#NoFishFriday: Pittsburgh sandwich shop to ban fish sandwiches due to NFL playoff game

NFL Playoff season is upon us, which means fierce matchups and brutal rivalries.

And for pregame and game-watching hotspots, this translates into prime opportunities for drink specials and special menu items that play upon team names and the cities where they hail from.

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This also means the exclusion of certain menu items that might play into the theme of a rival team.

Well, it does if you're the famed Pittsburgh-based sandwich shop Primanti Brothers – the Pennsylvania staple has banned fish sandwiches this weekend beginning Friday, January 6 due to the matchup between the Pittsburgh Steelers and Miami Dolphins.

The restaurant took it to Twitter to show the graveness of said sandwich ban:

#NoFishFriday has taken off among Primanti customers and Steelers supporters on Twitter:

And if you're quick to chime in with the the fact that dolphins are in fact mammals not actual fish, Primanti's already got you covered with a two-word response:

"We know."

The Pittsburgh Steelers will face off against the Miami Dolphins on Sunday, January 8th at 1:05 PM EST.

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