Uber to offer free rides after Super Bowl in losing team's city
New England Patriots fans and Los Angeles Rams fans are gearing up for the Super Bowl and are most likely dialed-in on winning the game, but what if their team loses?
Nothing's worse than being on the losing side of the biggest sporting event of the year -- except if your team loses and you find yourself stranded in tears without a ride home.
Thankfully, that scenario is unlikely this year. On Super Bowl Sunday, Uber Rewards members in the losing city will be eligible for free rides (up to $50) for 60 minutes after the game ends.
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Die-hard fans in Boston or Los Angeles will be able to see an "Unhappy Hour" message at the bottom of the Uber app. There will be a promo code available for each city that can be applied should their team blow the game. Users who are not currently Uber Rewards members can still sign up within the app.
The ride-sharing app even got some former NFL players who know what it's like to lose the big game on board.
Seattle Seahawks quarterback Russell Wilson has won a Super Bowl, but he's also lost one. The NFL star pokes fun at himself in a couple videos he posted to Instagram.
"Free rides?" Wilson laments. "Where was this four years ago?"
The Unhappy Hour promo code can be used for UberX, UberXL, UberPOOL, Express Pool and WAV trips.
Let's just hope there are enough Uber drivers in the area!