Could a Justice League Movie Outdo 'The Avengers'?
With how well Walt Disney's Marvel movies have done in recent years it's easy to dismiss Time Warner's DC Entertainment as a lightweight challenger. In fact, Thor: The Dark World star Chris Hemsworth half-jokingly did just that in a promotional interview for the movie Rush. "We're just winning aren't we?" Hemsworth said. "That's not really a rivalry."
Batman Begins (2005)
Iron Man (2008)
The Dark Knight (2008)
The Incredible Hulk (2008)
Green Lantern (2011)
Iron Man 2 (2010)
The Dark Knight Rises (2012)
Man of Steel (2013)
Captain America: The First Avenger (2011)
TOTAL: $1,597.5 million / $3,345.9 million
TOTAL: $1,123.3 million / $2,292.4 million
Meanwhile, back at Avengers Mansion
Critics will note that my table excludes several Marvel movies and $3.3 billion in global grosses. True enough. I'm trying to get a sense of how well DC's "phase one" would compare with Marvel's first generation, which includes the five movies shown above and concludes with The Avengers.
Including Marvel's team-up film would put its "phase one" gross at $1,746.7 million and $3,811 million worldwide. DC is already in spitting distance of those totals, and we've yet to see Batman vs. Superman or a Justice League film. Factor in a growing audience for the CW hit Arrow, and I think DC and Time Warner are better positioned for cinematic success than most fans and investors think.
Don't forget about the blackest night
Cashing in is a different matter, of course. Again, look at the table: Batman's adventures account for more than 70% of DC's box office haul to date. Green Lantern was at least as big a failure as Man of Steel was a success. DC and Warner can't hope to match Marvel's numbers without first figuring out how to make lesser-known characters marketable.
Arrow is already helping some. Adding the Flash and Wonder Woman to Batman vs. Superman, as is rumored, could also boost interest -- especially now, when moviegoers are taking to strong heroines in greater numbers than ever before.
Now it's your turn to weigh in. Do you think a Justice League film could outperform The Avengers at the box office? Why or why not? Leave a comment in the box below to let us know what you think.
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The article Could a Justice League Movie Outdo 'The Avengers'? originally appeared on Fool.com.Fool contributor Tim Beyers is a member of the Motley Fool Rule Breakers stock-picking team and the Motley Fool Supernova Odyssey I mission. He owned shares of Walt Disney and Time Warner at the time of publication. Check out Tim's web home and portfolio holdings or connect with him on Google+, Tumblr, or Twitter, where he goes by @milehighfool. You can also get his insights delivered directly to your RSS reader.The Motley Fool recommends Walt Disney. The Motley Fool owns shares of Walt Disney. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.
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