Font is important, people!
In today's "WTF" moment, a tote is going viral for its cringeworthy and incredibly puzzling design. BelleChic is selling a tote from Quotable Life that writes "My favorite color is glitter" -- but because of the thick, elaborate font, it reads "My favorite color is Hitler." Okay.
When your favourite colour appears to be ‘Hitler’, because of a poor choice of font. pic.twitter.com/ghZxKiJdU3
— Paul Burley using a Ouija board (@paulxdesign) July 23, 2017
We're not entirely sure how the bag's designers didn't notice their mistake, but Twitter certainly has. The tote, which sells for $12.99 on BelleChic's website, quickly ignited social media -- many users were quick to tear apart the tote and those selling it.
The sad thing is that multiple people had to approve that. And no one caught it.
— Bit-Raptor (@bit_raptor) July 23, 2017
"While I realize that most of the social media buzz and commentary has been tongue-in cheek, the type of abhorrent sentiment conveyed as part of the misinterpretation absolutely does not align with our company values, nor is it something we would ever want to encourage or support," said Matt Molen, Chief Marketing Officer for BelleChic, to Allure.
Twitter responds to 'My favorite color is Hitler' tote:
BelleChic seemed to eventually get the memo, redesigning the tote to spell out "Glitter" in a more obvious way. Check out the new design:
Related: Hilarious apology cakes
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