Thakoon shows Fall/Winter 2016 for a see-now-buy-now experience

It's a common thread throughout the fashion calendar that frustrations arise when you see (and love!) a runway look and then can't have it for 6 months. By showing spring collections right before fall hits, buyers and editors can plan future coverage, but the consumer has to wait.

Designers like Rebecca Minkoff and now Thakoon have decided that's not the route they want to take, anymore. While most are showing Spring 2017, Thakoon last night showed Fall 2016.

Adding the see-now-buy-now element is certainly enticing -- and we'll be very interested to see how it affects the brands, because the potential to sky-rocket their business is huge. Click through above to see the full Thakoon collection.