Facebook Inc. Wants to Know You Better
Don't say Facebook Inc. isn't listening to you. Soon, the social network will roll out a feature that allows its mobile Android and iOS apps to tap into the mic of a handset to identify and post what music you're listening to or TV show you're watching. Fool contributor Tim Beyers explains the implications in the following video.
Some will no doubt see the feature as an invasion. Others, as an enhancement. Whatever the ratio, Facebook product manager Aryeh Selekman wrote in a blog post that the trends point toward users sharing more. Selekman wrote:
You may have seen a friend post a photo after a rough workout with a "feeling proud" icon. Or you've seen your friend check in at a coffee shop "drinking an iced coffee." In the last year, people shared more than 5 billion status updates that included these kinds of feelings and activities, sparking conversations in a more visual way.
Adding the ability to share music and TV tastes -- what you're listening to or watching at any given moment -- fits this same mold. But the news is also bigger than that. Rather than displaying ads based on what you say you like (i.e., "likes," group membership, etc.), Facebook will be able to display ads or offer products based on what actually entertains you on a daily basis. Tim says that's a win, for both users and investors.
Now it's your turn to weigh in. Do you want Facebook listening in on your playlist or TV time? Please watch the video to get the full story and then leave a comment to let us know your take, including whether you would buy, sell, or short Facebook stock at current prices.
R.I.P. Internet -- 1969-2014
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The article Facebook Inc. Wants to Know You Better originally appeared on Fool.com.Tim Beyers is a member of the Motley Fool Rule Breakers stock-picking team and the Motley Fool Supernova Odyssey I mission. He didn't own shares of any of the companies mentioned in this article at the time of publication. Check out Tim's web home and portfolio holdings or connect with him on Google+, Tumblr, or Twitter, where he goes by @milehighfool. You can also get his insights delivered directly to your RSS reader.The Motley Fool recommends Facebook and Twitter. The Motley Fool owns shares of Facebook. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.
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