Tony the Tiger debuts a whole new look

Tony the Tiger has a whole new look!

The iconic Frosted Flakes mascot recently unveiled a totally amped-up appearance at the Tony the Tiger Press Conference alongside Alfonso Ribeiro in Midtown Manhattan.

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In addition to debuting an updated take on his look, Tony also gave one of his first-ever interviews that consisted of him saying more than his signature catchphrase, "They're gr-r-great!"

We got to talk to Tony about his campaign, his new animatronic suit and, yes, how he eats his Frosted Flakes.

Check out our full conversation with Tony the Tiger below:

This campaign is all about "Letting Your Great Out." How do you do that personally?

When do I let my great out? Pretty much constantly, and in all different ways. You know, sometimes I like to play tennis, sometimes I like to play golf, sometimes I like to go for a long walk or a swim. You know, I swam across the Hudson [River] the other day!

You have a slightly new look that you debuted today. Weren't you scared that people might not recognize you anymore?

No! Everybody knows who I am. I'm still the same Tony, I just have a few tricks up my paws.

How do you eat your Frosted Flakes?

There's no one best way to eat Frosted Flakes. You can rip open the box and stick your hand in, but sometimes you want to take a little bit more time: Sometimes I like to chop up some bananas or strawberries, too. You know, the Kellogg's Cafe up here in NYC really does Frosted Flakes well!

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