How the 2014 Jeep Cherokee Hurt Chrysler's Profits
Chrysler on Wednesday posted a net profit for the third quarter of $464 million. That's a 22% increase from the $381 million earned by Chrysler in the third quarter of 2012, an increase driven by strong sales of Chrysler's Ram pickups and Jeep Grand Cherokee SUVs in the United States -- both recently overhauled with help from Chrysler's Italian partner, Fiat .
But Chrysler's third-quarter profit could have been -- and should have been -- even stronger. In this video, Motley Fool senior auto analyst John Rosevear explains why the problems surrounding the new Jeep Cherokee cost Chrysler millions in lost profits last quarter -- and looks at what the company is doing now to get back on track.
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The article How the 2014 Jeep Cherokee Hurt Chrysler's Profits originally appeared on Fool.com.Fool contributor John Rosevear owns shares of Ford. You can connect with him on Twitter at @jrosevear. The Motley Fool recommends Ford. The Motley Fool owns shares of Ford. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.
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