Manhattan, was killed in the Sept. 11 terrorist attack on the World Trade Center. Bloomberg, attending his first firefighter funeral since taking office last month, eulogized the fallen hero and praised the bravery of all the firefighters who responded to the attacks. (Photo by Mike Albans/NY Daily News Archive via Getty Images)
401921 01: New York City Mayor Michael Bloomberg speaks at the unveiling of a fifty-foot high stainless steel tree by artist Roxy Paine March 5, 2002 in New York City's Central Park. The tree is one of five public artworks on display in Central Park sponsored by the Whitney Museum of American Art. (Photo by Mario Tama/Getty Images)
NEW YORK, UNITED STATES: New York Mayor Michael Bloomberg(L) and Attorney General John Ashcroft (R) look at memorial banners and posters in front of St. Paul's Chapel 09 April 2002 in New York City, before visiting ground zero at the site of the World Trade Center attacks. AFP PHOTO/POOL/Kathy WILLENS (Photo credit should read KATHY WILLENS/AFP/Getty Images)
403191 02: New York City Mayor Michael Bloomberg (C) and Fire Commissioner Nicholas Scoppetta (R) look on as a U.S. flag that once flew over Ground Zero is raised during a ceremony at City Hall Plaza April 1, 2002 in New York City. The flag was immortalized in a photograph by Thomas Franklin of three firefighters raising it amid the rubble of the World Trade Center after the September 11, 2001 terrorist attack on New York City. (Photo by Mario Tama/Getty Images)
UNITED STATES - MAY 28: Mayor Michael Bloomberg addresses the Republican State Convention at the Sheraton New York Hotel on Seventh Ave. (Photo by Andrew Savulich/NY Daily News Archive via Getty Images)
NEW YORK - JUNE 14: National Aeronautics and Space Administration (NASA) astronauts Dominic Gorie (L) and Frank Culbertson (R) present an American flag to New York City Mayor Michael Bloomberg (C) in honor of Flag Day June 14, 2002 in New York City. The flag was found at Ground Zero, the location of the World Trade Center in New York, and was flown into space in December 2001 aboard the NASA Space Shuttle Endeavor. Culbertson was onboard the International Space Station September 11, 2001 when the terrorist attacks occurred in the U.S. (Photo by Mario Tama/Getty Images)
NEW YORK - JULY 4: New York City Mayor Michael Bloomberg gets a Nathan's Famous hot dog after Takeru Kobayashi won Nathan's Famous Fourth of July Hot Dog Eating Contest at Coney Island July 4, 2002 in the Brooklyn borough of New York City. Kobayashi, who won last year, set a new world record by eating 50 1/2 hot dogs in twelve minutes. (Photo by Mario Tama/Getty Images)
NEW YORK, NY - MAY 10: New York City Mayor Michael Bloomberg (2nd R) speaks with an aide while announcing a new emergency notification system at a news conference overlooking Ground Zero on May 10, 2011 in New York City. Bloomberg, who was joined by politicians, federal officials and the heads of mobile phone companies, spoke of the system that will alert what to do in case of emergency to anyone with an 'enabled' mobile device within range of a cell phone tower. Part of a law passed by Congress five years ago, the service is scheduled to be available in New York City and Washington, D.C. by the end of the year and is expected in the rest of the country by mid-2012. (Photo by Spencer Platt/Getty Images)
NEW YORK, NY - SEPTEMBER 07: New York Mayor Michael Bloomberg (R) speaks at a press conference as construction continues at the World Trade Center site on September 7, 2011 in New York City. The National September 11 Memorial & Museum will feature two reflecting pools on the footprints of the twin towers. The memorial is scheduled to be dedicated on September 11, 2011, the tenth anniversary of the World Trade Center terrorist attacks. (Photo by Mario Tama/Getty Images)
WASHINGTON, DC - MARCH 02: (L-R) Los Angeles Mayor Antonio Villaraigosa, New York Mayor Michael Bloomberg and Chicago Mayor Rahm Emanuel participate in a forum about education in big cities at the Katzen Arts Center on the campus of American University March 2, 2012 in Washington, DC. Calling their municipalities 'city-states,' the mayors suppored the idea of individual school districts being able to compete with states for the $4.35 billion 'Race to the Top' grant program created by President Barack Obama. (Photo by Chip Somodevilla/Getty Images)
NEW YORK, NY - OCTOBER 31: New York City Mayor Michael Bloomberg (C) rings the opening bell of the New York Stock Exchange on the first day of opening since Hurricane Sandy October 31, 2012 in New York City. The storm has claimed several dozen lives in the United States and has caused massive flooding across much of the Atlantic seaboard. U.S. President Barack Obama has declared the situation a 'major disaster' for large areas of the U.S. east coast, including New York City, with widespread power outages and significant flooding in parts of lower Manhattan and elsewhere. (Photo by Allison Joyce/Getty Images)
NEW YORK, NY - MARCH 12: New York City Mayor Michael Bloomberg holds a large cup as he speaks to the media about the health impacts of sugar at Lucky's restaurant, which voluntarily adopted the large sugary drink ban, March 12, 2013 in New York City. A state judge on Monday blocked Bloomberg's ban on oversized sugary drinks but the Mayor plans to appeal the decision. (Photo by Allison Joyce/Getty Images)
NEW YORK, NY - NOVEMBER 06: New York City Mayor-elect Bill de Blasio speaks with outgoing Mayor Michael Bloomberg at City Hall on November 6, 2013 in New York City. It was the first meeting between the two since de Blasio's election victory the day before. (Photo by John Moore/Getty Images)
NEW YORK, NY - AUGUST 19: New York City Mayor Michael Bloomberg speaks at a press conference with United States Secretary for Housing and Urban Development Shaun Donovan (not seen), unveiling a Hurricane Sandy Recovery Report on August 19, 2013 in the Greenpoint neighborhood of the Brooklyn Borough of New York City. The report calls for strengthening the region's electrical grid, reinforcing coastline and protecting gas supplies. (Photo by Andrew Burton/Getty Images)