COVERGIRL is Helping All Women "Own the Weekends" with the Hottest Summer Beauty Looks During the Ea

COVERGIRL is Helping All Women "Own the Weekends" with the Hottest Summer Beauty Looks During the Easy Breezy Block Party Bus Tour

--(BUSINESS WIRE)-- Procter & Gamble:

WHAT: Summer is meant for celebrating—celebrating the season, celebrating the weekends and embracing bold new beauty trends through it all. This summer, COVERGIRL's Easy Breezy Block Party Bus will hit the road to bring you the hottest looks and newest beauty products with exclusive pop-up beauty experiences at tour stops around the country.


Guests will enjoy complimentary summer-inspired makeup and manicure applications, beauty tutorials and product sampling. All experiences are designed to share with friends on your social channels — from the digital "Cover Moment Photobomb Booth," to the "Manicam Red Carpet," where you can instantly upload six-second Vine videos of their COVERGIRL manicures using COVERGIRL's Outlast Stay Brilliant Glosstinis. For up-to-the-minute tour location information, follow @COVERGIRL on Twitter and Instagram and use the #easybreezysummer hashtag to share your summer beauty look and Easy Breezy Block Party Bus experience.

WHEN: July 4 - September 10, 2013

WHERE: The COVERGIRL Easy Breezy Block Party Bus will make nine stops to coincide with regional music and pop culture events. To learn more, visit COVERGIRL on Facebook and check out www.covergirl.com.

July 4 New York City, NY

South Street Seaport

 

July 6

Montauk, NY

The Surf Lodge

 
July 18Miami, FL

Premios Juventud 2013 presented by Univision

 
August 2Chicago, IL

Lollapalooza

 
August 16Santa Monica

Santa Monica Beach

 
August 17Los Angeles, CA

H2O Music Festival

 
August 25Brooklyn, NY

MTV Video Music Awards

 
September 5Baltimore, MD

Event Location TBA

 
September 10New York City, NY

Apollo Theater

MEDIA RSVP:
Rachael Anderson - Marina Maher Communications; randerson@mahercomm.com; 212-485-6851



Marina Maher Communications
Rachael Anderson, 212-485-6851
randerson@mahercomm.com

KEYWORDS:   United States  North America  California  Florida  Illinois  Maryland  New York  Ohio

INDUSTRY KEYWORDS:

The article COVERGIRL is Helping All Women "Own the Weekends" with the Hottest Summer Beauty Looks During the Easy Breezy Block Party Bus Tour originally appeared on Fool.com.

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