Gap apologizes for selling T-shirt with 'incorrect map' of China

SHANGHAI, May 15 (Reuters) - U.S. retailer Gap Inc apologized on Monday for selling a T-shirt which it said had an incorrect map of China, adding it would implement "rigorous reviews" to prevent a repeat mistake.

The apology came after a person posted pictures of the T-shirt on Chinese social media network Weibo, saying that Chinese territories, including south Tibet, the island of Taiwan and the South China Sea, were omitted from the map. The user said the photo of the T-shirt was taken at an outlet store in Canada.

"Gap Inc. respects the sovereignty and territorial integrity of China. We've learned that a Gap brand T-shirt sold in some overseas markets failed to reflect the correct map of China. We sincerely apologize for this unintentional error," it said in a statement posted on its Weibo account on Monday evening.

RELATED: Retailers with extremely generous return policies

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Retailers with extremely generous return policies
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Retailers with extremely generous return policies

Costco

Costco has one of the most generous return policies of any store. Any product can be returned to Costco warehouses for any reason. The only restrictions are on electronics, which must be returned within 90 days.

(REUTERS/Molly Riley)

Ikea

Ikea gives customers a 365-day return window for a full refund unless the product in question is a mattress, which can only be exchanged once.

Given that a year is a long time to hold onto a receipt, the store can also help you out by searching for an order using your credit- or debit-card number.

(REUTERS/Max Rossi)

L.L.Bean

L.L.Bean previously offered an almost unbelievably generous return policy - customers could bring back any items bought at L.L.Bean if they felt it didn't live up to their expectations. The guarantee covered the item's full lifetime.

In February, the store reduced the return window to one year, which is still considerably better than a lot of stores.

(Photo by John Greim/LightRocket via Getty Images)

REI

REI also used to offer a no-questions-asked return policy where customers could return used items for cash. The return window has now been reduced to one year, but customers are still able to trial the products during that time.

Outdoor products have to be returned within 90 days.

(Getty)

Casper

Mattress startup Casper offers a 100-day window to trial its mattresses. The best part of the return policy is that it imposes no hassle on the customer. The company will come and collect the product from your home and donate it to a charity.

(Photo by Rachel Murray/Getty Images for Casper Sleep Inc.)

Athleta

Athleta has its own return policy that far outshines its sister companies Gap and Old Navy.

Customers here are given the chance to work out in products, and if they don't like them, they can return them anytime after.

(Photo by Mike Pont/WireImage)

Trader Joe's

Trader Joe's will give a full refund on its private-label products.

"If a customer purchases a product and is dissatisfied with the purchase, we encourage them to return the product to the store in exchange for a full refund," a spokesperson for the company told Business Insider.

(Getty)

Nordstrom

Nordstrom doesn't have a return policy, per se. Each return is settled on a case-by-case basis, and there are no time limits on when you can return a product.

(REUTERS/Rick Wilking)

Kohl's

Kohl's will take back any item at any time. Customers can make returns in-store or via mail. If you lose the receipt but paid with a store card or credit card, they can look up your order directly.

(Getty)

CVS beauty products

CVS will take back any beauty product purchase, even if it's opened, no questions asked. It has the same policy in place for CVS/pharmacy brand products.

(Getty)

Anthropologie

"All merchandise — with the exception of Unlimited Furniture Delivery items — may be returned at any time by mail or to our stores in the US and Canada," the retailer writes online.

Anthropologie's furniture has to be returned within 30 days of the date of delivery.

(Photo by: Jeffrey Greenberg/UIG via Getty Images)

Eddie Bauer

Eddie Bauer is so confident that customers will be pleased with its products, that it offers anunconditional lifetime return policy.

The concept was created by its founder many years ago and has stuck to this day.

(REUTERS/Fred Prouser/File)

Bed Bath & Beyond

Provided it's within a year, you don't even need a receipt to return products at Bed Bath & Beyond. The store will track down your item using credit-card details or order numbers.

(REUTERS/Lucas Jackson)

Zappos

Online shoe store Zappos gives its customers plenty of time to make a decision. Its return policy allows customers to get a full refund within 365 days, providing the product has not been worn and is still in its original packaging.

(Getty)

Sephora

To prevent customers from draining a tube of foundation in a month and then trying to return it in-store, Sephora stipulates that returns must be in "new or gently used condition."

You can get a full refund on your card if you return the item within 60 days, and if it reaches up to 90 days, then you can get a refund in store credit.

(Getty)

Land's End

Land's End's return policy is as good as it gets. You can return any item at any time, provided you have the receipt.

(Photo by Tim Boyle/Getty Images)

Macy's

Macy's has toughened up its return policy recently. What was a 365-day return window has been cut down to 180 days, which still gives customers ample time to get a refund if they so choose.

There's one exception to the rule: the department store does not allow customers to return products from its "Last Act" clearance sections beyond 30 days.

(Getty)

Bath & Body Works

Bath & Body Works has a 100% satisfaction guarantee.

"We just want you to love it," the company writes on Facebook. You can return or exchange any of its products at any time.

(Photo by Roberto Machado Noa/LightRocket via Getty Images)

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It added that the products had been pulled from the Chinese market and destroyed.

Gap's apology comes as China has been ramping up efforts to police language used to describe Chinese-claimed territories such as Taiwan. Other U.S. companies which have issued apologies for similar incidents include Delta Air Lines and Marriott International Inc.

Earlier this month, the White House sharply criticized China's efforts to force foreign airlines to change how they described Taiwan, Hong Kong and Macau on their websites as "Orwellian nonsense." (Reporting by Brenda Goh; Editing by Michael Perry)

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