Is Ford Too Dependent on the F-150?

Ford's F-150 is the company's most profitable -- and most important -- product. Photo credit: Ford Motor Co.

Detroit's automakers have gone through many changes in recent years, but one thing is still true: More than any other product, it's Detroit's pickup trucks that pay the automakers' bills. One top Wall Street analyst has estimated that Ford's  F-Series pickup line is responsible for more than three-quarters of the company's total global profits -- all by itself.

It's great that Ford has such a profitable product line, but it's also a risk -- being dependent on one product is never a good idea. As Motley Fool industrials analyst Blake Bos and senior auto analyst John Rosevear explain in this video, that's why Ford -- and General Motors , which is in a similar situation -- are making huge investments in other parts of their businesses right now.

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The article Is Ford Too Dependent on the F-150? originally appeared on

Fool contributor John Rosevear owns shares of Ford and General Motors. You can connect with him on Twitter at @jrosevearThe Motley Fool recommends Ford and General Motors. The Motley Fool owns shares of Ford. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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