Why McDonald's Is Stalling and What It Should Do Now

Shake Shack burger courtesy goodiesfirst under Creative Commons license.

In this last of a three-part series on McDonald's corporate strategy, Fool contributor Asit Sharma identifies the single biggest threat to McDonald's growth prospects and identifies a potential flaw in the company's strategy that leaves it vulnerable to this threat. 

In the video below, Asit explains why McDonald's approach to its currently stalling growth is not as nuanced as it could be. He also discusses a viable solution going forward. If you're a long-term investor in McDonald's, be sure to also check out parts one and two of this series for an in-depth look at the company's strategic efforts to regain its momentum in the quick-service restaurant industry.

Would you like to learn more about McDonald's and two other great American companies?
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The article Why McDonald's Is Stalling and What It Should Do Now originally appeared on Fool.com.

Fool contributor Asit Sharma has no position in any stocks mentioned. The Motley Fool recommends McDonald's. The Motley Fool owns shares of McDonald's. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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