SpikedSeltzer and Kleinfeld are making all your royal wedding dreams come true on May 19

While there’s been much speculation and anticipation surrounding just what exactly Meghan Markle will be wearing as she walks down the aisle with Prince Harry on May 19, it’s pretty much a guarantee that if the details of the ceremony are anything like the couple themselves, we can count on that gown being one thing: Untraditional.

Markle, a bold personality with her own sense of style, is sure to choose an eye-catching silhouette, anything but simple and ordinary.

How much Meghan Markle and Prince Harry are expected to spend on their royal wedding
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How much Meghan Markle and Prince Harry are expected to spend on their royal wedding

Food and drinks — $686,000 (£479,000). Catering is needed for both the formal lunch reception and the dinner reception for friends and family. Top-shelf champagne, wine, and whiskey will likely come from the Royal Palace cellars. The Royal Family’s favorite champagne, Bollinger, goes for nearly $115 (£80) a bottle; that's approximately $195,000 (£136,000) spent on champagne alone.

Wedding dress — $430,000 (£300,000). The rumor mill is working overtime when it comes to Markle's dress, which will reportedly have a six-figure price tag and be paid for by the bride herself. A fashion icon in the making, Markle is expected to go with a traditional design and unique detail.

(REUTERS/Toby Melville/Files)

Marquee — $500,000 (£350,000). Even though Markle and Prince Harry are using St. George's Chapel free of charge, they'll need a large event tent to host guests on the grounds after the immediate reception in St. George's Great Hall.

Music — $430,000 (£300,000). An organist and choirs will be on hand for the ceremony, while a DJ and live wedding band will set the mood at the reception. The Ministry of Defense also reportedly ordered $129,000 (£90,000) worth of personalized, silver-plated trumpets for the event.

(REUTERS/Stefan Wermuth)

Invitations and wedding favors — $290,800 (£203,000). Kensington Palace announced in March that British printing company Barnard and Westwood made the invitations featuring the Prince of Wales badge printed in gold ink. The wedding favors will be something low-key and personal, according to Bride Book.

(Victoria Jones/Pool via Reuters)

Production/decoration — $186,000 (£130,000). A top London production agency is expected to transform Windsor Castle into a modern-day fairy tale. This includes lighting, dance floors, bars, and seating.

(REUTERS/Henry Nicholls)

Flowers — $157,600 (£110,000). Elaborate floral displays from one of London's top luxury florists will adorn both the chapel and the outdoor marquee. Bridesmaid's bouquets are also included in which the Peony is rumored to be the starring flower.

(Photo credit should read IAN WEST/AFP/Getty Images)

Entertainment — $78,800 (£55,000). A photo booth, children's entertainers, and a fireworks display will keep hundreds of guests entertained throughout the reception.

(Photo by Leon Neal/Getty Images)

Wedding cake — $71,600 (£50,000). Guests will enjoy a lemon elderflower cake covered with butter cream and fresh flowers, made by California-based pastry chef Claire Ptak.

Luxury toilets — $50,000 (£35,000). A necessity when you're accommodating hundreds of guests.

Photographer/Videographer — $24,300 (£17,000). Press will not be allowed inside the reception, so a private wedding photographer and videographer will be tasked with capturing the entire day. They'll also put together multiple photo books for an additional cost.

Wedding party wardrobe — $21,000 (£14,700). Between stylish bridesmaid dresses, groomsmen tuxedos, and flower girl and page boy outfits, wardrobe costs for the wedding party will run deep.

Beauty — $14,300 (£10,000). A hair and makeup team will be on hand to keep Markle and the rest of the wedding party looking fresh throughout the ceremony and receptions.

Wedding rings — $8,600 (£6,000). The wedding bands will be made with the Royal family's Welsh gold kept in the Royal vaults. While it's no added expense to the wedding, the rings are incredibly valuable.

(Photo credit should read ADRIAN DENNIS/AFP/Getty Images)

Bonus: The Honeymoon — $172,000 (£120,000). Bride Book's expert predicts Markle and Prince Harry will take a pre-wedding trip as well as a vacation with friends after the wedding frenzy has subsided. Markle is reportedly footing the honeymoon bill as a gift to her new husband.

(Photo by Marka/UIG via Getty Images)


One of the first dress styles that comes to mind? A mermaid style gown — and people are betting major that this style be the duchess-to-be’s top choice.

In fact, SpikedSeltzer is so confident that Markle will choose a mermaid style gown that they’re putting thousands of dollars down on it — literally!

Brides who have appointments at Kleinfeld bridal boutique in New York City (of ‘Say Yes to the Dress’ fame) on May 19 — aka the day of the royal wedding — are eligible to receive $1,900 towards their wedding dress from SpikedSeltzer — so long as they choose a mermaid style dress.

Not drawing the connection? SpikedSeltzer’s cans are notorious for displaying the mermaid silhouette, as Carrie Shafir, Marketing Director at SpikedSeltzer explains:

“SpikedSeltzer’s brand symbol is, and has always been, the mermaid. She is the literal embodiment of the brand’s coastal roots, harkening back to our nautical heritage and vibe.

This year we’re laser focused on differentiating SpikedSeltzer from the competition - which is why we’re spotlighting the mermaid. In doing this, we’re uncovering interesting ways to engage consumers with our product and our mermaid muse. 

We’re encouraging consumers to 'say ‘Yes!’ to the mermaid' by choosing SpikedSeltzer as the perfect go-to drink. And, in this instance, we’re also encouraging consumers to 'say ‘Yes!’ to the mermaid' by choosing a mermaid silhouette dress for one of the biggest moments of their lives."

But the “say ‘Yes!’ to the mermaid” promotion is only the tip of the iceberg (or opening of the can, we should say) for what Kleinfeld and SpikedSeltzer have in store for the royal wedding madness on May 19.

One lucky bride-to-be will have the chance to win a last-minute and highly coveted VIP spot at Kleinfeld to shop for their dress for May 19th.

Brides that are 21+ can follow @SpikedSeltzer on Instagram for full details and have until the end of the day on May 11th to enter.

SpikedSeltzer will also be serving up all six of its flavors at Kleinfeld on the day of the royal wedding, featuring a royal-themed cocktail which puts the brand’s newest flavor, Ventura Lemon, to the forefront — a flavor that’s coincidentally being used in the actual royal wedding cake:

“As luck would have it, one of SpikedSeltzer’s new flavors, Ventura Lemon, is featured in the lemon elderflower royal wedding cake. So, we took that opportunity to create the “Slice of Spiked” cocktail, which literally tastes like you’re drinking a lemon elderflower cake.”

The six percent ABV beverage offers a low-calorie, fizzy and refreshing alternative to the hard-alcohol-heavy vodka soda and rum and cokes of the usual bar scene.

It's for this reason that the beverage fits quite well with both the health conscious brides-to-be as well as the fun and easygoing nature of weddings themselves:

“We’ve seen that SpikedSeltzer’s premium Champagne-like qualities play well in the wedding space - from bachelorette and bachelor parties, to bridal showers and wedding receptions. So, when we were looking at where mermaid references are prevalent, we started thinking about mermaid silhouette dresses, which took us to weddings, which took us to the biggest wedding of the year - the royal wedding.”

The "say ‘Yes!’ to the mermaid promotion" comes on the heels of SpikedSeltzer’s newest campaign, “Follow Your Siren” which is also using its mermaid symbol as a metaphor for something greater that the brand is trying to convey to consumers:

“Last month SpikedSeltzer launched its first-ever 360 national brand campaign, 'Follow Your Siren,' and in doing so, we declared 2018 the Year of the Mermaid. For us, it’s about going back to our roots - the mermaid is on every can, bottle and box of SpikedSeltzer. And our mermaid, also known as a siren, is encouraging consumers to follow their intuition and say yes to something new - from new experiences to new products, like SpikedSeltzer.”

So whether you're happily married, a bride-to-be or just a daydreamer trying to find your way into British royalty (shamelessly raising our hands), find a way to "Say 'yes!' to the mermaid" in your own life and treat yourself to a little adventure.

For more information, follow @SpikedSeltzer, @KleinfeldBridal and #sayyestothemermaid on Twitter and Instagram.

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