'Fifty Shades Darker' dethrones 'The Force Awakens' as most viewed trailer in first 24 hours

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The first official trailer for Fifty Shades Darker has been viewed online 114 million times in the past 24 hours, according to Universal.

The spot debuted on Sep. 14 at 8 a.m. PT, and racked up it's multi-million view count across all digital platforms -- YouTube, Facebook, Instagram etc. Within the first hour of the trailer's debut, the trailer received more than 2.5 million views on Fifty Shades domestic Facebook page alone.

Darker was viewed 39.4 million times in North America but the majority of online views came from over 32 international markets like the U.K., Mexico and France, where the spot received 74.6 million official views.

See photos of the "Fifty Shades" stars:

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Dakota Johnson and Jamie Dornan together
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Dakota Johnson and Jamie Dornan together
"Fifty Shades of Grey" stars Dakota Johnson and Jamie Dornan are leaving very little to the imagination ahead of the film's big release on Feb. 13. 
BERLIN, GERMANY - FEBRUARY 11: Jamie Dornan and Dakota Johnson attend the 'Fifty Shades of Grey' premiere during the 65th Berlinale International Film Festival at Zoo Palast on February 11, 2015 in Berlin, Germany. (Photo by Vittorio Zunino Celotto/Getty Images)
BERLIN, GERMANY - FEBRUARY 11: Actress Dakota Johnson and actor Jamie Dornan attend the 'Fifty Shades of Grey' premiere during the 65th Berlinale International Film Festival at Zoo Palast on February 11, 2015 in Berlin, Germany. (Photo by Dominique Charriau/WireImage)
BERLIN, GERMANY - FEBRUARY 11: Actress Dakota Johnson and actor Jamie Dornan attend the 'Fifty Shades of Grey' premiere during the 65th Berlinale International Film Festival at Zoo Palast on February 11, 2015 in Berlin, Germany. (Photo by Dominique Charriau/WireImage)
Dakota Johnson admits that she sometimes questions her decision to take on the virginal role of Anastasia Steele in the highly anticipated erotic book-turned-movie Fifty Shades of Grey, according to ETOnline.
She’s on a promotional blitz for “Fifty Shades of Grey,” which debuts this weekend, and Dakota Johnson just made a surprising comparison to her film and Harry Potter.
NEW YORK, NY - FEBRUARY 06: Jamie Dornan (L) and Dakota Johnson attend the 'Fifty Shades of Grey' Fan First Screening at Ziegfeld Theatre on February 6, 2015 in New York City. (Photo by D Dipasupil/FilmMagic)
NEW YORK NY - FEBRUARY 06: Dakota Johnson and Jamie Dornan seen at 'Today Show' studios on February 06, 2015 in New York City. (Photo by Josiah Kamau/BuzzFoto via Getty Images)
NEW YORK, NY - FEBRUARY 06: Actors Jamie Dornan (L) and Dakota Johnson attend the 'Fifty Shades Of Grey' New York Fan First screening at Ziegfeld Theatre on February 6, 2015 in New York City. (Photo by Mike Coppola/Getty Images)
Jamie Dornan as Christian Grey in the upcoming 'Fifty Shades of Grey' film.
BEVERLY HILLS, CA - JANUARY 11: In this handout photo provided by NBCUniversal, Presenters Dakota Johnson and Jamie Dornan speak onstage during the 72nd Annual Golden Globe Awards at The Beverly Hilton Hotel on January 11, 2015 in Beverly Hills, California. (Photo by Paul Drinkwater/NBCUniversal via Getty Images)
LONDON, ENGLAND - SEPTEMBER 02: Presenter E.L. James (L) and Jamie Dornan, winner of the Vertu Breakthrough award, attend the GQ Men Of The Year awards in association with Hugo Boss at The Royal Opera House on September 2, 2014 in London, England. (Photo by David M. Benett/Getty Images)
NEW YORK, NY - FEBRUARY 06: Actors Jamie Dornan and Dakota Johnson attend the 'Fifty Shades Of Grey' New York fan first screening at Ziegfeld Theatre on February 6, 2015 in New York City. (Photo by Jim Spellman/WireImage)
NEW YORK, NY - FEBRUARY 06: Actors Jamie Dornan (L) and Dakota Johnson attend the 'Fifty Shades Of Grey' New York Fan First screening at Ziegfeld Theatre on February 6, 2015 in New York City. (Photo by Mike Coppola/Getty Images)
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Previously the highest performing full-length trailer was the preview for Star Wars: The Force Awakens, which racked up 112 million views online in 24 hours.

The Force Awakens broke the record set by its own teaser trailer, the second to debut for the movie, which screened in April 2015 at Star Wars Celebration and amassed 88 million views in the first 24 hours.

Darker will see the return of Jamie Dornan and Dakota Johnson as Christian Grey and Anastasia Steele in the adaptation of the second installment in E.L. James' best-selling book series. The first film in the series, Fifty Shades of Grey, grossed over $571 million at the global box office.

Darker opensFebruary 10, 2017.

Read more: First 'Fifty Shades Darker' Trailer Debuts Online


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