‘Incredibles 2’ soaring for record $170 million-plus opening weekend

Disney-Pixar’s “Incredibles 2” is soaring to a record-setting $173 million opening weekend at 4,410 North American locations, early estimates showed Friday.

Incredibles 2” will obliterate the previous record for an animated movie opening, set two years ago by Disney-Pixar’s “Finding Dory” at $135 million. Should the $173 million estimate hold, it would be the 11th-biggest domestic launch ever, just behind “Iron Man 3” at $174.1 million.

Recent forecasts had placed “Incredibles 2” between $125 million and $140 million this weekend, but Thursday night’s record-setting preview number of $18.5 million displayed impressive traction. ComScore’s PostTrak survey showed that 63% of moviegoers gave the sequel an “excellent” rating and another 27% called it “very good.” Paul Dergarabedian, senior media analyst with comScore, credited Disney with savvy scheduling.

RELATED: See vintage photos of Disney World

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Old photos of Disney World
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Old photos of Disney World
(Original Caption) Disney: Pastel colored castle, where 'Sleeping Beauty was awakened by the Prince's kiss,' is the entrance to Fantasyland. Here also are the diamond minews of the Seven Dwarfs, Alice in Wonderland's looking glass world, and the habitat of many other characters in Walt Disney's famed cartoons.
THE GRAND OPENING OF WALT DISNEY WORLD -- Pictured: Goofy, Pluto, Julie Andrews, Pinocchio performs on Main Street U.S.A. in the Magic Kingdom -- Photo by: NBCU Photo Bank
THE GRAND OPENING OF WALT DISNEY WORLD -- Pictured: Mickey Mouse (center) with Disney World cast members -- Photo by: NBC/NBCU Photo Bank
THE GRAND OPENING OF WALT DISNEY WORLD -- Pictured: Julie Andrews (center) performs on Main Street U.S.A. in the Magic Kingdom -- Photo by: NBCU Photo Bank
4th August 1972: A topiary model of an elephant at Disney World, Florida. (Photo by Alan Band/Keystone/Getty Images)
December 1960: Entrance to Adventureland at Disneyland, California. (Photo by Alan Band/Keystone Features/Getty Images)
(Original Caption) Prime Minister Nehru, of India, is shown as he toured Disneyland, World Famous amusement park, accompanied by Walt Disney, who drove the Prime Minister in an old fashioned electric vehicle. Prime Minister Nehru will spend the next two days in the Los Angeles area as part of his visit to the United States.
31st October 1969: Landscape artist Charlie Sepulveda creating life size topiary Disney characters for the Walt Disney World entertainment centre in Orlando, Florida (Photo by Alan Band/Keystone/Getty Images)
13th November 1969: The first phase of Walt Disney World under construction at Orlando, Florida. Covering 27,000 acres, it is the world's largest recreation centre. (Photo by Alan Band/Fox Photos/Getty Images)
THE GRAND OPENING OF WALT DISNEY WORLD -- Pictured: Julie Andrews performs in front of Prince Charming Regal Carrousel in the Magic Kingdom -- Photo by: NBC/NBCU Photo Bank
THE GRAND OPENING OF WALT DISNEY WORLD -- Pictured: Julie Andrews (center) performs on Main Street U.S.A. in the Magic Kingdom -- Photo by: NBCU Photo Bank
THE GRAND OPENING OF WALT DISNEY WORLD -- Pictured: Julie Andrews on Main Street U.S.A. in the Magic Kingdom -- Photo by: NBC/NBCU Photo Bank
APR 7 1972, APR 10 1972; Denver-Made Dune Buggies Heading for Disney World; Gail Kauffman of Unique Mobility Inc., manufacturer of The Englewood firm recently bought a half-interest in a dune buggies at 3730 S. Jason St., Englewood, perches leisure-car rental operation at Orlando - home of Disney on one of the 21 units ready to be loaded onto Santa Fe World - and will manage the operation with a fleet of 70 rail cars over the weekend for a trip to Orlando, Fla. dune buggies, all being shipped by rail from Denver.; (Photo By Bill Johnson/The Denver Post via Getty Images)
THE GRAND OPENING OF WALT DISNEY WORLD -- Pictured: Julie Andrews on Main Street U.S.A. in the Magic Kingdom (Photo by NBC/NBCU Photo Bank via Getty Images)
ORLANDO, FL - DECEMBER 1: Boston College Cheerleaders along with the BC band perform out in front of the Cinderella Castle at in the Magic Kingdom at Walt Disney World in Orlando, December 1982. BC was in town to play Auburn in the Tangerine Bowl. (Photo by John Tlumacki/The Boston Globe via Getty Images)
US Secretary of Education William Bennett, his wife Elayne, son John and an unidentified woman and girl, waving flags and parading down Main Street USA in an old-fashioned fire truck while on a visit to Disney World. (Photo by Robert Sherbow/The LIFE Images Collection/Getty Images)
THE MAGICAL WORLD OF DISNEY -- 'Disneyland's 35th Anniversary Celebration' Episode 15 -- Pictured: (l-r) Roy E. Disney, Michael Eisner, Ronald Reagan, Art Linkletter, Robert Cummings -- (Photo by: Alice S. Hall/NBC/NBCU Photo Bank via Getty Images)
Warren Beatty and Ron Galella during Press Conference For 'Dick Tracy' at Disney World in Orlando, Florida, United States. (Photo by Ron Galella, Ltd./WireImage)
Crowds at Main Street of Disney World (Photo by Jonathan Blair/Corbis via Getty Images)
Crowds Waiting in Line at Disney World (Photo by Jonathan Blair/Corbis via Getty Images)
Group portrait of entire Walt Disney World staff, including cast of costumed Disney characters in fore, standing in front of Cinderella Castle prior to the grand opening of the amusement park. (Photo by Yale Joel/The LIFE Picture Collection via Getty Images)
UNSPECIFIED - OCTOBER 15: LIFE cover 10-15-1971: Disney World opens. (Photo by Yale Joel/The LIFE Premium Collection/Getty Images)
Views of Disney World's Skyway multicolored cable cars passing over Fantasyland on way to Tomorrowland. (Photo by Ray Fisher/The LIFE Images Collection/Getty Images)
Disney World in Florida: exterior of Cinderella's Castle lit up at night and reflected in artificial stream. (Photo by Ray Fisher/The LIFE Images Collection/Getty Images)
Interior of the Contemporary Resort Hotel's Grand Canyon Concourse lobby, whose ceiling is 14 stories high and has monorail terminal (background) ,at Disney World. (Photo by Ray Fisher/The LIFE Images Collection/Getty Images)
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”’Incredibles 2′ is the perfect film at the perfect time with kids and families having waited patiently for big screen entertainment (which has been lacking in recent weeks for this audience segment) and the results are already staggering with a potential record weekend in the cards,” he noted. “The latest animated treat from the beloved Pixar brand is going to snowball in popularity over the weekend and likely exceed even the grandest opening weekend projections, and this will give a huge and much-welcomed boost to the summer-season box office fortunes.”

The preview number for “Incredibles 2” was better than “Beauty and the Beast” ($16.3 million), “Spider-Man: Homecoming” ($15.4 million), and “Thor: Ragnarok” ($14.5 million). It nearly matched the $18.6 million preview number for “Deadpool 2” last month.

“Incredibles 2” already boasts a 94% fresh rating on Rotten Tomatoes. The sequel picks up directly following the events of the original film, with the Parr family attempting to juggle a normal life with superhero responsibilities. Holly Hunter’s Elastigirl takes center stage as she is recruited to lead a campaign to bring Supers back after superheroes are forced to permanently conceal their identities.

The film was written and directed by Brad Bird, who also wrote and helmed “The Incredibles” and “Ratatouille.” “Incredibles” opened in 2004 with $70.5 million, the second-largest opening at the time for an animated feature. It went on to win the Oscar for best animated film and earn $633 million worldwide.

“Incredibles 2” represents a rebound for Disney after “Solo: A Star Wars Story” under-performed earlier this summer. “Solo” has taken in $182 million domestically in its first 20 days — far less than the three previous “Star Wars” titles. It’s going to battle the fifth weekend of Fox’s “Deadpool 2” for fourth place with about $10 million.

Warner Bros.’ opening weekend of R-rated comedy “Tag” was performing in line with estimates with about $14 million at 3,382 theaters. The movie, based on a Wall Street Journal article about a group of grown men who play a longstanding game of tag, stars Jeremy Renner, Ed Helms, Jake Johnson, and Jon Hamm.

Sony’s “Superfly” remake, which took in $2.1 million at 2,220 North American locations in its first two days starting on Wednesday, remains on track to reel in about $8 million more during the weekend.

“Gotti,” which premiered at the Cannes Film Festival, debuts at 503 locations this weekend from Vertical Entertainment, Sunrider, and MoviePass. John Travolta co-stars with his wife, Kelly Preston, in the mobster pic centering on New York City Gambino crime family leader John Gotti.

RELATED: See John Travolta and Kelly Preston at the "Gotti" premiere

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John Travolta and Kelly Preston in recent years
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John Travolta and Kelly Preston in recent years
NEW YORK, NY - JUNE 14: Kelly Preston and John Travolta attend the New York premiere of Gotti starring John Travolta, in theaters June 15, 2018 on June 14, 2018. (Photo by Dave Kotinsky/Getty Images for The 'Gotti' Film)
NEW YORK, NY - JUNE 14: Actors Kelly Preston and John Travolta attend the 'Gotti' New York premiere at SVA Theater on June 14, 2018 in New York City. (Photo by Jim Spellman/WireImage)
NEW YORK, NY - JUNE 14: Actors John Travolta and Kelly Preston attend the 'Gotti' New York premiere at SVA Theater on June 14, 2018 in New York City. (Photo by Jim Spellman/WireImage)
NEW YORK, NY - JUNE 14: Actors Kelly Preston and John Travolta attend the 'Gotti' New York premiere at SVA Theater on June 14, 2018 in New York City. (Photo by Jim Spellman/WireImage)
MIAMI, FL - JUNE 8: John Travolta and Kelly Preston are seen on the set of 'Despierta America' at Univision Studios to promote the film 'GOTTI' on June 8, 2018 in Miami, Florida. (Photo by Alexander Tamargo/Getty Images)
BROOKLYN, NY - JUNE 12: John Gotti Jr., Kelly Preston and John Travolta attend the ceremony to honor John Travolta for his body of work in TV and Film, in anticipation of the release of ?Gotti? movie on June 15th, 2018 at Lenny's Pizza on June 12, 2018 in Brooklyn, New York. (Photo by Theo Wargo/Getty Images for ?Gotti? Movie)
MIAMI BEACH, FL - JUNE 07: John Travolta And Kelly Preston Celebrate Their New Film 'Gotti' at Fontainebleau Hotel on June 7, 2018 in Miami Beach, Florida. (Photo by John Parra/Getty Images)
US actor John Travolta (L) and his wife US actress Kelly Preston pose on May 15, 2018 during a photocall for the film 'Gotti' at the 71st edition of the Cannes Film Festival in Cannes, southern France. (Photo by Anne-Christine POUJOULAT / AFP) (Photo credit should read ANNE-CHRISTINE POUJOULAT/AFP/Getty Images)
TOPSHOT - US actor John Travolta (L) and his wife US actress Kelly Preston pose on May 15, 2018 during a photocall for the film 'Gotti' at the 71st edition of the Cannes Film Festival in Cannes, southern France. (Photo by Anne-Christine POUJOULAT / AFP) (Photo credit should read ANNE-CHRISTINE POUJOULAT/AFP/Getty Images)
CANNES, FRANCE - MAY 15: John Travolta and Kelly Preston attend the screening of 'Solo: A Star Wars Story' during the 71st annual Cannes Film Festival at Palais des Festivals on May 15, 2018 in Cannes, France. (Photo by Tony Barson/FilmMagic)
US actor John Travolta (L) and his wife US actress Kelly Preston arrive on May 15, 2018 for the screening of the film 'Solo : A Star Wars Story' at the 71st edition of the Cannes Film Festival in Cannes, southern France. (Photo by VALERY HACHE / AFP) (Photo credit should read VALERY HACHE/AFP/Getty Images)
BEVERLY HILLS, CA - JANUARY 08: John Travolta, Kelly Preston arrives at the 74th Annual Golden Globe Awards at The Beverly Hilton Hotel on January 8, 2017 in Beverly Hills, California. (Photo by Steve Granitz/WireImage)
LOS ANGELES, CA - SEPTEMBER 18: (L-R) Actors John Travolta and Kelly Preston attend the 68th Annual Primetime Emmy Awards at Microsoft Theater on September 18, 2016 in Los Angeles, California. (Photo by Dan MacMedan/WireImage)
LOS ANGELES, CA - SEPTEMBER 18: Actors John Travolta and Kelly Preston attend the 68th Annual Primetime Emmy Awards at Microsoft Theater on September 18, 2016 in Los Angeles, California. (Photo by Frazer Harrison/Getty Images)
LOS ANGELES, CALIFORNIA - APRIL 04: John Travolta and Kelly Preston attend the FX's For Your Consideration Event for 'The People v. O.J. Simpson - American Crime Story' at The Theatre at Ace Hotel on April 4, 2016 in Los Angeles, California. (Photo by JB Lacroix/WireImage)
NEW YORK, NY - MARCH 30: John Travolta and Kelly Preston attend the FX Networks Upfront Screening Of 'The People v. O.J. Simpson: American Crime Story' at AMC Empire 25 theater on March 30, 2016 in New York City. (Photo by Daniel Zuchnik/WireImage)
WESTWOOD, CA - JANUARY 27: Actors John Travolta and Kelly Preston arrive at the premiere of 'FX's 'American Crime Story - The People V. O.J. Simpson' at Westwood Village Theatre on January 27, 2016 in Westwood, California. (Photo by Axelle/Bauer-Griffin/FilmMagic)
NAPA, CA - NOVEMBER 14: Actor John Travolta and wife Kelly Preston attend the world premiere of 'Life on the Line' during the 2015 Napa Valley Film Festival at the Lincoln Theater on November 14, 2015 in Yountville, California. (Photo by C Flanigan/FilmMagic)
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Warner Bros.’ second weekend of “Ocean’s 8” will probably finish second ahead of “Tag,” with about $22 million after opening in first place last weekend with $41.6 million. The heist comedy should wind up with more than $80 million in its first 10 days.

The high-priced “Solo: A Star Wars Story” will end up with $193 million domestically in its first 24 days, while “Deadpool 2” should finish with around $295 million in 31 days.

“Incredibles 2” should keep up the momentum of the 2018 North American box office, which was leading last year by 3.8% at $5.24 billion as of June 13 — particularly with Universal launching “Jurassic World: Fallen Kingdom” on June 22 amid tracking showing a domestic launch of about $140 million.

The year has seen a pair of Disney mega-hits so far with “Black Panther” at $699.5 million domestically — trailing on “Star Wars: The Force Awakens” and “Avatar” — and “Avengers : Infinity War” at $658.1 million, just behind “Titanic” for fourth place.

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