The 21 most creative job titles

In today's era of ruthless competition and continuous innovation, people don't want stodgy, confining job titles. Rather than calling employees by a traditional moniker, many leading companies opt to use more playful titles for their employees. This energizes team members. Because we're in a creative economy, your people are your differentiation - if you want them to think outside the box, why should they have an "in the box" title?

As we wind down the year, annual reviews are upon us. Think through your meetings with employees who deserve some added recognition. A potential perk for these team members could be a change in title to something with a bit more personality. Even better? Be like Method (the cool cleaning products company), and let the person choose her own title.

Additionally, this change in titling will communicate your brand from a recruitment standpoint. You have painstakingly crafted your brand's messaging to be consistent across all of your handouts, website, products, customer service strategies, and processes. Why not get HR on board? Have a little fun, and maybe - just maybe - your employees will, too.

Here are a few of my favorite creative titles, along with what the "traditional" version would be:

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