#NoFishFriday: Pittsburgh sandwich shop to ban fish sandwiches due to NFL playoff game

NFL Playoff season is upon us, which means fierce matchups and brutal rivalries.

And for pregame and game-watching hotspots, this translates into prime opportunities for drink specials and special menu items that play upon team names and the cities where they hail from.

SEE ALSO: Mark Cuban predicted the NFL's ratings freefall years ago — and his theory might be coming true

This also means the exclusion of certain menu items that might play into the theme of a rival team.

Well, it does if you're the famed Pittsburgh-based sandwich shop Primanti Brothers – the Pennsylvania staple has banned fish sandwiches this weekend beginning Friday, January 6 due to the matchup between the Pittsburgh Steelers and Miami Dolphins.

The restaurant took it to Twitter to show the graveness of said sandwich ban:

#NoFishFriday has taken off among Primanti customers and Steelers supporters on Twitter:

And if you're quick to chime in with the the fact that dolphins are in fact mammals not actual fish, Primanti's already got you covered with a two-word response:

"We know."

The Pittsburgh Steelers will face off against the Miami Dolphins on Sunday, January 8th at 1:05 PM EST.

RELATED: The highest-paid NFL players of all time

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The highest-paid NFL players of all time
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The highest-paid NFL players of all time

25. Dwight Freeney, DE — $97.6 million

Seasons: 15

Highest single-season earnings: $30.8 million (2007; includes $15 million signing bonus)

Championships: 1

Pro Bowls: 7

First-team All-Pro: 3

One thing to know: Prior to the 2007 season, Freeney signed a six-year, $72 million contract with the Colts and, in a rarity for the NFL, he made every penny of that deal.

(Photo by Christian Petersen/Getty Images)

24. Jared Allen, DE — $97.9 million

Seasons: 12

Highest single-season earnings: $20.9 million (2008; includes $15.5 million signing bonus)

Championships: 0

Pro Bowls: 5

First-team All-Pro: 4

One thing to know: Allen spent some of his earnings on at least one horse. We know this because when he announced his retirement in February, he rode off on a horse.

(Photo by Streeter Lecka/Getty Images)

23. Champ Bailey, CB — $102.8 million

Seasons: 15

Highest single-season earnings: $16.5 million (2010; includes $3 million roster bonus)

Championships: 0

Pro Bowls: 12

First-team All-Pro: 3

One thing to know: Bailey's largest contract came after the 2003 season, when he signed a seven-year, $63 million deal.

(Photo by Kevin C. Cox/Getty Images)

22. Ndamukong Suh, DT — $104.2 million

Seasons: 7

Highest single-season earnings: $26.5 million (2015; includes $25.5 million signing bonus)

Championships: 0

Pro Bowls: 4

First-team All-Pro: 3

One thing to know: If Suh stays with the Dolphins until the end of his 6-year, $114.4 million contract his career earnings will rise to $178.6 million.

(Photo by Joe Robbins/Getty Images)

21. Joe Thomas, LT — $108.4 million

Seasons: 10

Highest single-season earnings: $19.1 million (2011; includes $6 million signing bonus)

Championships: 0

Pro Bowls: 9

First-team All-Pro: 6

One thing to know: Thomas has never missed an NFL game due to injury and has started all 156 games since being drafted.

(Photo by: Nick Cammett/Diamond Images/Getty Images)

20. Matthew Stafford, QB — $110.8 million

Seasons: 8

Highest single-season earnings: $26.9 million

Championships: 0

Pro Bowls: 1

First-team All-Pro: 0

One thing to know: Stafford was the top pick in the 2009 draft in an era when there were no limits on rookie contracts. His first deal was worth $72 million.

(Photo by Jonathan Bachman/Getty Images)

19. Jay Cutler, QB — $112.2 million

Seasons: 11

Highest single-season earnings: $20.5 million (2015; includes $5 million restructure bonus)

Championships: 0

Pro Bowls: 1

First-team All-Pro: 0

One thing to know: Cutler's seven-year, $126.7 million contract is the largest in NFL history in terms of total potential value.

(Photo by Stacy Revere/Getty Images)

18. Calvin Johnson, WR — $113.8 million

Seasons: 9

Highest single-season earnings: $25 million (2013; includes $20 million option bonus)

Championships: 0

Pro Bowls: 6

First-team All-Pro: 3

One thing to know: Johnson retired earlier this year because he was reportedly "in pain." He walked away from the final four years and $67.7 million on his contract.

(Photo by Dave Reginek/Getty Images)

17. Joe Flacco, QB — $114.8 million

Seasons: 9

Highest single-season earnings: $30.0 million (2013; includes $29.0 million signing bonus)

Championships: 1

Pro Bowls: 1

First-team All-Pro: 0

One thing to know: Joe Flacco has elite career earnings.

(Photo by Rob Carr/Getty Images)

16. Darrelle Revis, CB — $118.2 million

Seasons: 10

Highest single-season earnings: $25 million (2011; includes $18 million option bonus)

Championships: 1

Pro Bowls: 7

First-team All-Pro: 4

One thing to know: In a league where most players are forced to take safe contracts, Revis has continually bet on himself and won and he says he wants to keep going. Despite a report saying Revis will retire after the season, Revis says he wants to play in 2017.

(Photo by Jim McIsaac/Getty Images)

15. Mario Williams, DE — $120.4 million

Seasons: 11

Highest single-season earnings: $25 million (2012; includes $19 million signing bonus)

Championships: 0

Pro Bowls: 4

First-team All-Pro: 1

One thing to know: Mario Williams was another No. 1 overall draft pick back when No. 1 overall draft picks received gigantic rookie contracts. Williams' first deal with the Texans was for six years and $54 million.

(Photo by Mike Ehrmann/Getty Images)

14. Michael Vick, QB — $121.2 million

Seasons: 13

Highest single-season earnings: $27.5 million (2005)

Championships: 0

Pro Bowls: 4

First-team All-Pro: 0

One thing to know: Vick missed two seasons in the prime of his career following his dog-fighting conviction.

(Photo by Justin Edmonds/Getty Images)

13. Aaron Rodgers, QB — $123.8 million

Seasons: 12

Highest single-season earnings: $38.3 million (2013; includes $33.3 million signing bonus)

Championships: 1

Pro Bowls: 5

First-team All-Pro: 2

One thing to know: The Packers have Rodgers under contract through the 2019 season and his cap hit never exceeds $21.1 million.

(Photo by Stacy Revere/Getty Images)

12. Tony Romo, QB — $127.4 million

Seasons: 13

Highest single-season earnings: $26.5 million (2013; includes $25 million signing bonus)

Championships: 0

Pro Bowls: 4

First-team All-Pro: 0

One thing to know: Romo still has three years left on his contract with the Cowboys, but with the emergence of Dak Prescott, Romo will almost certainly not be back with Dallas in 2017. With the contract, Romo can effectively pick who he wants to play for in 2017, and he reportedly prefers the Broncos. However, retirement is also an option.

(Photo by Matthew Visinsky/Icon Sportswire via Getty Images)

11. Matt Ryan, QB — $133.7 million

Seasons: 9

Highest single-season earnings: $36.5 million (2014; includes $15 million signing bonus)

Championships: 0

Pro Bowls: 3

First-team All-Pro: 0

One thing to know: Including salaries and bonuses, Ryan has made $78.8 million in the first four years of his five-year, $103.8 million extension.

(Photo by Kevin C. Cox/Getty Images)

10. Brett Favre, QB — $137.8 million

Seasons: 20 (retired in 2010)

Highest single-season earnings: $16 million (2010; includes $4.4 million signing bonus)

Championships: 1

Pro Bowls: 11

First-team All-Pro: 3

One thing to know: Favre only made more than $12 million once while with the Packers, but made more than that in each of his three seasons with the Jets and Vikings.

(Photo by Jay Drowns/Sporting News via Getty Images)

9. Larry Fitzgerald, WR — $140.3 million

Seasons: 13

Highest single-season earnings: $26.3 million (2012; includes $15 million option bonus)

Championships: 0

Pro Bowls: 9

First-team All-Pro: 1

One thing to know: Fitzgerald is signed through the 2017 season, however a report stated that Fitzgerald has been telling those close to him that he will retire after this season. Fitzgerald denied making a decision on his future.

(Photo by Grant Halverson/Getty Images)

8. Julius Peppers, LB — $156.0 million

Seasons: 15

Highest single-season earnings: $20.2 million (2010; includes $6.5 million signing bonus)

Championships: 0

Pro Bowls: 9

First-team All-Pro: 3

One thing to know: Peppers will be an unrestricted contract after the season. He will be 37 next year.

(Photo by Dylan Buell/Getty Images)

7. Carson Palmer, QB — $156.6 million

Seasons: 13

Highest single-season earnings: $19.0 million (2014; includes $10 million signing bonus)

Championships: 0

Pro Bowls: 3

First-team All-Pro: 0

One thing to know: Palmer still has two years and $28.0 million left on his contract with the Cardinals. His cap hit jumps from $18.4 million this year to $24.1 million next year and the two sides will almost certainly need to restructure his deal.

(Photo by Norm Hall/Getty Images)

6. Ben Roethlisberger, QB — $158.3 million

Seasons: 13

Highest single-season earnings: $35.3 million (2015; includes $31 million signing bonus)

Championships: 2

Pro Bowls: 4

First-team All-Pro: 0

One thing to know: At $87.4 million, the contract signed prior to the 2015 season by Big Ben didn't sound as sexy as the other deals signed by quarterbacks. But it was better than most, as he got more than $35 million in Year 1 and a whopping $53 million over the first two seasons.

(Photo by Jamie Sabau/Getty Images)

5. Philip Rivers, QB — $173.9 million

Seasons: 13

Highest single-season earnings: $32 million (2015; includes $17 million signing bonus)

Championships: 0

Pro Bowls: 5

First-team All-Pro: 0

One thing to know: Rivers got one of the surprise monster contracts in recent memory, which will likely push his career earnings close to $220 million when all's said and done.

(Photo by Tim Warner/Getty Images)

4. Drew Brees, QB — $181.7 million

Seasons: 16

Highest single-season earnings: $40 million (2012; includes $37 million signing bonus)

Championships: 1

Pro Bowls: 9

First-team All-Pro: 1

One thing to know: Brees had the highest cap hit in the NFL last season at $23.8 million. An extension signed prior to this season lowered his 2016 cap figure from $30.0 million to $17.3 million.

(Photo by Sean Gardner/Getty Images)

3. Tom Brady, QB — $196.2 million

Seasons: 17

Highest single-season earnings: $28.8 million (2016; includes $28.0 million signing bonus)

Championships: 4

Pro Bowls: 11

First-team All-Pro: 2

One thing to know: Brady has consistently sacrificed money during his career for the sake of the team. However, he is starting to cash in now, signing a $41 million extension prior to the season that included a $28 million signing bonus.

(Photo by Maddie Meyer/Getty Images)

2. Eli Manning, QB — $205.8 million

Seasons: 13

Highest single-season earnings: $37 million (2015; includes $31 million signing bonus)

Championships: 2

Pro Bowls: 4

First-team All-Pro: 0

One thing to know: Manning made $37 million last season alone as part of his new $84 million contract, which included a $31 million signing bonus. This season he has the highest cap hit in the NFL at $24.2 million. If he plays out the final three years of his current contract, his career earnings will grow to $252.3 million.

(Photo by Rich Graessle/Icon Sportswire via Getty Images)

1. Peyton Manning, QB — $248.7 million

Seasons: 18

Highest single-season earnings: $35 million (2004; includes $34.5 million signing bonus)

Championships: 2

Pro Bowls: 14

First-team All-Pro: 7

One thing to know: Manning's final paycheck in the NFL was a $4 million bonus for winning the Super Bowl last season. He had one year and $19 million remaining on his Broncos contract when he retired.

(Photo by Ezra Shaw/Getty Images)

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