Why are Chip and Jo Gaines really leaving HGTV? Report claims they're after a bigger deal

Fans were shocked last month when Chip and Jo Gaines announced that the upcoming season of their hit HGTV show, "Fixer Upper," would be their last -- but the response was overwhelmingly positive as the couple explained that they "need to take a breath."

However, one insider spilled to Page Six that the family-centric explanation is far from the whole story: The Gaines are reportedly holding out for a better deal with Discovery because HGTV signs its talent to "horrible contracts."

HGTV's restrictive contracts allegedly stem from a past business mistake with Rachael Ray. Scripps, which owns HGTV and Food Network, signed Ray to a relatively loose contract without predicting that she would launch product lines, create a magazine, pen ultra-successful books and nail other huge ventures.

“And so while Food Network turned Rachael Ray into a star, she made tens of millions and Scripps got none of it," the source said. "After Rachael they made sure no talent deal would ever put them in that situation again. Since the Gaineses were relatively unknown when they started, they signed the general Scripps talent contract.”

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Chip Gaines and Joanna Gaines on Instagram
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Chip Gaines and Joanna Gaines on Instagram
This guy right here... I get to live life with him. I get to hear his thoughts and benefit from his wisdom and encouragement on a daily basis. The reason I am who I am today is because Chip pushed me to go for it. People think of him as a jokester, and he is. It’s a huge part of why I fell in love with him in the first place. But he is so much more than that. He is the ultimate cheerleader, coach and dream maker. I am so thrilled that his book releases today mostly because I believe it holds truth that the world is in desperate need of. I am always proud to be Chip’s wife but today more than ever. I know this book was a true labor of love. Well done, Chip Carter Gaines! #CapitalGaines @chipgaines
What a day!! #CapitalGaines #booktournyc @chipgaines
What a night ✨✨ #silobration
Today we got to take a walk down memory lane with the crew... remember this house?! This was the first home we shot for our #fixerupper pilot episode five years ago! My how time flies 📺
Thank you all for watching, caring and cheering us on these past few years. We are overwhelmed by your support and your kindness. You have become a part of our story forever. Season 5 of Fixer Upper is scheduled to start airing in November and we really have saved the best for last! (To see the full announcement about our finale season, visit magnoliamarket.com/blog)
Congratulations to my Chipstarter winners! Some may say 6 out of 2,700 is lucky.. around here we call that a miracle and I’m honored to be a small part of your story moving forward. Thank you to everyone who took the time to share your dream with me. Capital Gaines is officially out tomorrow, so go pick up a copy and keep working towards that dream of yours. #CapitalGaines (link to winning videos in my profile)
Jo has poured her heart and soul into this new line, Hearth & Hand with Magnolia available at Target November 5th. We're here with Bullseye at Target HQ today announcing it to all of their team members! I wrote down all my thoughts about this project on the blog—go check it out. #HearthAndHand (Link in profile)
@U2 tonight - I have a feeling this is going to be a good one. #U2TheJoshuaTree2017
Another #fixerupper reveal down today for Season five! @hgtv #season5iscoming
Was trying to make a video for a friend this morning with @chippergaines .... his tutorial was 👍🏽 #🤡
Once a design assistant, always a design assistant. I've got the best job in the world! #fixerupper #season5iscoming
I've got you babe! #season5iscoming #fixerupper 📹: @huntybuns
WHAT!?! 📸@brockwayne
Out on a hot date last night! @joannagaines loves to drive, so I usually let her.. but road trips, those are mine!
"We were together. I forget the rest." - Walt Whitman & @jimmydon522 Happy Valentine's Day @joannagaines
He competes with the view. Man bun, tube socks, adult onesie and all... He still looks mighty fine to me❤️#workcation #bookcamp
That was a fun date night ❤️@chippergaines @u2
Today started off with me holding one of our new baby goats and counting chickens... I knew it was going to be a good one. THANK YOU for all the kind words and birthday wishes ❤❤❤
Watch an all new #fixerupper tonight!! 9/8c @hgtv
Happpppy New Year!!! 2017!! #adultonesies @chippergaines
Tonight is an all new special episode! It's the season four Clip show- full of out takes, bloopers and behind the scenes footage. You won't want to miss! 9/8c @hgtv
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Scripps is now in the process of being bought by Discovery, and the Gaines are betting that Discovery will offer a much better deal given their massive audience and the fact that "Fixer Upper" is currently HGTV's highest-rated show and biggest ad revenue generator.

Under Scripps contracts, "the talent can't do anything without their approval ... It is awful. And on top of that, Scripps takes a big percentage of everything you make — books, appearances, endorsements, products. If you make money, they take most of the money.”

A rep from HGTV fired back at the claims, telling Page Six, “Of course, this inflammatory information is inaccurate. Chip and Joanna have already shared with their fans why they made their decision and we support them.”

That explanation came in the form of a lengthy post on the Gaines' website in which the couple said they needed to "give lots of love and attention to both our family and our business."

36 PHOTOS
Cutest photos of Chip and Joanna Gaines
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Cutest photos of Chip and Joanna Gaines
Jo is always working.. #LookAtME!!
Tonight's episode is a unique one... Watch us take on a different kind of #fixerupper 9/8c @hgtv #🚣🏻🎣
"We were together. I forget the rest." - Walt Whitman & @jimmydon522 Happy Valentine's Day @joannagaines
On tonight's episode, Chip finally figures out his design style! 😉 It's a dramatic reveal you won't want to miss @hgtv 9/8c
I know it's going to be hard to sleep tonight. I won't be coming down your chimney tonight, or will I? 1 more day. #fixeruppereve is upon us.
NEW YORK, NY - OCTOBER 19: Chip Gaines and Joanna Gaines attend The Build Series to discuss 'The Magnolia Story' at AOL HQ on October 19, 2016 in New York City. (Photo by Laura Cavanaugh/WireImage)
NEW YORK, NY - OCTOBER 19: Chip Gaines and Joanna Gaines attend The Build Series to discuss 'The Magnolia Story' at AOL HQ on October 19, 2016 in New York City. (Photo by Laura Cavanaugh/WireImage)
NEW YORK, NY - OCTOBER 19: Joanna Gaines attends The Build Series to discuss 'The Magnolia Story' at AOL HQ on October 19, 2016 in New York City. (Photo by Laura Cavanaugh/WireImage)
WHAT!?! 📸@brockwayne
You're my cup of tea @joannagaines! All new episode of #fixerupper tonight at 9/8p CT on HGTV. #season5iscoming 📷: @matsumoto818
We had so much fun. Thanks so much for everyone that came and @johnnyswim for killing it. We should do this every weekend. #nofilter #silobration
We were honored to be able to share our story with @iamsecond Be sure to go catch the video on their website!
Beautiful night at the ballpark with my family.. And big win for the Bears! Congrats @BaylorCoachRod
NEW YORK, NY - DECEMBER 08: Chip Gaines and Joanna Gaines discuss their hit show 'Fixer Upper' at AOL Studios In New York on December 8, 2015 in New York City. (Photo by Brook Christopher/FilmMagic)
Y’all have heard me say it before that I’ve created a monster with this woman— I love watching Jo’s dreams come to reality and we are so excited to share this next project with you all! Hint: it's not a baby.
NEW YORK, NY - OCTOBER 19: The Build Series present Chip Gaines and Joanna Gaines to discuss their new book 'The Magnolia Story' at AOL HQ on October 19, 2016 in New York City. (Photo by Mireya Acierto/FilmMagic)
Last week's Bakery reveal was such a fun one! Watch an all new #fixerupper tonight at 9/8c @hgtv
So much fun this morning on the @todayshow ! Thks for watching!
Watch an all new #fixerupper tonight!! 9/8c @hgtv
THE CHEW - Chip and Joanna Gaines as well as Victoria Justice are the guests on Wednesday, October 19, 2016 on ABC's 'The Chew.' 'The Chew' airs MONDAY - FRIDAY (1-2pm, ET) on the ABC Television Network. (Photo by Lorenzo Bevilaqua/ABC via Getty Images) JOANNA GAINES, MICHAEL SYMON, CHIP GAINES
Happpppy New Year!!! 2017!! #adultonesies @chippergaines
NEW YORK, NY - OCTOBER 19: Joanna Gaines attends The Build Series to discuss 'The Magnolia Story' at AOL HQ on October 19, 2016 in New York City. (Photo by Laura Cavanaugh/WireImage)
Tonight is an all new special episode! It's the season four Clip show- full of out takes, bloopers and behind the scenes footage. You won't want to miss! 9/8c @hgtv
Such a fun night watching the episode with our amazing staff! We love our @magnolia family!! 💚 #magnoliachristmasparty2016
When you're doing an interview with @entertainmenttonight in Central Park and you think you're lookin' cute and then you see this.... Catch it tomorrow! I promise I don't do this the whole time 🙈
After we #silobrate we must eat tortillas and queso at the local Taco C! #idrathereatthansleep
It was windy up here but loved the view of downtown Waco. You see the Silos in the background?! #magnoliasilos #ALICObuilding @chippergaines
Selfies aren't our strong suit 🙈 @chippergaines
Today we got to reveal the bakery to our four favorite people! They loved getting to be on the other side of the canvas and be surprised 😍 #fixerupper
Chip taste tested (stuffed his face) all the final flavors for the bakery today. His personal favorite, the strawberries 'n cream cupcake. 🍓 We are super close to opening the new place! #chiptested #chipapproved #fixerupper 📷: @matsumoto818
Tonight's tiny house was a huge mess. #demoday photo courtesy of @Hgtv @rachel_whyte
Chk us out tomorrow night for our first Fixer Upper clip show! Get a behind the scenes look at our favorite moments, many many outtakes and bloopers. January 1, 9/8pm CST. @hgtv 📷: @matsumoto818
Fun day of filming on the farm 📷: @constance_atton #fixerupper #seasonfour @hgtv
NEW YORK, NY - DECEMBER 08: Chip Gaines and Joanna Gaines discuss their hit show 'Fixer Upper' at AOL Studios In New York on December 8, 2015 in New York City. (Photo by Brook Christopher/FilmMagic)
Oh me oh my. Chip getting ready to work the stage at our Magnolia employee Christmas party. #imscared
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