Microsoft and Nokia Follow Samsung's Lead
Hardware and software besties Nokia and Microsoft are effectively joined at the hip these days, as Microsoft's deal to acquire Nokia's handset business is due to close in the first quarter of next year. However, both have an eye toward boosting their collective share of the global smartphone and tablet space even before the deal closes.
This month alone, Microsoft and Nokia have each made an effort to update and improve their respective sides of the software-hardware partnership. For Microsoft, this involved rolling out Windows 8.1, the long-awaited update to its mobile-compatible Windows 8 operating system. For Nokia, this meant unveiling a new set of smartphones and a tablet that it hopes should help round out its product portfolio. Together, this gives Microsoft and Nokia an updated product portfolio as they head into the highly important fourth quarter.
This is exactly the right strategy for Microsoft and Nokia, but will it be enough to help drive the market share gains these two tech giants are hoping for? In the video below, tech and telecom analyst Andrew Tonner explains how Microsoft and Nokia's updated products are reminiscent of another mobile powerhouse's winning strategy and why investors should find this highly encouraging.
But will these moves be enough?
The harsh reality for Microsoft and Nokia is that virtually all of today's biggest tech titans are constantly invading one another's turf in hopes of grabbing a greater piece of the trillion-dollar revolution in mobile. To find out which of these giants is set to rule the next decade, we've created a free report called "Who Will Win the War Between the 5 Biggest Tech Stocks?" Inside, you'll find out which companies are set to dominate, and we'll give in-the-know investors an edge. To grab a copy of this report, simply click here -- it's free!
The article Microsoft and Nokia Follow Samsung's Lead originally appeared on Fool.com.Fool contributor Andrew Tonner has no position in any stocks mentioned. Follow him and all his writing on Twitter at @AndrewTonner. The Motley Fool owns shares of Microsoft. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.
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