Rose-shaped donuts are Instagram's latest craze

First, there was the cronut, and now there's this.

Rose-shaped donuts have bloomed at the Doughnut Plant in New York City. The "doughflowers" look like roses and come in several glazes: rose (of course), strawberry and Italian blood orange.

According to the New York Times, owner Mark Isreal made them just in time for Mother's Day -- but will be sold indefinitely for $5 a piece.

It's already taken Instagram by storm:

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Doughflowers at Doughnut Plant
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Doughflowers at Doughnut Plant
Don't want to go the traditional 'flowers for Mother's Day' route? Go for something delicious instead - a dozen doughflowers from @doughnutplant should go down a treat. (📷: @mikejchau) ⠀ #zagat #zagatnyc ⠀ #mothersday #doughflowers #donuts #doughnuts #delicious #dessert #roses #treatyoself #doughnutplant
Me, five days ago: "I can't let myself gain a bunch of post-marathon weight" Me, today: 🍩🍩🍩 #rosedoughnut #doughnutplant
What kind of #flowers would a foodie send their mama? Doughflowers of course! @doughnutplant #happymothersday 💐 blood orange, strawberry, and rose #BellytheBeastEatsNYC
A rose by any other name—like, um, doughnut—would smell as sweet. 🍩🌹 [Tap the link in our bio for more info about these @doughnutplant "doughflowers!"] 📷: @rebekahlowin
My new favorite doughnut form factor. I really hope @doughnutplant will keep the doughflowers around. #cheatday #saturday . . . . #doughnutplant #doughnut #nyc #nyceats #nyceeeeeats #eeeeeats #nomnomnom #cheatdayeats #eatingnyc #newforkcity #forkyeah #eatupnewyork #foodphotography #goodeats #eaterny #infatuation #foodie #foodstagram #eatfamous #nycfoodie #infatuationnyc #nom #grubshot #eater #sonya7ii #bokeh #bokehlicious #rose
A rose by any other name...rose doughnuts for #mothersday @doughnutplant #doughflowers
My heart in my hand
Roses are red Violets are blue Doughflowers are better So these are for you! 🍩🌹 Happy Mother's Day!! #mothersday #doughflowers #doughnutplant
Monday is halfway over! 🌹📷: @mikejchau #crispyeats
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We'd take a dozen rose donuts over a dozen flowers, any day.

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