Amazon is about to open a bunch of grocery stores -- and Kroger, Walmart, and Whole Foods should be terrified

Amazon is planning to start opening physical grocery stores in a move that could upend the supermarket industry in the US, the Wall Street Journal reports.

The stores — known internally as Project Como — will be small, stocked only with fresh items such as produce, milk, and meats, the Journal reported citing sources.

Customers will be able to order items that have longer shelf lives, such as cereal and peanut butter, through a mobile app or from touch screens around the stores, according to the report.

Discover grocery chains that have been killed off through the years:

Amazon is also planning to open drive-in locations where customers can pick up groceries that they ordered online, the report said. The groceries will be delivered to customers' cars by employees using a license-plate reading technology meant to speed up wait times, according to the Journal.

Geekwire has published photos of what is reportedly one of the first Amazon grocery stores in Seattle.

From the outside, it looks a lot like a Chipotle restaurant.

NOW WATCH: Watch this time-lapse of two people eating Red Lobster's 'Endless Shrimp' for 8 hours

See Also:
THE REVERSE LOGISTICS REPORT: How retailers can save money by making returns smoother in the e-commerce age
Target's groceries are shockingly more expensive than Walmart's — and it highlights a huge challenge for the business
This is what the average Walmart shopper looks like

SEE ALSO: A German grocery chain that crippled its rivals in the UK is about to invade the US